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skillbox.ru website review

Visit site (opens in a new tab)Reviewed 30 October 202641 issues · 107 checks

This review found 41 issues worth fixing on skillbox.ru, 11 of them high impact, across 107 checks. The most urgent: mobile performance score: 40. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s2.9 sMay 9Oct 243.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.9 s
May 16, 20262.9 s
May 23, 20263.0 s
May 30, 20263.0 s
Jun 6, 20263.0 s
Jun 13, 20263.0 s
Jun 20, 20263.0 s
Jun 27, 20263.0 s
Jul 4, 20263.0 s
Jul 11, 20263.1 s
Jul 18, 20263.0 s
Jul 25, 20263.0 s
Aug 1, 20263.0 s
Aug 8, 20263.0 s
Aug 15, 20262.9 s
Aug 22, 20262.9 s
Aug 29, 20263.0 s
Sep 5, 20262.9 s
Sep 12, 20263.0 s
Sep 19, 20263.0 s
Sep 26, 20263.0 s
Oct 3, 20263.0 s
Oct 10, 20263.1 s
Oct 17, 20263.1 s
Oct 24, 20263.1 s
Real-visitor tap response (INP)75th percentile, phones
207 ms187 msMay 9Oct 24189 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026201 ms
May 16, 2026199 ms
May 23, 2026200 ms
May 30, 2026200 ms
Jun 6, 2026203 ms
Jun 13, 2026202 ms
Jun 20, 2026205 ms
Jun 27, 2026205 ms
Jul 4, 2026204 ms
Jul 11, 2026205 ms
Jul 18, 2026201 ms
Jul 25, 2026198 ms
Aug 1, 2026196 ms
Aug 8, 2026196 ms
Aug 15, 2026195 ms
Aug 22, 2026195 ms
Aug 29, 2026193 ms
Sep 5, 2026191 ms
Sep 12, 2026191 ms
Sep 19, 2026191 ms
Sep 26, 2026192 ms
Oct 3, 2026193 ms
Oct 10, 2026196 ms
Oct 17, 2026194 ms
Oct 24, 2026189 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of skillbox.ru (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. skillbox.ru at 0.7 s0.7 s
  2. skillbox.ru at 1.5 s1.5 s
  3. skillbox.ru at 2.2 s2.2 s
  4. skillbox.ru at 2.9 s2.9 s
  5. skillbox.ru at 3.6 s3.6 s
  6. skillbox.ru at 4.4 s4.4 s
  7. skillbox.ru at 5.1 s5.1 s
  8. skillbox.ru at 5.8 s5.8 s

skillbox.ru does not allow embedding, so this is Google's rendering of the page.

Speed

15 to fix40
  • Mobile performance score: 40

    40/100

    Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.2 s

    A phone's processor spends 7.2 s on main-thread work while loading, 3.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (skillbox.pro, Google CDN and Google Tag Manager and others), adding 4.1 MB and 1.6 s of main-thread time.

  • Use efficient cache lifetimes

    150 ms · 1.6 MB

    116 files are served with short cache lifetimes, so returning visitors download them again (1.6 MB).

  • Reduce unused JavaScript

    300 ms · 834 KiB

    About 834 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Improve image delivery

    1.0 MB

    21 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 975 ms. During a long task the page ignores taps.

  • Document request latency

    900 ms

    The HTML itself could arrive about 900 ms sooner: redirects, a slow server response or missing compression delay everything after it.

  • Reduce initial server response time

    897 ms

    Reduce initial server response time. Google estimates savings of 897 ms on a phone.

  • skillbox.pro adds 601 ms

    601 ms

    skillbox.pro costs a phone 601 ms of main-thread work and 2.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    450 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • Google CDN adds 367 ms

    367 ms

    Google CDN costs a phone 367 ms of main-thread work and 736 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 328 ms

    328 ms

    Google Tag Manager costs a phone 328 ms of main-thread work and 210 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,259 HTML elements

    The page has 2,259 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Server response: 997 ms

    997 ms

    Your server takes 997 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Reduce unused CSS

    62 KiB

    About 62 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    22 KiB

    Polyfills for old browsers add 22 KiB JavaScript that modern phones do not need.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 25.6 s

    25.6 s

    The page becomes fully interactive after 25.6 s. Good is under 3.8 s.

