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revolutiontea.com website review
Visit site (opens in a new tab)Reviewed 4 November 202630 issues · 83 checks
This review found 30 issues worth fixing on revolutiontea.com, 11 of them high impact, across 83 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
86B- #9,185 of 92,702 reviewed websitesbeats 86%
- #5,322 of 49,317 online storesbeats 85%
- #5,150 of 44,490 Shopify storesbeats 83%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.9 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.7 s |
| Jul 25, 2026 | 1.7 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.6 s |
| Aug 29, 2026 | 1.6 s |
| Sep 5, 2026 | 1.6 s |
| Sep 12, 2026 | 1.6 s |
| Sep 19, 2026 | 1.6 s |
| Sep 26, 2026 | 1.6 s |
| Oct 3, 2026 | 1.6 s |
| Oct 10, 2026 | 1.5 s |
| Oct 17, 2026 | 1.5 s |
| Oct 24, 2026 | 1.4 s |
| Oct 31, 2026 | 1.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 106 ms |
| May 23, 2026 | 104 ms |
| May 30, 2026 | 104 ms |
| Jun 6, 2026 | 110 ms |
| Jun 13, 2026 | 112 ms |
| Jun 20, 2026 | 120 ms |
| Jun 27, 2026 | 121 ms |
| Jul 4, 2026 | 120 ms |
| Jul 11, 2026 | 120 ms |
| Jul 18, 2026 | 117 ms |
| Jul 25, 2026 | 114 ms |
| Aug 1, 2026 | 116 ms |
| Aug 8, 2026 | 115 ms |
| Aug 15, 2026 | 114 ms |
| Aug 22, 2026 | 119 ms |
| Aug 29, 2026 | 117 ms |
| Sep 5, 2026 | 122 ms |
| Sep 12, 2026 | 130 ms |
| Sep 19, 2026 | 130 ms |
| Sep 26, 2026 | 137 ms |
| Oct 3, 2026 | 129 ms |
| Oct 10, 2026 | 129 ms |
| Oct 17, 2026 | 130 ms |
| Oct 24, 2026 | 130 ms |
| Oct 31, 2026 | 137 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Improve image delivery
1.1 s · 761 KiB23 images could be 761 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Reduce unused JavaScript
1.0 s · 201 KiBAbout 201 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.0 s faster on a phone.
Main-thread work: 6.0 s
A phone's processor spends 6.0 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4,819 HTML elements
The page has 4,819 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Use efficient cache lifetimes
950 ms · 228 KiB21 files are served with short cache lifetimes, so returning visitors download them again (228 KiB).
Mobile performance score: 60
60/100Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
800 ms6 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.
8 third-party services on the page
8 third-party services load with your homepage (Clarity, Klaviyo and Shopify and others), adding 1.3 MB and 513 ms of main-thread time.
Shopify adds 92 ms
92 msShopify costs a phone 92 ms of main-thread work and 476 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
180 ms · 82 KiBAbout 82 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 180 ms faster on a phone.
Font display
150 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 145 ms. During a long task the page ignores taps.
Legacy JavaScript
100 ms · 19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 100 ms faster on a phone.
Minify JavaScript
11 KiB11 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 11.5 s
11.5 sYour largest element takes 11.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Person placing hands on a festive box with two illustrated …”.
Time to Interactive: 14.1 s
14.1 sThe page becomes fully interactive after 14.1 s. Good is under 3.8 s.
Speed Index: 6.6 s
6.6 sVisually, the page fills in at 6.6 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.1 s
3.1 sThe first text or image appears after 3.1 s on a phone. Good is under 1.8 s.
Tap response (INP) got 27% slower for real visitors
+27%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 106 ms to 137 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 202 ms
202 msScripts block taps and scrolling for 202 ms in total while the page loads. Good is under 200 ms.
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.4 s
1.4 sReal visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 135 ms
135 msReal visitors wait 135 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.2 s
1.2 sReal visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 572 ms
572 msReal visitors wait 572 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 16% faster for real visitors
-16%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.3 MB in 332 requests
3.3 MBYour homepage downloads 3.3 MB in 332 requests on a phone: scripts 1.0 MB (149), images 1,018 KiB (34) and other files 774 KiB (115). Under 2 MB keeps phones on slow connections fast.
1 image below the first screen load straight away
1 image further down the page (20 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.9 g of CO₂ per visit
0.93 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.93 g of CO₂e: 111.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Links must have discernible text (8 elements)
Links must have discernible text: 8 elements on the page fail this check, rated serious by axe-core.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
Alternative text of images should not be repeated as text (1 element)
Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (26 elements).
2 checks passed
Every image has alt text
All 113 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (75 characters)
Your title is 75 characters, so Google will cut it off around 60: “Revolution Tea - Premium Tea Shop - Loose & Full Leaf Teas | Revolution Tea”.
2 H1 headlines
There are 2 <h1> headlines (“Revolution Tea” and “UNWRAP THE MAGIC OF THE SEASON”). One clear main headline is easier for people and search engines.
3 links with vague text
3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
244 internal links, 13 external
The homepage links to 244 pages on revolutiontea.com and 13 external pages.
6 checks passed
Meta description: 118 characters
Your meta description is 118 characters: “Revolution Tea has premium loose leaf & full leaf teas made with the finest ingredients sourced from across the globe.”.
Canonical URL set
The canonical URL is https://www.revolutiontea.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.revolutiontea.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.revolutiontea.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,269 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
https://www.revolutiontea.com/collections/tea-bags-black-tea and https://www.revolutiontea.com/collections/loose-teas-black-tea all use the title “Black Tea | Revolution Tea”. Search engines can't tell which page to show for a search, so each competes with the others.
1 page without a meta description
https://www.revolutiontea.com/collections/iced-tea has no meta description, so Google writes the search snippet from whatever text it finds.
6 pages share a meta description
https://www.revolutiontea.com/collections/tea-bags-black-tea, https://www.revolutiontea.com/collections/tea-bags-green-white-tea, https://www.revolutiontea.com/collections/tea-bags-oolong-teas, https://www.revolutiontea.com/collections/tea-bags-herbal-teas, https://www.revolutiontea.com/collections/tea-bags-rooibos-tea and https://www.revolutiontea.com/collections/tea-bags-caffeine-free use the same meta description. A description written for each page earns more clicks.
1 page without an H1
https://www.revolutiontea.com/pages/ratings-and-reviews has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 86 found) and read each the way a search engine does.
4 checks passed
Linked pages load
10 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 10 pages that loaded have a <title>.
Best practices
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Error: <svg> attribute preserveAspectRatio: Unrecognized enumerated value, "true".”.
2 checks passed
Tap targets are thumb-sized
106 of 113 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
About 1,866 words of copy
The homepage carries about 1,866 words of visible text.
6 checks passed
5 calls to action
The homepage has 5 calls to action, for example “Contact Us”, “Buy Your Tea Essentials” and “Contact”.
27 short forms
27 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 9 testimonial or review blocks, a star rating and 1 trust badge.
Analytics in place
Analytics detected: Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
9 cookies set on arrival
9Opening the homepage sets 9 cookies (measured from a US location before any click).
36 other companies contacted
Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at revolutiontea.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 4 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · Microsoft Clarity · Biscuits Bundles · Reviews Co Uk Product And Merchant Review Collection
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Company
- Headquarters
- Phoenix
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on revolutiontea.com, including 15 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.