shrine.io website review

12 images could be 402 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.

About 292 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Intercom, Cloudflare CDN and Klaviyo and others), adding 1.4 MB and 439 ms of main-thread time.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

A phone's processor spends 2.1 s on main-thread work while loading, 851 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 1,660 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Shopify costs a phone 25 ms of main-thread work and 607 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Fonts costs a phone 0 ms of main-thread work and 352 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 64 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

11 files are served with short cache lifetimes, so returning visitors download them again (42 KiB).

3 long tasks block the main thread while loading, the longest for 170 ms. During a long task the page ignores taps.

Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 KiB could be saved by minifying CSS.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Your largest element takes 20.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Build Stunning Shopify Stores That Convert”.

The page becomes fully interactive after 20.5 s. Good is under 3.8 s.

Visually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.

Real visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

For real visitors the layout shifts by 0.11 (75th percentile). Good is under 0.1.

The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

9 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 139 ms to 162 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.4 MB in 179 requests on a phone: other files 1.1 MB (77), scripts 773 KiB (67) and images 731 KiB (22). Under 2 MB keeps phones on slow connections fast.

1 image is downloaded at several times the size a phone draws it, for example 140_Features.svg at 1,163 px wide, shown at 320 px. Resized copies would save about 52 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 0.96 g of CO₂e: 115.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 image has no alt text, which hurts accessibility and image search.

Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

ARIA role should be appropriate for the element: 19 elements on the page fail this check, rated minor by axe-core.

2 form fields have no label, so screen readers announce an empty box and autofill guesses.

Table header text should not be empty: 1 element on the page fails this check, rated minor by axe-core.

<td> elements in a large <table> do not have table headers. (1 element).

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 16 characters: “Shrine Solutions”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your <h1> is empty.

The homepage links to 31 pages on shrine.io and 15 external pages.

https://shrine.io/customer_authentication/redirect has no <title>, so Google invents the link text in results.

https://shrine.io/discount/WELCOME declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

https://shrine.io/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

/ and https://shrine.io/discount/WELCOME all use the title “Shrine Solutions”. Search engines can't tell which page to show for a search, so each competes with the others.

https://shrine.io/collections/frontpage, https://shrine.io/pages/features, https://shrine.io/pages/performance, https://shrine.io/blogs/ecommerce, https://shrine.io/customer_authentication/redirect and https://shrine.io/collections/all and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://shrine.io/collections/frontpage, https://shrine.io/pages/features, https://shrine.io/pages/performance, https://shrine.io/customer_authentication/redirect, https://shrine.io/collections/all and https://shrine.io/pages/faq and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 14 pages linked from your homepage and read each the way a search engine does.

3 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Uncaught Error: Goaffpro is already loaded. This message prevents duplicate loading of the script. Kindly ignore.”.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 527 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 12 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 28 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.