Website review, no card needed
sharafgroup.com website review
Visit site (opens in a new tab)Reviewed 4 November 202637 issues · 76 checks
This review found 37 issues worth fixing on sharafgroup.com, 13 of them high impact, across 76 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
65DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 4.8 s |
| May 23, 2026 | 4.9 s |
| May 30, 2026 | 4.9 s |
| Jun 6, 2026 | 4.9 s |
| Jun 13, 2026 | 4.9 s |
| Jun 20, 2026 | 5.0 s |
| Jun 27, 2026 | 5.2 s |
| Jul 4, 2026 | 5.2 s |
| Jul 11, 2026 | 5.2 s |
| Jul 18, 2026 | 4.9 s |
| Jul 25, 2026 | 4.8 s |
| Aug 1, 2026 | 4.7 s |
| Aug 8, 2026 | 4.6 s |
| Aug 15, 2026 | 4.8 s |
| Aug 22, 2026 | 5.0 s |
| Aug 29, 2026 | 5.3 s |
| Sep 5, 2026 | 5.3 s |
| Sep 12, 2026 | 5.4 s |
| Sep 19, 2026 | 5.5 s |
| Sep 26, 2026 | 5.6 s |
| Oct 3, 2026 | 5.8 s |
| Oct 10, 2026 | 5.8 s |
| Oct 17, 2026 | 5.8 s |
| Oct 24, 2026 | 5.5 s |
| Oct 31, 2026 | 5.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 124 ms |
| May 23, 2026 | 124 ms |
| May 30, 2026 | 119 ms |
| Jun 6, 2026 | 118 ms |
| Jun 13, 2026 | 117 ms |
| Jun 20, 2026 | 116 ms |
| Jun 27, 2026 | 119 ms |
| Jul 4, 2026 | 115 ms |
| Jul 11, 2026 | 115 ms |
| Jul 18, 2026 | 121 ms |
| Jul 25, 2026 | 110 ms |
| Aug 1, 2026 | 107 ms |
| Aug 8, 2026 | 107 ms |
| Aug 15, 2026 | 99 ms |
| Aug 22, 2026 | 104 ms |
| Aug 29, 2026 | 106 ms |
| Sep 5, 2026 | 106 ms |
| Sep 12, 2026 | 104 ms |
| Sep 19, 2026 | 105 ms |
| Sep 26, 2026 | 95 ms |
| Oct 3, 2026 | 95 ms |
| Oct 10, 2026 | 97 ms |
| Oct 17, 2026 | 95 ms |
| Oct 24, 2026 | 97 ms |
| Oct 31, 2026 | 99 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.5 s
1.1 s
1.6 s
2.1 s
2.7 s
3.2 s
3.8 s
4.3 s
Speed
Improve image delivery
1.1 s · 1.2 MB5 images could be 1.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 63
63/100Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.
Font display
600 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 600 ms).
Reduce unused JavaScript
300 ms · 74 KiBAbout 74 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused CSS
300 ms · 47 KiBAbout 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Render-blocking requests
300 ms7 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.
3 third-party services on the page
3 third-party services load with your homepage (Google Tag Manager, Google Analytics and FontAwesome CDN), adding 250 KiB and 92 ms of main-thread time.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 57 ms. During a long task the page ignores taps.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.4 s
A phone's processor spends 0.4 s on main-thread work while loading, 100 ms of it running JavaScript. That is comfortably low.
Server response: 264 ms
264 msYour server sent the HTML in 264 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.8 s
6.8 sReal visitors wait 6.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 5.4 s
5.4 sReal visitors see the first content after 5.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 2.5 s
2.5 sReal visitors wait 2.5 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 7.7 s
7.7 sYour largest element takes 7.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Speed Index: 7.1 s
7.1 sVisually, the page fills in at 7.1 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 8.5 s
8.5 sThe page becomes fully interactive after 8.5 s. Good is under 3.8 s.
First Contentful Paint: 3.1 s
3.1 sThe first text or image appears after 3.1 s on a phone. Good is under 1.8 s.
