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shopsuppgradelabs.com website review

Visit site (opens in a new tab)Reviewed 12 November 202634 issues · 82 checks

This review found 34 issues worth fixing on shopsuppgradelabs.com, 8 of them high impact, across 82 checks. The most urgent: page weight: 138.3 MB in 334 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.9 s1.7 sMay 23Nov 72.0 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.8 s
May 30, 20261.9 s
Jun 6, 20261.9 s
Jun 13, 20262.1 s
Jun 20, 20262.1 s
Jun 27, 20262.2 s
Jul 4, 20262.3 s
Jul 11, 20262.4 s
Jul 18, 20262.6 s
Jul 25, 20262.6 s
Aug 1, 20262.6 s
Aug 8, 20262.6 s
Aug 15, 20262.7 s
Aug 22, 20262.7 s
Aug 29, 20262.6 s
Sep 5, 20262.3 s
Sep 12, 20262.1 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20261.9 s
Oct 17, 20262.0 s
Oct 24, 20262.0 s
Oct 31, 20262.0 s
Nov 7, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
122 ms104 msMay 23Nov 7111 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026111 ms
May 30, 2026111 ms
Jun 6, 2026112 ms
Jun 13, 2026111 ms
Jun 20, 2026112 ms
Jun 27, 2026107 ms
Jul 4, 2026106 ms
Jul 11, 2026106 ms
Jul 18, 2026111 ms
Jul 25, 2026112 ms
Aug 1, 2026112 ms
Aug 8, 2026113 ms
Aug 15, 2026113 ms
Aug 22, 2026119 ms
Aug 29, 2026120 ms
Sep 5, 2026117 ms
Sep 12, 2026113 ms
Sep 19, 2026112 ms
Sep 26, 2026111 ms
Oct 3, 2026111 ms
Oct 10, 2026112 ms
Oct 17, 2026112 ms
Oct 24, 2026112 ms
Oct 31, 2026113 ms
Nov 7, 2026111 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of shopsuppgradelabs.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. shopsuppgradelabs.com at 0.7 s0.7 s
  2. shopsuppgradelabs.com at 1.3 s1.3 s
  3. shopsuppgradelabs.com at 2.0 s2.0 s
  4. shopsuppgradelabs.com at 2.7 s2.7 s
  5. shopsuppgradelabs.com at 3.4 s3.4 s
  6. shopsuppgradelabs.com at 4.0 s4.0 s
  7. shopsuppgradelabs.com at 4.7 s4.7 s
  8. shopsuppgradelabs.com at 5.4 s5.4 s

Speed

12 to fix60
  • Reduce unused JavaScript

    4.4 s · 966 KiB

    About 966 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.4 s faster on a phone.

  • Use efficient cache lifetimes

    1.6 s · 303 KiB

    19 files are served with short cache lifetimes, so returning visitors download them again (303 KiB).

  • Improve image delivery

    900 ms · 690 KiB

    27 images could be 690 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • Mobile performance score: 60

    60/100

    Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Hotjar, rebuyengine.com and Accessibe Accessibility Overlay and others), adding 2.2 MB and 776 ms of main-thread time.

  • Reduce unused CSS

    450 ms · 78 KiB

    About 78 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Legacy JavaScript

    300 ms · 57 KiB

    Polyfills for old browsers add 57 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.5 s

    A phone's processor spends 3.5 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Render-blocking requests

    300 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

  • rebuyengine.com adds 168 ms

    168 ms

    rebuyengine.com costs a phone 168 ms of main-thread work and 824 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,509 HTML elements

    The page has 1,509 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Shopify adds 80 ms

    80 ms

    Shopify costs a phone 80 ms of main-thread work and 411 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 159 ms. During a long task the page ignores taps.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 23.4 s

    23.4 s

    Your largest element takes 23.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Vitamin D finally absorbed the right way Built-in MCT oil f…”.

  • Time to Interactive: 24.4 s

    24.4 s

    The page becomes fully interactive after 24.4 s. Good is under 3.8 s.

  • Speed Index: 8.9 s

    8.9 s

    Visually, the page fills in at 8.9 s (Speed Index). Good is under 3.4 s.

  • Real-user FCP: 2.1 s

    2.1 s

    Real visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 111 ms to 111 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 128 ms

    128 ms

    Real visitors wait 128 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 772 ms

    772 ms

    Real visitors wait 772 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 186 ms

    186 ms

    Scripts block the page for only 186 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.006

    0.006

    The layout barely moves while loading (CLS 0.006, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 138.3 MB in 334 requests

    138.3 MB

    Your homepage downloads 138.3 MB in 334 requests on a phone: media 133.3 MB (16), scripts 2.0 MB (107) and images 1.1 MB (48). Under 2 MB keeps phones on slow connections fast.

  • 8 images in older formats

    8 images (658 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images below the first screen load straight away

    3 images further down the page (217 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 39.2 g of CO₂ per visit

    39.20 g

    By the Sustainable Web Design model, a visit to your homepage emits about 39.20 g of CO₂e: 4703.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9294
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (2 elements)

    Headings should not be empty: 2 elements on the page fail this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 89 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9294
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 78 internal links, 8 external

    The homepage links to 78 pages on shopsuppgradelabs.com and 8 external pages.

7 checks passed
  • Meta description: 136 characters

    Your meta description is 136 characters: “Boost your mind and body with science-backed supplements from Suppgrade Labs. Smarter formulas for lasting energy, focu…”.

  • One H1 headline

    Your main headline reads: “Suppgrade Labs™”.

  • Title: 32 characters

    Your title is a healthy 32 characters: “Suppgrade Labs – Suppgrade Labs™”.

  • Canonical URL set

    The canonical URL is https://shopsuppgradelabs.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://shopsuppgradelabs.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,209 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://shopsuppgradelabs.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without an H1

    https://shopsuppgradelabs.com/pages/supplement-quiz has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 30 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 12 small tap targets

    12 of 36 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 855 words of copy

    The homepage carries about 855 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP DAKE®” and “LEARN MORE”.

  • 20 calls to action

    The homepage has 20 calls to action, for example “Shop”, “Shop by Supplement” and “Shop All”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 122 testimonial or review blocks and 2 customer or partner logos.

  • Analytics in place

    Analytics detected: Hotjar.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Klaviyo and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 40 cookies set on arrival

    40

    Opening the homepage sets 40 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 55 other companies contacted

    Loading the homepage contacts 55 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at shopsuppgradelabs.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 17 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Pagefly Ai Page Builder · Judge Me Reviews · P2d46n6c9 Opensend · Gorgias Live Chat Helpdesk · Gift Card Hero All In One · Bundler Bundles App · Uppromote Affiliate · Klaviyo Email Marketing Sms · Triplewhale · Affliate By Secomapp · Bestpush · activehosted.com · nice-team.net · rebuyengine.com · 9gtb.com · superfiliate-cdn.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

  • The footer still says © 2025.

Stack

E-commerce
Shopify
Analytics
Hotjar
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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