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resparked.com website review
Visit site (opens in a new tab)Reviewed 5 November 202639 issues · 84 checks
This review found 39 issues worth fixing on resparked.com, 16 of them high impact, across 84 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
79C- #49,558 of 109,350 reviewed websitesbeats 49%
- #32,676 of 61,858 online storesbeats 41%
- #31,350 of 56,401 Shopify storesbeats 38%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.1 s |
| May 23, 2026 | 3.3 s |
| May 30, 2026 | 3.5 s |
| Jun 6, 2026 | 3.5 s |
| Jun 13, 2026 | 3.2 s |
| Jun 20, 2026 | 3.0 s |
| Jun 27, 2026 | 3.0 s |
| Jul 4, 2026 | 3.2 s |
| Jul 11, 2026 | 3.4 s |
| Jul 18, 2026 | 3.5 s |
| Jul 25, 2026 | 3.7 s |
| Aug 1, 2026 | 3.8 s |
| Aug 8, 2026 | 3.8 s |
| Aug 15, 2026 | 3.7 s |
| Aug 22, 2026 | 3.7 s |
| Aug 29, 2026 | 3.7 s |
| Sep 5, 2026 | 3.7 s |
| Sep 12, 2026 | 3.6 s |
| Sep 19, 2026 | 3.4 s |
| Sep 26, 2026 | 3.3 s |
| Oct 3, 2026 | 3.1 s |
| Oct 10, 2026 | 3.1 s |
| Oct 17, 2026 | 2.9 s |
| Oct 24, 2026 | 2.5 s |
| Oct 31, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 179 ms |
| May 23, 2026 | 182 ms |
| May 30, 2026 | 185 ms |
| Jun 6, 2026 | 182 ms |
| Jun 13, 2026 | 177 ms |
| Jun 20, 2026 | 179 ms |
| Jun 27, 2026 | 185 ms |
| Jul 4, 2026 | 197 ms |
| Jul 11, 2026 | 220 ms |
| Jul 18, 2026 | 221 ms |
| Jul 25, 2026 | 230 ms |
| Aug 1, 2026 | 223 ms |
| Aug 8, 2026 | 230 ms |
| Aug 15, 2026 | 235 ms |
| Aug 22, 2026 | 229 ms |
| Aug 29, 2026 | 230 ms |
| Sep 5, 2026 | 221 ms |
| Sep 12, 2026 | 208 ms |
| Sep 19, 2026 | 200 ms |
| Sep 26, 2026 | 196 ms |
| Oct 3, 2026 | 189 ms |
| Oct 10, 2026 | 194 ms |
| Oct 17, 2026 | 188 ms |
| Oct 24, 2026 | 178 ms |
| Oct 31, 2026 | 164 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
1.4 s · 287 KiBAbout 287 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.
Use efficient cache lifetimes
1.2 s · 237 KiB12 files are served with short cache lifetimes, so returning visitors download them again (237 KiB).
Main-thread work: 5.3 s
A phone's processor spends 5.3 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (alia-prod.com, Google Tag Manager and Clarity and others), adding 1.2 MB and 1.0 s of main-thread time.
Improve image delivery
250 ms · 840 KiB24 images could be 840 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.
Mobile performance score: 51
51/100Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.
Reduce unused CSS
500 ms · 75 KiBAbout 75 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 500 ms faster on a phone.
Render-blocking requests
550 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.
alia-prod.com adds 443 ms
443 msalia-prod.com costs a phone 443 ms of main-thread work and 400 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 29 KiBPolyfills for old browsers add 29 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Google Tag Manager adds 271 ms
271 msGoogle Tag Manager costs a phone 271 ms of main-thread work and 320 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,639 HTML elements
The page has 2,639 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Shopify adds 60 ms
60 msShopify costs a phone 60 ms of main-thread work and 322 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 197 ms. During a long task the page ignores taps.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 14 ms
14 msYour server sent the HTML in 14 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 15.1 s
15.1 sYour largest element takes 15.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 16.0 s
16.0 sThe page becomes fully interactive after 16.0 s. Good is under 3.8 s.
