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salvavidas.com website review
Visit site (opens in a new tab)Reviewed 18 October 202638 issues · 85 checks
This review found 38 issues worth fixing on salvavidas.com, 16 of them high impact, across 85 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
68D- #82,778 of 94,046 reviewed websitesbeats 10%
- #46,961 of 50,391 online storesbeats 6%
- #1,848 of 2,213 WooCommerce storesbeats 13%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Apr 25, 2026 | 4.3 s |
| May 2, 2026 | 4.3 s |
| May 9, 2026 | 4.2 s |
| May 16, 2026 | 4.1 s |
| May 23, 2026 | 4.0 s |
| May 30, 2026 | 3.7 s |
| Jun 6, 2026 | 3.6 s |
| Jun 13, 2026 | 3.6 s |
| Jun 20, 2026 | 3.6 s |
| Jun 27, 2026 | 3.6 s |
| Jul 4, 2026 | 3.5 s |
| Jul 11, 2026 | 3.5 s |
| Jul 18, 2026 | 3.8 s |
| Jul 25, 2026 | 3.9 s |
| Aug 1, 2026 | 4.0 s |
| Aug 8, 2026 | 4.2 s |
| Aug 15, 2026 | 4.2 s |
| Aug 22, 2026 | 4.3 s |
| Aug 29, 2026 | 4.5 s |
| Sep 5, 2026 | 4.6 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.5 s |
| Oct 3, 2026 | 4.4 s |
| Oct 10, 2026 | 4.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Apr 25, 2026 | 319 ms |
| May 2, 2026 | 321 ms |
| May 9, 2026 | 324 ms |
| May 16, 2026 | 313 ms |
| May 23, 2026 | 296 ms |
| May 30, 2026 | 287 ms |
| Jun 6, 2026 | 265 ms |
| Jun 13, 2026 | 270 ms |
| Jun 20, 2026 | 274 ms |
| Jun 27, 2026 | 273 ms |
| Jul 4, 2026 | 280 ms |
| Jul 11, 2026 | 279 ms |
| Jul 18, 2026 | 279 ms |
| Jul 25, 2026 | 278 ms |
| Aug 1, 2026 | 275 ms |
| Aug 8, 2026 | 273 ms |
| Aug 15, 2026 | 277 ms |
| Aug 22, 2026 | 272 ms |
| Aug 29, 2026 | 269 ms |
| Sep 5, 2026 | 265 ms |
| Sep 12, 2026 | 263 ms |
| Sep 19, 2026 | 255 ms |
| Sep 26, 2026 | 254 ms |
| Oct 3, 2026 | 251 ms |
| Oct 10, 2026 | 241 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
3.2 s29 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.2 s.
Reduce unused JavaScript
1.8 s · 678 KiBAbout 678 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.
Mobile performance score: 43
43/100Your mobile performance score is 43 (desktop: 86). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, PageSense and Clarity and others), adding 755 KiB and 1.1 s of main-thread time.
Google Tag Manager adds 712 ms
712 msGoogle Tag Manager costs a phone 712 ms of main-thread work and 510 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
500 ms · 109 KiB11 files are served with short cache lifetimes, so returning visitors download them again (109 KiB).
Main-thread work: 2.7 s
A phone's processor spends 2.7 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
1,952 HTML elements
The page has 1,952 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Reduce unused CSS
150 ms · 116 KiBAbout 116 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 228 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Phones get a much slower page than desktops
Desktop scores 86 but mobile only 43. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 61 ms
61 msYour server sent the HTML in 61 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.3 s
4.3 sReal visitors wait 4.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 3.4 s
3.4 sReal visitors see the first content after 3.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 2.8 s
2.8 sReal visitors wait 2.8 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 13.0 s
13.0 sYour largest element takes 13.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “En Salvavidas te ofrecemos 3 planes de cardioprotección. Cu…”.
Time to Interactive: 18.3 s
18.3 sThe page becomes fully interactive after 18.3 s. Good is under 3.8 s.
First Contentful Paint: 5.4 s
5.4 sThe first text or image appears after 5.4 s on a phone. Good is under 1.8 s.
Speed Index: 9.9 s
9.9 sVisually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.
Real-user INP: 244 ms
244 msReal visitors wait 244 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Total Blocking Time: 547 ms
547 msScripts block taps and scrolling for 547 ms in total while the page loads. Good is under 200 ms.
Largest content (LCP) held steady for real visitors
+1%Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 4.3 s to 4.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Tap response (INP) got 23% faster for real visitors
-23%Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 319 ms to 241 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 2.7 MB in 102 requests
2.7 MBYour homepage downloads 2.7 MB in 102 requests on a phone: other files 1.2 MB (38), scripts 964 KiB (49) and HTML 305 KiB (3). Under 2 MB keeps phones on slow connections fast.
About 0.8 g of CO₂ per visit
0.76 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.76 g of CO₂e: 91.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
87 text elements with low contrast
87 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Positive tabindex
4 elements have a tabindex above 0, which scrambles the keyboard order.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
Main landmark should not be contained in another landmark (1 element)
Main landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one main landmark (1 element)
Document should not have more than one main landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h1 → h3 and h1 → h3), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 56 images in the HTML carry an alt attribute.
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 8 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“Protegemos el corazón de tu empresa” and “Protegemos el corazón de tu empresa”). One clear main headline is easier for people and search engines.
Structured data has 1 problem
Structured data found (Organization and WebPage) but with 1 problem, for example “Organization: sameAs is an empty list”.
3 links with vague text
3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
203 internal links, 12 external
The homepage links to 203 pages on salvavidas.com and 12 external pages.
6 checks passed
Meta description: 123 characters
Your meta description is 123 characters: “Servicios integrales de cardioprotección y formación en emergencias. Protege vidas con Salvavidas Cardio. ¡Infórmate ah…”.
Title: 60 characters
Your title is a healthy 60 characters: “Servicios integrales de cardioprotección | Salvavidas Cardio”.
Canonical URL set
The canonical URL is https://salvavidas.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://salvavidas.com/sitemap_index.xml.
AI search readiness
Organization data is thin (2 of 6 facts)
Your Organization JSON-LD is missing logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (2,011 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://salvavidas.com/llms.txt (10 KiB, 76 links), a plain-text guide to the site for AI tools.
Other pages
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://salvavidas.com/empresas-areas-transporte, whose canonical is https://salvavidas.com/desfibriladores-para-empresas. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
7 pages slow to respond
https://salvavidas.com/cardioproteccion, https://salvavidas.com/centros-educativos, https://salvavidas.com/areas-deportivas-gimnasios, https://salvavidas.com/clinicas-dentales, https://salvavidas.com/comunidades-vecinos and https://salvavidas.com/centros-comerciales and 1 other took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 61 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “%c%d font-size:0;color:transparent NaN”.
2 checks passed
Tap targets are thumb-sized
13 of 14 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Local business without LocalBusiness data
Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
A 13-field form
Your longest form asks for 13 fields (5 required). Every extra field lowers completion.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 711 words of copy
The homepage carries about 711 words of visible text.
3 checks passed
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 6 phone links and 2 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
19 other companies contacted
Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at salvavidas.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- React
- Analytics
- Google Tag Manager | Microsoft Clarity
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on salvavidas.com, including 18 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.