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redheadrevolution.us website review
Visit site (opens in a new tab)Reviewed 11 November 202634 issues · 83 checks
This review found 34 issues worth fixing on redheadrevolution.us, 6 of them high impact, across 83 checks. The most urgent: 54 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
87B- #7,030 of 99,217 reviewed websitesbeats 90%
- #3,985 of 54,321 online storesbeats 89%
- #3,866 of 49,285 Shopify storesbeats 88%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.8 s |
| Jul 4, 2026 | 1.7 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.7 s |
| Jul 25, 2026 | 1.6 s |
| Aug 1, 2026 | 1.7 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.6 s |
| Aug 29, 2026 | 1.6 s |
| Sep 5, 2026 | 1.5 s |
| Sep 12, 2026 | 1.6 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.5 s |
| Oct 3, 2026 | 1.4 s |
| Oct 10, 2026 | 1.5 s |
| Oct 17, 2026 | 1.4 s |
| Oct 24, 2026 | 1.4 s |
| Oct 31, 2026 | 1.5 s |
| Nov 7, 2026 | 1.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 102 ms |
| May 30, 2026 | 103 ms |
| Jun 6, 2026 | 102 ms |
| Jun 13, 2026 | 104 ms |
| Jun 20, 2026 | 105 ms |
| Jun 27, 2026 | 104 ms |
| Jul 4, 2026 | 104 ms |
| Jul 11, 2026 | 103 ms |
| Jul 18, 2026 | 97 ms |
| Jul 25, 2026 | 96 ms |
| Aug 1, 2026 | 97 ms |
| Aug 8, 2026 | 101 ms |
| Aug 15, 2026 | 102 ms |
| Aug 22, 2026 | 103 ms |
| Aug 29, 2026 | 104 ms |
| Sep 5, 2026 | 105 ms |
| Sep 12, 2026 | 112 ms |
| Sep 19, 2026 | 113 ms |
| Sep 26, 2026 | 113 ms |
| Oct 3, 2026 | 112 ms |
| Oct 10, 2026 | 113 ms |
| Oct 17, 2026 | 111 ms |
| Oct 24, 2026 | 111 ms |
| Oct 31, 2026 | 113 ms |
| Nov 7, 2026 | 112 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.4 s
2.1 s
2.7 s
3.4 s
4.1 s
4.8 s
5.5 s
Speed
Mobile performance score: 74
74/100Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
600 ms · 181 KiB6 images could be 181 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Klaviyo, Shopify and Yotpo and others), adding 1.4 MB and 430 ms of main-thread time.
Render-blocking requests
450 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
Main-thread work: 3.3 s
A phone's processor spends 3.3 s on main-thread work while loading, 1.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Reduce unused JavaScript
276 KiBAbout 276 KiB of JavaScript is downloaded but never used on this page.
Shopify adds 136 ms
136 msShopify costs a phone 136 ms of main-thread work and 744 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,929 HTML elements
The page has 1,929 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Klaviyo adds 158 ms
158 msKlaviyo costs a phone 158 ms of main-thread work and 331 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 16 KiBAbout 16 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Minify JavaScript
150 ms · 7 KiB7 KiB could be saved by minifying JavaScript.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 90 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
42 KiB11 files are served with short cache lifetimes, so returning visitors download them again (42 KiB).
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Duplicated JavaScript
3 KiB3 KiB JavaScript is shipped twice across bundles.
1 checks passed
Server response: 9 ms
9 msYour server sent the HTML in 9 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 13.5 s
13.5 sThe page becomes fully interactive after 13.5 s. Good is under 3.8 s.
Largest Contentful Paint: 5.7 s
5.7 sYour largest element takes 5.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “A group of redheads laughing together”.
Speed Index: 5.3 s
5.3 sVisually, the page fills in at 5.3 s (Speed Index). Good is under 3.4 s.
Tap response (INP) got 10% slower for real visitors
+10%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 102 ms to 112 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.2 s
1.2 sReal visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 128 ms
128 msReal visitors wait 128 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Largest content (LCP) got 15% faster for real visitors
-15%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Total Blocking Time: 73 ms
73 msScripts block the page for only 73 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.4 MB in 310 requests
3.4 MBYour homepage downloads 3.4 MB in 310 requests on a phone: images 1.1 MB (26), scripts 1.1 MB (110) and other files 882 KiB (139). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Pink_Checkered_Pouch_and_Makeup_Tubes.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image far larger than shown
77 KiB1 image is downloaded at several times the size a phone draws it, for example 1eevP_JRqsoetRqWVXtYeLmiFhYkDvkbN_w1600.jpg at 1,600 px wide, shown at 390 px. Resized copies would save about 77 KiB.
2 images in older formats
2 images (448 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.0 g of CO₂ per visit
0.97 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.97 g of CO₂e: 116.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
54 text elements with low contrast
54 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links must have discernible text (1 element)
Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
1 tap target too small
1 tap target is too small or too close together to hit reliably with a finger.
All page content should be contained by landmarks (8 elements)
All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
19 form fields without a label
19 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h1 → h4, h1 → h3 and h3 → h5), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 28 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (69 characters)
Your title is 69 characters, so Google will cut it off around 60: “Makeup for Redheads: Mascara, Brow Gel & Lip Color Redhead Revolution”.
2 H1 headlines
There are 2 <h1> headlines (“” and “Your red has range. So does our makeup.”). One clear main headline is easier for people and search engines.
Meta description is long (181 characters)
Your meta description is 181 characters; Google truncates after about 160, so the end of your pitch is cut.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
111 internal links, 8 external
The homepage links to 111 pages on redheadrevolution.us and 8 external pages.
5 checks passed
Canonical URL set
The canonical URL is https://redheadrevolution.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://redheadrevolution.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,166 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://redheadrevolution.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page points its canonical at the homepage
https://redheadrevolution.com/blogs/tutorials/shade-comparison-with-maddie declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and https://redheadrevolution.com/blogs/tutorials/shade-comparison-with-maddie all use the title “Makeup for Redheads: Mascara, Brow Gel & Lip Color Redhead Revolution”. Search engines can't tell which page to show for a search, so each competes with the others.
3 pages without a meta description
https://redheadrevolution.com/pages/rewards, https://redheadrevolution.com/collections/all and https://redheadrevolution.com/pages/about-us have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages without an H1
https://redheadrevolution.com/pages/rewards and https://redheadrevolution.com/pages/faq have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
22 of 24 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 49 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 781 words of copy
The homepage carries about 781 words of visible text.
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Join the 2% Club” and “SHOP MAKEUP FOR THE 2%”.
18 calls to action
The homepage has 18 calls to action, for example “Join the 2% Club”, “Shop” and “Shop All”.
7 short forms
7 short forms (2 fields at most) are right on the homepage, asking for an email.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
22 cookies set on arrival
22Opening the homepage sets 22 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
33 other companies contacted
Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at redheadrevolution.us, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 9 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Yotpo Product Reviews · Seowill Ai Seo · Yotpo Loyalty Rewards · Klaviyo Email Marketing Sms · Upcart · rechargecdn.com · nfcube.com · revenuehunt.com · gojiberry.app
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Company
- Headquarters
- Chicago
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on redheadrevolution.us, including 12 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.