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samosetresort.com website review

Visit site (opens in a new tab)Reviewed 20 October 202635 issues · 85 checks

This review found 35 issues worth fixing on samosetresort.com, 13 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.2 s1.1 sMay 2Oct 171.2 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.2 s
May 9, 20261.2 s
May 16, 20261.2 s
May 23, 20261.2 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.1 s
Jul 11, 20261.1 s
Jul 18, 20261.2 s
Jul 25, 20261.2 s
Aug 1, 20261.2 s
Aug 8, 20261.2 s
Aug 15, 20261.2 s
Aug 22, 20261.2 s
Aug 29, 20261.2 s
Sep 5, 20261.2 s
Sep 12, 20261.2 s
Sep 19, 20261.2 s
Sep 26, 20261.2 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
255 ms177 msMay 2Oct 17238 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026189 ms
May 9, 2026186 ms
May 16, 2026187 ms
May 23, 2026191 ms
May 30, 2026196 ms
Jun 6, 2026203 ms
Jun 13, 2026203 ms
Jun 20, 2026201 ms
Jun 27, 2026197 ms
Jul 4, 2026200 ms
Jul 11, 2026204 ms
Jul 18, 2026208 ms
Jul 25, 2026212 ms
Aug 1, 2026213 ms
Aug 8, 2026222 ms
Aug 15, 2026228 ms
Aug 22, 2026236 ms
Aug 29, 2026246 ms
Sep 5, 2026245 ms
Sep 12, 2026246 ms
Sep 19, 2026245 ms
Sep 26, 2026237 ms
Oct 3, 2026236 ms
Oct 10, 2026237 ms
Oct 17, 2026238 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of samosetresort.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. samosetresort.com at 0.9 s0.9 s
  2. samosetresort.com at 1.9 s1.9 s
  3. samosetresort.com at 2.8 s2.8 s
  4. samosetresort.com at 3.7 s3.7 s
  5. samosetresort.com at 4.7 s4.7 s
  6. samosetresort.com at 5.6 s5.6 s
  7. samosetresort.com at 6.5 s6.5 s
  8. samosetresort.com at 7.4 s7.4 s

Speed

12 to fix36
  • Reduce unused JavaScript

    5.3 s · 803 KiB

    About 803 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.3 s faster on a phone.

  • Use efficient cache lifetimes

    2.1 s · 296 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (296 KiB).

  • Mobile performance score: 36

    36/100

    Your mobile performance score is 36 (desktop: 60). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 6.6 s

    A phone's processor spends 6.6 s on main-thread work while loading, 4.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,481 HTML elements

    The page has 3,481 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and TikTok and others), adding 1.4 MB and 1.8 s of main-thread time.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 1.7 s. During a long task the page ignores taps.

  • Improve image delivery

    1.3 MB

    8 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Google Tag Manager adds 992 ms

    992 ms

    Google Tag Manager costs a phone 992 ms of main-thread work and 823 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 68 KiB

    About 68 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Facebook adds 391 ms

    391 ms

    Facebook costs a phone 391 ms of main-thread work and 254 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    300 ms · 40 KiB

    Polyfills for old browsers add 40 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 30.5 s

    30.5 s

    Your largest element takes 30.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The media could not be loaded, either because the server or…”.

  • Time to Interactive: 31.1 s

    31.1 s

    The page becomes fully interactive after 31.1 s. Good is under 3.8 s.

  • Total Blocking Time: 3.0 s

    3.0 s

    Scripts block taps and scrolling for 3.0 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 12.1 s

    12.1 s

    Visually, the page fills in at 12.1 s (Speed Index). Good is under 3.4 s.

  • Real-user INP: 321 ms

    321 ms

    Real visitors wait 321 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 27% slower for real visitors

    +27%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 189 ms to 238 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 812 ms

    812 ms

    Real visitors wait 812 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.004

    0.004

    The layout barely moves while loading (CLS 0.004, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 6.5 MB in 156 requests

    6.5 MB

    Your homepage downloads 6.5 MB in 156 requests on a phone: images 2.9 MB (31), scripts 1.9 MB (44) and other files 1.2 MB (55). Under 2 MB keeps phones on slow connections fast.

  • 8 images in older formats

    8 images (447 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.8 g of CO₂ per visit

    1.84 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.84 g of CO₂e: 221.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9795
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

2 checks passed
  • Every image has alt text

    All 28 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9295
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 6 links with vague text

    6 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 147 internal links, 34 external

    The homepage links to 147 pages on samosetresort.com and 34 external pages.

7 checks passed
  • Meta description: 151 characters

    Your meta description is 151 characters: “Stay at Samoset Resort, a luxury hotel on the U.S. East Coast and waterfront retreat in Rockport, perfect for golf and …”.

  • One H1 headline

    Your main headline reads: “A Beloved and Luxurious Resort on The Coast of Maine”.

  • Title: 53 characters

    Your title is a healthy 53 characters: “Hotel in Rockport Near Camden, Maine | Samoset Resort”.

  • Canonical URL set

    The canonical URL is https://www.opalcollection.com/samoset/.

  • Structured data in place

    Structured data found: BreadcrumbList, Hotel, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.opalcollection.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, sameAs (social profiles), description and contact details; logo would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,881 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.opalcollection.com/llms.txt (23 KiB, 88 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 1 page without a meta description

    https://www.opalcollection.com/samoset/gallery has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.opalcollection.com/offers-page, whose canonical is https://www.opalcollection.com/offers. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 66 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7776
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=151011892&tm=gtm002&Ver=2&mid=b657d0d1-2332-479b-bd00-405f3108ca58&bo=1&sid=0f195b70cc4511f18252d5a1a8788e01&vid=0f1970a0cc4511f18347dd1805c0a8b4&vids=1&msclkid=N&gtm_.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “wp is not defined”.

2 checks passed
  • Tap targets are thumb-sized

    6 of 7 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix89
  • Thin social proof

    Social proof on the homepage: 17 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • A 18-field form

    Your longest form asks for 18 fields (7 required). Every extra field lowers completion.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 914 words of copy

    The homepage carries about 914 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “BOOK NOW”.

  • 21 calls to action

    The homepage has 21 calls to action, for example “Book Now”, “Contact Us” and “Learn more”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 9 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 10 trackers load before any consent

    10

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 43 other companies contacted

    Loading the homepage contacts 43 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at samosetresort.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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