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sisterlylab.com website review

Visit site (opens in a new tab)Reviewed 8 November 202633 issues · 81 checks

This review found 33 issues worth fixing on sisterlylab.com, 8 of them high impact, across 81 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s1.5 sMay 16Oct 312.4 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.8 s
May 23, 20262.7 s
May 30, 20262.6 s
Jun 6, 20262.5 s
Jun 13, 20262.5 s
Jun 20, 20262.5 s
Jun 27, 20262.6 s
Jul 4, 20262.8 s
Jul 11, 20262.8 s
Jul 18, 20262.9 s
Jul 25, 20262.9 s
Aug 1, 20262.7 s
Aug 8, 20262.6 s
Aug 15, 20262.5 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.0 s
Sep 12, 20261.7 s
Sep 19, 20261.7 s
Sep 26, 20261.8 s
Oct 3, 20261.8 s
Oct 10, 20261.9 s
Oct 17, 20262.1 s
Oct 24, 20262.3 s
Oct 31, 20262.4 s
Real-visitor tap response (INP)75th percentile, phones
193 ms150 msMay 16Oct 31188 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026171 ms
May 23, 2026165 ms
May 30, 2026177 ms
Jun 6, 2026179 ms
Jun 13, 2026181 ms
Jun 20, 2026180 ms
Jun 27, 2026178 ms
Jul 4, 2026181 ms
Jul 11, 2026186 ms
Jul 18, 2026188 ms
Jul 25, 2026187 ms
Aug 1, 2026182 ms
Aug 8, 2026179 ms
Aug 15, 2026176 ms
Aug 22, 2026174 ms
Aug 29, 2026171 ms
Sep 5, 2026159 ms
Sep 12, 2026155 ms
Sep 19, 2026155 ms
Sep 26, 2026157 ms
Oct 3, 2026158 ms
Oct 10, 2026161 ms
Oct 17, 2026167 ms
Oct 24, 2026179 ms
Oct 31, 2026188 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sisterlylab.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sisterlylab.com at 0.4 s0.4 s
  2. sisterlylab.com at 0.8 s0.8 s
  3. sisterlylab.com at 1.1 s1.1 s
  4. sisterlylab.com at 1.5 s1.5 s
  5. sisterlylab.com at 1.9 s1.9 s
  6. sisterlylab.com at 2.3 s2.3 s
  7. sisterlylab.com at 2.6 s2.6 s
  8. sisterlylab.com at 3.0 s3.0 s

Speed

10 to fix56
  • Reduce unused JavaScript

    1.2 s · 246 KiB

    About 246 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Mobile performance score: 56

    56/100

    Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Shopify and Klaviyo and others), adding 991 KiB and 772 ms of main-thread time.

  • Use efficient cache lifetimes

    500 ms · 102 KiB

    18 files are served with short cache lifetimes, so returning visitors download them again (102 KiB).

  • Google Tag Manager adds 356 ms

    356 ms

    Google Tag Manager costs a phone 356 ms of main-thread work and 351 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 17 KiB

    About 17 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Minify JavaScript

    300 ms · 11 KiB

    11 KiB could be saved by minifying JavaScript.

  • Render-blocking requests

    300 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

  • Main-thread work: 2.7 s

    A phone's processor spends 2.7 s on main-thread work while loading, 1.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,616 HTML elements

    The page has 2,616 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 218 ms. During a long task the page ignores taps.

  • Improve image delivery

    150 ms · 34 KiB

    2 images could be 34 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Duplicated JavaScript

    2 KiB

    2 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 12 ms

    12 ms

    Your server sent the HTML in 12 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 12.5 s

    12.5 s

    Your largest element takes 12.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 12.6 s

    12.6 s

    The page becomes fully interactive after 12.6 s. Good is under 3.8 s.

  • Speed Index: 6.0 s

    6.0 s

    Visually, the page fills in at 6.0 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 2.6 s

    2.6 s

    Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.4 s

    2.4 s

    Real visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 358 ms

    358 ms

    Scripts block taps and scrolling for 358 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 171 ms to 188 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 192 ms

    192 ms

    Real visitors wait 192 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.06

    0.06

    For real visitors the layout shifts by 0.06 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 755 ms

    755 ms

    Real visitors wait 755 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 14% faster for real visitors

    -14%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.8 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 8.1 MB in 247 requests

    8.1 MB

    Your homepage downloads 8.1 MB in 247 requests on a phone: media 5.9 MB (1), scripts 984 KiB (90) and other files 820 KiB (94). Under 2 MB keeps phones on slow connections fast.

  • About 2.3 g of CO₂ per visit

    2.31 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.31 g of CO₂e: 277.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8894
  • 18 tap targets too small

    18 tap targets are too small or too close together to hit reliably with a finger.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 54 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • Title is long (75 characters)

    Your title is 75 characters, so Google will cut it off around 60: “Women’s Supplement for Energy, Hormonal Balance, Immunity & More – SISTERLY”.

  • Meta description is long (197 characters)

    Your meta description is 197 characters; Google truncates after about 160, so the end of your pitch is cut.

  • One H1 headline

    Your <h1> is empty.

  • 53 internal links, 10 external

    The homepage links to 53 pages on sisterlylab.com and 10 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://sisterlylab.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://sisterlylab.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://sisterlylab.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,103 words), so crawlers that don't run JavaScript still read it.

Other pages

5 to fix76
  • 2 pages share a title

    https://sisterlylab.com/products/the-elevator and https://sisterlylab.com/collections/the-elevator all use the title “The Elevator: Daily Multivitamin for Women | SISTERLY”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    https://sisterlylab.com/policies/shipping-policy and https://sisterlylab.com/blogs/sisterly-life have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://sisterlylab.com/products/the-elevator and https://sisterlylab.com/collections/the-elevator use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://sisterlylab.com/collections/the-elevator, whose canonical is https://sisterlylab.com/products/the-elevator. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 6 pages without an H1

    https://sisterlylab.com/products/the-elevator, https://sisterlylab.com/collections/the-elevator, https://sisterlylab.com/pages/reviews, https://sisterlylab.com/products/sisterly-the-booster, https://sisterlylab.com/collections/sisterly-store and https://sisterlylab.com/pages/our-story have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    https://sisterlylab.com/collections/the-elevator took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    9 pages of 15 loaded without an error (the rest turned automated requests away).

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 9 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    7 of 8 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

100
  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 941 words of copy

    The homepage carries about 941 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “START YOUR RITUAL”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Shop”, “START YOUR RITUAL” and “Shop now”.

  • 6 short forms

    6 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 105 testimonial or review blocks and a star rating.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 37 other companies contacted

    Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sisterlylab.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 12 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Consentmo Gdpr · Uppromote Affiliate · Klaviyo Email Marketing Sms · Affliate By Secomapp · Gdpr Backpack · Order Rescue · Referralcandy · Storista · Reviews Co Uk Product And Merchant Review Collection · cloudfront.net · nfcube.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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sisterlylab.com website review: scores and fixes