Real-user CLS: 0.25
0.25For real visitors the layout shifts by 0.25 (75th percentile). Good is under 0.1.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 14% slower for real visitors
+14%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.8 s to 5.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user INP: 90 ms
90 msReal visitors wait 90 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 21% faster for real visitors
-21%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 124 ms to 99 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.01
0.01The layout barely moves while loading (CLS 0.01, good is under 0.1).
Total Blocking Time: 4 ms
4 msScripts block the page for only 4 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 2.4 MB in 30 requests
2.4 MBYour homepage downloads 2.4 MB in 30 requests on a phone: images 1.7 MB (13), fonts 384 KiB (6) and scripts 180 KiB (2). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
118 KiB1 image is downloaded at several times the size a phone draws it, for example sg-colored-logo.jpg at 2,150 px wide, shown at 178 px. Resized copies would save about 118 KiB.
2 images in older formats
2 images (160 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (35 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.7 g of CO₂ per visit
0.67 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.67 g of CO₂e: 80.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (13 elements)
All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
10 links without text
10 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h3 → h5), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 17 images in the HTML carry an alt attribute.
29 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 34 WCAG 2.2 A/AA and best-practice rules on the phone render: 29 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (19 characters)
Your title is only 19 characters: “home - Sharaf Group”. Between 30 and 65 characters leaves room to say what you do and for whom.
2 H1 headlines
There are 2 <h1> headlines (“WELCOME TO” and “SHARAF GROUP”). One clear main headline is easier for people and search engines.
No social preview image
No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
40 internal links, 4 external
The homepage links to 40 pages on sharafgroup.com and 4 external pages.
4 checks passed
Canonical URL set
The canonical URL is https://www.sharafgroup.com/.
Structured data in place
Structured data found: BreadcrumbList, WebPage and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.sharafgroup.com/sitemap_index.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.sharafgroup.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (204 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages share 2 titles
/ and https://www.sharafgroup.com/ar/home all use the title “home - Sharaf Group”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.
11 pages without a meta description
https://www.sharafgroup.com/about-us, https://www.sharafgroup.com/timeline, https://www.sharafgroup.com/our-business, https://www.sharafgroup.com/blog_archive, https://www.sharafgroup.com/careers and https://www.sharafgroup.com/contact-us and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.sharafgroup.com/our-business, whose canonical is https://www.sharafgroup.com/our-businesses. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
3 pages without an H1
https://www.sharafgroup.com/about-us, https://www.sharafgroup.com/our-business and https://www.sharafgroup.com/blog_archive have no <h1> headline, so visitors and search engines get no clear main topic.
3 pages with very little text
https://www.sharafgroup.com/contact-us, https://www.sharafgroup.com/ar/home and https://www.sharafgroup.com/ar/contact-us have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
4 pages slow to respond
https://www.sharafgroup.com/about-us, https://www.sharafgroup.com/our-business, https://www.sharafgroup.com/careers and https://www.sharafgroup.com/suha-hospitality-honoured-with-three-prestigious-accolades-at-the-2026-haute-grandeur-global-excellence-awards took over 3 s to send their HTML from our server.
11 internal pages checked
We fetched 11 pages linked from your homepage and read each the way a search engine does.
3 checks passed
Linked pages load
All 11 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 11 pages that loaded have a <title>.
Best practices
Scrolls sideways on phones
On a 390 px-wide phone the page scrolls sideways, a sign that something is wider than the screen.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Uncaught InvalidValueError: Map: Expected mapDiv of type HTMLElement but was passed null.”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Only about 175 words
The homepage has only about 175 words of visible text; thin pages give Google and first-time buyers little to go on.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
3 checks passed
2 calls to action
The homepage has 2 calls to action, for example “Contact Us”.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 2 phone links and 2 email links.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
5 other companies contacted
Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sharafgroup.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics
- Hosting
- Vultr
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on sharafgroup.com, including 16 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.