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selectdesign.com website review
Visit site (opens in a new tab)Reviewed 22 October 202621 issues · 71 checks
This review found 21 issues worth fixing on selectdesign.com, 6 of them high impact, across 71 checks. The most urgent: 7 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Aug 1, 2026 | 2.6 s |
| Aug 8, 2026 | 3.1 s |
| Aug 15, 2026 | 3.0 s |
| Aug 22, 2026 | 3.1 s |
| Aug 29, 2026 | 2.9 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 1.7 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.8 s |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Improve image delivery
350 ms · 1,012 KiB6 images could be 1,012 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 350 ms faster on a phone.
Mobile performance score: 59
59/100Your mobile performance score is 59 (desktop: 57). Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
900 ms18 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.
Use efficient cache lifetimes
650 ms · 131 KiB7 files are served with short cache lifetimes, so returning visitors download them again (131 KiB).
Reduce unused JavaScript
300 ms · 93 KiBAbout 93 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused CSS
300 ms · 82 KiBAbout 82 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Hubspot and IPONWEB and others), adding 486 KiB and 259 ms of main-thread time.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 226 ms. During a long task the page ignores taps.
Legacy JavaScript
150 ms · 32 KiBPolyfills for old browsers add 32 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify JavaScript
2 KiB2 KiB could be saved by minifying JavaScript.
2 checks passed
Main-thread work: 1.4 s
A phone's processor spends 1.4 s on main-thread work while loading, 471 ms of it running JavaScript. That is comfortably low.
Server response: 17 ms
17 msYour server sent the HTML in 17 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 13.6 s
13.6 sYour largest element takes 13.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “BrandHub”.
Time to Interactive: 13.9 s
13.9 sThe page becomes fully interactive after 13.9 s. Good is under 3.8 s.
First Contentful Paint: 4.9 s
4.9 sThe first text or image appears after 4.9 s on a phone. Good is under 1.8 s.
Speed Index: 7.2 s
7.2 sVisually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
3 checks passed
Largest content (LCP) got 36% faster for real visitors
-36%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.6 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 72 ms
72 msScripts block the page for only 72 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 2.7 MB in 80 requests
2.7 MBYour homepage downloads 2.7 MB in 80 requests on a phone: images 2.0 MB (22), scripts 497 KiB (31) and stylesheets 136 KiB (16). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Mobile-Hero-Image.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.8 g of CO₂ per visit
0.77 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.77 g of CO₂e: 92.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
7 text elements with low contrast
7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
ARIA role should be appropriate for the element (3 elements)
ARIA role should be appropriate for the element: 3 elements on the page fail this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h6, h4 → h6 and h4 → h6), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 35 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
3 H1 headlines
There are 3 <h1> headlines (“One system. One partner. End-to-end program manag…”, “One System. One Partner. End-To-End Program Manag…” and “One System. One Partner. End-To-End Program Manag…”). One clear main headline is easier for people and search engines.
55 internal links, 2 external
The homepage links to 55 pages on selectdesign.com and 2 external pages.
7 checks passed
Meta description: 148 characters
Your meta description is 148 characters: “brandhub, built by Select, designs, produces, and tracks high-impact point-of-sale materials. Real-time analytics on ho…”.
Title: 45 characters
Your title is a healthy 45 characters: “Trackable POS Displays & Materials | brandhub”.
Canonical URL set
The canonical URL is https://www.selectdesign.com/.
Structured data in place
Structured data found: BreadcrumbList, FAQPage, ImageObject, Organization and WebPage.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.selectdesign.com/sitemap_index.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (830 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.selectdesign.com/llms.txt (2 KiB, 12 links), a plain-text guide to the site for AI tools.
Other pages
2 linked pages hidden from search
https://www.selectdesign.com/platform and https://www.selectdesign.com/product are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.
1 page without a meta description
https://www.selectdesign.com/news has no meta description, so Google writes the search snippet from whatever text it finds.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.selectdesign.com/privacy-policy, whose canonical is https://www.selectdesign.com/privacy-policy-2. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
3 pages without an H1
https://www.selectdesign.com/work, https://www.selectdesign.com/news and https://www.selectdesign.com/gallo have no <h1> headline, so visitors and search engines get no clear main topic.
12 internal pages checked
We fetched 12 pages linked from your homepage and read each the way a search engine does.
3 checks passed
Linked pages load
All 12 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
Every page has a title
All 12 pages that loaded have a <title>.
Best practices
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 789 words of copy
The homepage carries about 789 words of visible text.
5 checks passed
9 calls to action
The homepage has 9 calls to action, for example “Contact”, “Request a brandhub Demo” and “get in touch”.
Social proof on the page
Social proof on the homepage: 9 testimonial or review blocks and 16 customer or partner logos.
Analytics in place
Analytics detected: Google Analytics and HubSpot.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.
12 cookies set on arrival
12Opening the homepage sets 12 cookies (measured from a US location before any click).
19 other companies contacted
Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: HubSpot cookie banner
A consent management tool (HubSpot cookie banner) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at selectdesign.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 21 issues on selectdesign.com, including 10 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.