Speed Index: 8.1 s
8.1 sVisually, the page fills in at 8.1 s (Speed Index). Good is under 3.4 s.
Real-user INP: 221 ms
221 msReal visitors wait 221 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.1 s
2.1 sReal visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.
Total Blocking Time: 550 ms
550 msScripts block taps and scrolling for 550 ms in total while the page loads. Good is under 200 ms.
First Contentful Paint: 2.2 s
2.2 sThe first text or image appears after 2.2 s on a phone. Good is under 1.8 s.
19 images without width and height
19 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-5%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 179 ms to 164 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 2.3 s
2.3 sReal visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user TTFB: 756 ms
756 msReal visitors wait 756 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 27% faster for real visitors
-27%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.1 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 13.7 MB in 298 requests
13.7 MBYour homepage downloads 13.7 MB in 298 requests on a phone: media 9.9 MB (3), images 1.2 MB (34) and scripts 1.0 MB (79). Under 2 MB keeps phones on slow connections fast.
About 3.9 g of CO₂ per visit
3.87 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.87 g of CO₂e: 464.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
6 text elements with low contrast
6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (2 elements)
Scrollable region must have keyboard access: 2 elements on the page fail this check, rated serious by axe-core.
Interactive controls must not be nested (1 element)
Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.
16 images without alt text
16 images have no alt text, which hurts accessibility and image search.
ARIA role should be appropriate for the element (29 elements)
ARIA role should be appropriate for the element: 29 elements on the page fail this check, rated minor by axe-core.
1 checks passed
52 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 6 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Structured data has 1 problem
Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: sameAs is not an absolute URL ("www.pinterest.com/resparkedofficial")”.
58 internal links, 13 external
The homepage links to 58 pages on resparked.com and 13 external pages.
7 checks passed
Meta description: 112 characters
Your meta description is 112 characters: “Start a new hobby: engrave anything with the Customizer Pen or build DIY leather kits. Loved by 650,000+ makers.”.
One H1 headline
Your main headline reads: “Pick your craft. Make it yours.”.
Title: 47 characters
Your title is a healthy 47 characters: “Resparked® Crafting Tools - Engraving Made Easy”.
Canonical URL set
The canonical URL is https://resparked.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://resparked.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,467 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://resparked.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
3 linked pages are broken
Your homepage links to https://resparked.com/pages/contact-us, https://resparked.com/www.pinterest.com/resparkedofficial and https://resparked.com/products/leather-tote-bag, which answer with an error. Visitors hit a dead end and search engines drop them.
1 page without a title
https://resparked.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://resparked.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
4 pages without a meta description
https://resparked.com/collections/all, https://resparked.com/customer_authentication/redirect, https://resparked.com/policies/shipping-policy and https://resparked.com/pages/wholesale have no meta description, so Google writes the search snippet from whatever text it finds.
3 pages without an H1
https://resparked.com/collections/all, https://resparked.com/customer_authentication/redirect and https://resparked.com/apps/tracking have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 26 found) and read each the way a search engine does.
2 checks passed
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Best practices
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
14 of 14 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 640 words of copy
The homepage carries about 640 words of visible text.
6 checks passed
8 calls to action
The homepage has 8 calls to action, for example “Track Your Order”, “Contact Us” and “Shop Now”.
7 short forms
7 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 45 testimonial or review blocks, a star rating and “15,600+ reviews”.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Phone number on the homepage
Your phone number is on the homepage.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
11 trackers load before any consent
11Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 6 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
32 cookies set on arrival
32Opening the homepage sets 32 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
48 other companies contacted
Loading the homepage contacts 48 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at resparked.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 14 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Pandectes Gdpr · Klaviyo Email Marketing Sms · Gorgias Live Chat Helpdesk · Simprosys Google Shopping Feed · Triplewhale · Judge Me Reviews · Gdpr Cookie Consent · Pdf Generator · Aftersell · Applovin Shop Integration · cloudfront.net · web.app · goaffpro.com · archive-digger.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 39 issues on resparked.com, including 22 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.