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scentiment.com website review

Visit site (opens in a new tab)Reviewed 8 November 202628 issues · 82 checks

This review found 28 issues worth fixing on scentiment.com, 7 of them high impact, across 82 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.4 s2.0 sMay 16Oct 312.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20263.3 s
May 23, 20263.2 s
May 30, 20263.1 s
Jun 6, 20263.1 s
Jun 13, 20263.1 s
Jun 20, 20263.1 s
Jun 27, 20263.0 s
Jul 4, 20262.8 s
Jul 11, 20262.7 s
Jul 18, 20262.6 s
Jul 25, 20262.4 s
Aug 1, 20262.4 s
Aug 8, 20262.4 s
Aug 15, 20262.3 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.3 s
Sep 12, 20262.3 s
Sep 19, 20262.3 s
Sep 26, 20262.3 s
Oct 3, 20262.2 s
Oct 10, 20262.2 s
Oct 17, 20262.2 s
Oct 24, 20262.1 s
Oct 31, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
203 ms142 msMay 16Oct 31162 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026171 ms
May 23, 2026170 ms
May 30, 2026171 ms
Jun 6, 2026175 ms
Jun 13, 2026179 ms
Jun 20, 2026187 ms
Jun 27, 2026196 ms
Jul 4, 2026196 ms
Jul 11, 2026195 ms
Jul 18, 2026179 ms
Jul 25, 2026162 ms
Aug 1, 2026149 ms
Aug 8, 2026149 ms
Aug 15, 2026158 ms
Aug 22, 2026170 ms
Aug 29, 2026171 ms
Sep 5, 2026178 ms
Sep 12, 2026176 ms
Sep 19, 2026170 ms
Sep 26, 2026170 ms
Oct 3, 2026163 ms
Oct 10, 2026163 ms
Oct 17, 2026162 ms
Oct 24, 2026162 ms
Oct 31, 2026162 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of scentiment.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. scentiment.com at 1.1 s1.1 s
  2. scentiment.com at 2.2 s2.2 s
  3. scentiment.com at 3.3 s3.3 s
  4. scentiment.com at 4.4 s4.4 s
  5. scentiment.com at 5.5 s5.5 s
  6. scentiment.com at 6.6 s6.6 s
  7. scentiment.com at 7.7 s7.7 s
  8. scentiment.com at 8.7 s8.7 s

Speed

8 to fix61
  • Main-thread work: 6.6 s

    A phone's processor spends 6.6 s on main-thread work while loading, 3.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,649 HTML elements

    The page has 3,649 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (recart.com, Clarity and Accessibe Accessibility Overlay and others), adding 923 KiB and 780 ms of main-thread time.

  • Reduce unused JavaScript

    150 ms · 450 KiB

    About 450 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • recart.com adds 295 ms

    295 ms

    recart.com costs a phone 295 ms of main-thread work and 238 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    257 KiB

    25 files are served with short cache lifetimes, so returning visitors download them again (257 KiB).

  • Reduce unused CSS

    150 ms · 28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 150 ms. During a long task the page ignores taps.

  • Improve image delivery

    94 KiB

    7 images could be 94 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify JavaScript

    77 KiB

    77 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    48 KiB

    Polyfills for old browsers add 48 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 26 ms

    26 ms

    Your server sent the HTML in 26 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Speed Index: 12.4 s

    12.4 s

    Visually, the page fills in at 12.4 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 16.4 s

    16.4 s

    The page becomes fully interactive after 16.4 s. Good is under 3.8 s.

  • Largest Contentful Paint: 6.0 s

    6.0 s

    Your largest element takes 6.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Real-user FCP: 2.3 s

    2.3 s

    Real visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 171 ms to 162 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 146 ms

    146 ms

    Real visitors wait 146 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 643 ms

    643 ms

    Real visitors wait 643 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 34% faster for real visitors

    -34%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.3 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 187 ms

    187 ms

    Scripts block the page for only 187 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.074

    0.074

    The layout barely moves while loading (CLS 0.074, good is under 0.1).

Images and page weight

2 to fix81
  • Page weight: 3.8 MB in 308 requests

    3.8 MB

    Your homepage downloads 3.8 MB in 308 requests on a phone: scripts 1.4 MB (87), other files 1.0 MB (179) and images 953 KiB (24). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Scentiment_Diffuser-Pro-3-Launch_Mobile.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.1 g of CO₂ per visit

    1.08 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.08 g of CO₂e: 129.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9795
  • 15 text elements with low contrast

    15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 64 form fields without a label

    64 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

2 checks passed
  • Every image has alt text

    All 68 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10088
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “Scent Diffusers, Oils, Air Fresheners For Home & Office – Scentiment”.

  • Meta description is long (173 characters)

    Your meta description is 173 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 100 internal links, 2 external

    The homepage links to 100 pages on scentiment.com and 2 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “Buy One, Get One FREEDiffuser Oils”.

  • Canonical URL set

    The canonical URL is https://www.scentiment.com/.

  • Structured data in place

    Structured data found: FAQPage, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.scentiment.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.scentiment.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 5 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (7,561 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix98
  • 2 pages share a meta description

    https://www.scentiment.com/products/diffuser-pro-3 and https://www.scentiment.com/products/scent-diffuser-pro-2 use the same meta description. A description written for each page earns more clicks.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 44 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    8 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 8 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 8 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9287
  • 26 small tap targets

    26 of 58 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Manifest: Line: 2, column: 1, Syntax error.”.

  • Requests the notification permission on page load

    Requests the notification permission on page load.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix86
  • Thin social proof

    Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 948 words of copy

    The homepage carries about 948 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW →”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Shop the Sale”, “Get started” and “Contact us”.

  • 3 short forms

    3 short forms (3 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 11 trackers load before any consent

    11

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 6 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 47 cookies set on arrival

    47

    Opening the homepage sets 47 cookies, 3 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 58 other companies contacted

    Loading the homepage contacts 58 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at scentiment.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 13 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Blotout Edgetag · Intelligems A B Testing · Recart Sms List Growth · Klaviyo Email Marketing Sms · Triplewhale · Rebuy Personalization Engine · Microsoft Clarity · Scentiment Pixel · Applovin Shop Integration · Pushowl · socialsnowball.io · rakutenadvertising.io · richpanel.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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