  • Speed Index: 9.8 s

    9.8 s

    Visually, the page fills in at 9.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.7 s

    1.7 s

    Scripts block taps and scrolling for 1.7 s in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 4.5 s

    4.5 s

    The first text or image appears after 4.5 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 4.5 s

    4.5 s

    Your largest element takes 4.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Найди новую профессию в Skillbox”.

  • Real-user INP: 216 ms

    216 ms

    Real visitors wait 216 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 201 ms to 189 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.9 s to 3.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 721 ms

    721 ms

    Real visitors wait 721 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.1 MB in 240 requests

    5.1 MB

    Your homepage downloads 5.1 MB in 240 requests on a phone: images 2.2 MB (123), scripts 2.0 MB (46) and other files 442 KiB (58). Under 2 MB keeps phones on slow connections fast.

  • About 1.4 g of CO₂ per visit

    1.44 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.44 g of CO₂e: 173.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9396
  • All page content should be contained by landmarks (27 elements)

    All page content should be contained by landmarks: 27 elements on the page fail this check, rated moderate by axe-core.

  • 41 links without text

    41 visible links have no text or label, so screen readers cannot say where they go.

  • Elements use prohibited ARIA attributes

    Elements use prohibited ARIA attributes (1 element).

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 126 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 1 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10095
  • Meta description is long (266 characters)

    Your meta description is 266 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 161 internal links, 56 external

    The homepage links to 161 pages on skillbox.ru and 56 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “Найди новую профессию в Skillbox”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “Skillbox – образовательная платформа с онлайн-курсами.”.

  • Canonical URL set

    The canonical URL is https://skillbox.ru/.

  • Structured data in place

    Structured data found: EducationalOrganization.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://skillbox.ru/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and contact details; sameAs (social profiles) and description would complete it.

Other pages

2 to fix90
  • 1 page without a meta description

    /media has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    /media and /teachers have no <h1> headline, so visitors and search engines get no clear main topic.

  • 8 pages with very little text

    /course/career-guide-free, /company, /otzyvy, /contacts, /our-great-team and /platform and 2 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 78 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    11 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 11 pages that loaded have a <title>.

Best practices

3 to fixGoogle 6288
  • 4 third-party cookies

    4 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.

  • Pasting is blocked

    A form field blocks pasting, which frustrates password managers and people on phones.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    61 of 65 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix94
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (skillbox.ru).

  • Valid certificate (62 days left)

    The certificate from Let's Encrypt · YE1 verifies for skillbox.ru and is valid for another 62 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://skillbox.ru redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors; 22 did not answer within 5 s.

Domain and trust

  • No CAA record

    skillbox.ru has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

5 to fix61
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • A 9-field form

    Your longest form asks for 9 fields (0 required). Every extra field lowers completion.

  • Only about 127 words

    The homepage has only about 127 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

4 checks passed
  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block, 11 customer or partner logos, a star rating and 4 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 13 phone links and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:80.209.251.0/24 ip4:82.202.214.0/26 include:0.spf.skillbox.pro include:_spf.mail.ru include:_spf.amocrmmail.…”.

  • DKIM signing found

    A DKIM key is published (selector “google”, “k1” and “mandrill”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Tag Manager and Yandex Metrica (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 29 cookies set on arrival

    29

    Opening the homepage sets 29 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 32 other companies contacted

    Loading the homepage contacts 32 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

Stack

Framework
Nuxt
Analytics
Google Tag Manager
Hosting
HLL

Company

Founded
2016
Headquarters
Moscow

Upkeep, stack, hiring and company data from programmable.info

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This review found 41 issues on skillbox.ru, including 22 speed issues, 1 SEO issue and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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