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sharpcookie.se website review

Visit site (opens in a new tab)Reviewed 10 November 202620 issues · 75 checks

This review found 20 issues worth fixing on sharpcookie.se, 6 of them high impact, across 75 checks. The most urgent: 3 tap targets too small. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

87B

Closest competitors among WooCommerce stores

Compare side by side
Real-visitor load time (LCP)75th percentile, phones
2.5 s1.5 sMay 30Nov 72.1 s
Show as table
DateReal-visitor load time (LCP)
May 30, 20261.9 s
Jun 6, 20261.7 s
Jun 20, 20261.8 s
Jun 27, 20261.8 s
Jul 4, 20261.8 s
Jul 11, 20261.8 s
Jul 18, 20261.8 s
Jul 25, 20261.9 s
Aug 1, 20262.1 s
Aug 8, 20262.3 s
Aug 15, 20262.2 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.6 s
Sep 12, 20261.7 s
Sep 19, 20262.2 s
Sep 26, 20262.2 s
Oct 3, 20262.3 s
Oct 10, 20262.4 s
Oct 17, 20262.1 s
Oct 24, 20262.1 s
Oct 31, 20262.1 s
Nov 7, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
105 ms79 msJul 25Aug 1593 ms
Show as table
DateReal-visitor tap response (INP)
Jul 25, 2026102 ms
Aug 1, 202682 ms
Aug 8, 202695 ms
Aug 15, 202693 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

www.sharpcookie.se (opens in a new tab)
Full-page screenshot of sharpcookie.se (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sharpcookie.se at 0.4 s0.4 s
  2. sharpcookie.se at 0.8 s0.8 s
  3. sharpcookie.se at 1.1 s1.1 s
  4. sharpcookie.se at 1.5 s1.5 s
  5. sharpcookie.se at 1.9 s1.9 s
  6. sharpcookie.se at 2.3 s2.3 s
  7. sharpcookie.se at 2.6 s2.6 s
  8. sharpcookie.se at 3.0 s3.0 s

Speed

3 to fix80

  • Mobile performance score: 80

    80/100

    Your mobile performance score is 80. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    950 ms

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.

  • Font display

    400 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 400 ms).

  • Use efficient cache lifetimes

    150 ms · 58 KiB

    34 files are served with short cache lifetimes, so returning visitors download them again (58 KiB).

  • Reduce unused JavaScript

    150 ms · 48 KiB

    About 48 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 2 third-party services on the page

    2 third-party services load with your homepage (Cookiebot and office.net), adding 156 KiB and 116 ms of main-thread time.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 51 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    25 KiB

    About 25 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

2 checks passed

  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 236 ms of it running JavaScript. That is comfortably low.

  • Server response: 126 ms

    126 ms

    Your server sent the HTML in 126 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 4.0 s

    4.0 s

    Your largest element takes 4.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 5.7 s

    5.7 s

    The page becomes fully interactive after 5.7 s. Good is under 3.8 s.

  • Speed Index: 4.5 s

    4.5 s

    Visually, the page fills in at 4.5 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 102 ms to 93 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 17% slower for real visitors

    +17%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed

  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 717 ms

    717 ms

    Real visitors wait 717 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 1 ms

    1 ms

    Scripts block the page for only 1 ms while loading. Good is under 200 ms.

Images and page weight

100

  • About 0.2 g of CO₂ per visit

    0.25 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.25 g of CO₂e: 29.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed

  • Page weight: 899 KiB in 49 requests

    899 KiB

    Your homepage downloads 899 KiB in 49 requests on a phone: images 359 KiB (7), scripts 322 KiB (23) and fonts 113 KiB (3). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9093

  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (34 elements)

    All page content should be contained by landmarks: 34 elements on the page fail this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Alternative text of images should not be repeated as text (7 elements)

    Alternative text of images should not be repeated as text: 7 elements on the page fail this check, rated minor by axe-core.

2 checks passed

  • Every image has alt text

    All 37 images in the HTML carry an alt attribute.

  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8579

  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • Open Graph partly set

    Open Graph is missing og:description, so shared links fall back to guesses.

  • 56 internal links, 10 external

    The homepage links to 56 pages on sharpcookie.se and 10 external pages.

5 checks passed

  • Title: 46 characters

    Your title is a healthy 46 characters: “Start - Sharp Cookie Advisors – affärsjurister”.

  • Canonical URL set

    The canonical URL is https://www.sharpcookie.se/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.sharpcookie.se/sitemap_index.xml.

AI search readiness

100

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed

  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,240 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90

  • 13 pages without a meta description

    /tjanster, /tjanster/affars-verksamhetsstod, /tjanster/innovation-ip-ai-fou, /tjanster/internetjuridik-e-handel-marknadsforing, /tjanster/investerare-agare-bolagsstyrning and /tjanster/programvara-saas-molntjanster and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    /en has no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    /kontakta-oss took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.

5 checks passed

  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed

  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    14 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67

  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 48 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,228 words of copy

    The homepage carries about 1,228 words of visible text.

3 checks passed

  • 2 calls to action

    The homepage has 2 calls to action, for example “Start”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

Privacy and tracking

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies (measured from a US location before any click).

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed

  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sharpcookie.se, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Analytics
Hosting
Glesys AB

Upkeep, stack, hiring and company data from programmable.info

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This review found 20 issues on sharpcookie.se, including 7 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ranked channels, outreach sequences and content angles
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