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smartbd.com website review

Visit site (opens in a new tab)Reviewed 28 October 202649 issues · 105 checks

This review found 49 issues worth fixing on smartbd.com, 28 of them high impact, across 105 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.3 s3.8 sMay 9Oct 244.2 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.9 s
May 16, 20263.9 s
May 23, 20263.9 s
May 30, 20263.8 s
Jun 6, 20263.9 s
Jun 13, 20263.9 s
Jun 20, 20263.9 s
Jun 27, 20264.0 s
Jul 4, 20264.0 s
Jul 11, 20264.0 s
Jul 18, 20263.9 s
Jul 25, 20263.9 s
Aug 1, 20263.8 s
Aug 8, 20263.8 s
Aug 15, 20263.8 s
Aug 22, 20263.9 s
Aug 29, 20264.1 s
Sep 5, 20264.2 s
Sep 12, 20264.2 s
Sep 19, 20264.1 s
Sep 26, 20264.0 s
Oct 3, 20264.0 s
Oct 10, 20264.1 s
Oct 17, 20264.2 s
Oct 24, 20264.2 s
Real-visitor tap response (INP)75th percentile, phones
191 ms168 msMay 9Oct 24174 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026187 ms
May 16, 2026188 ms
May 23, 2026185 ms
May 30, 2026182 ms
Jun 6, 2026184 ms
Jun 13, 2026182 ms
Jun 20, 2026181 ms
Jun 27, 2026181 ms
Jul 4, 2026178 ms
Jul 11, 2026177 ms
Jul 18, 2026176 ms
Jul 25, 2026173 ms
Aug 1, 2026177 ms
Aug 8, 2026178 ms
Aug 15, 2026179 ms
Aug 22, 2026180 ms
Aug 29, 2026179 ms
Sep 5, 2026180 ms
Sep 12, 2026181 ms
Sep 19, 2026179 ms
Sep 26, 2026176 ms
Oct 3, 2026174 ms
Oct 10, 2026172 ms
Oct 17, 2026171 ms
Oct 24, 2026174 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of smartbd.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. smartbd.com at 2.0 s2.0 s
  2. smartbd.com at 4.1 s4.1 s
  3. smartbd.com at 6.1 s6.1 s
  4. smartbd.com at 8.1 s8.1 s
  5. smartbd.com at 10.2 s10.2 s
  6. smartbd.com at 12.2 s12.2 s
  7. smartbd.com at 14.3 s14.3 s
  8. smartbd.com at 16.3 s16.3 s

smartbd.com does not allow embedding, so this is Google's rendering of the page.

Speed

13 to fix16
  • Use efficient cache lifetimes

    17.9 s · 4.2 MB

    111 files are served with short cache lifetimes, so returning visitors download them again (4.2 MB).

  • Render-blocking requests

    15.3 s

    48 files block the first paint until they finish downloading. Deferring or inlining them could save about 15.3 s.

  • Reduce unused CSS

    11.2 s · 1.9 MB

    About 1.9 MB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 11.2 s faster on a phone.

  • Reduce unused JavaScript

    3.9 s · 995 KiB

    About 995 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.9 s faster on a phone.

  • Font display

    1.7 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.7 s).

  • Minify CSS

    1.1 s · 184 KiB

    184 KiB could be saved by minifying CSS.

  • Mobile performance score: 16

    16/100

    Your mobile performance score is 16 (desktop: 50). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 5,888 HTML elements

    The page has 5,888 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 4.2 s

    A phone's processor spends 4.2 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Facebook, Google Tag Manager and Google Maps and others), adding 995 KiB and 587 ms of main-thread time.

  • Minify JavaScript

    490 ms · 91 KiB

    91 KiB could be saved by minifying JavaScript.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 275 ms. During a long task the page ignores taps.

  • Google Tag Manager adds 205 ms

    205 ms

    Google Tag Manager costs a phone 205 ms of main-thread work and 469 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    100 ms · 12 KiB

    Polyfills for old browsers add 12 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 100 ms faster on a phone.

  • Improve image delivery

    24 KiB

    1 image could be 24 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Phones get a much slower page than desktops

    Desktop scores 50 but mobile only 16. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 273 ms

    273 ms

    Your server sent the HTML in 273 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 5.5 s

    5.5 s

    Real visitors wait 5.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 1.00

    1.00

    For real visitors the layout shifts by 1.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 3.0 s

    3.0 s

    Real visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 15.8 s

    15.8 s

    The first text or image appears after 15.8 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 28.6 s

    28.6 s

    Your largest element takes 28.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image. Most of its time is resource load delay (12.4 s).

  • Speed Index: 28.9 s

    28.9 s

    Visually, the page fills in at 28.9 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 30.7 s

    30.7 s

    The page becomes fully interactive after 30.7 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 1

    1

    The layout shifts by 1 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Real-user INP: 203 ms

    203 ms

    Real visitors wait 203 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Total Blocking Time: 578 ms

    578 ms

    Scripts block taps and scrolling for 578 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 187 ms to 174 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.9 s to 4.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

2 to fix64
  • Page weight: 5.0 MB in 130 requests

    5.0 MB

    Your homepage downloads 5.0 MB in 130 requests on a phone: scripts 2.2 MB (55), stylesheets 2.0 MB (39) and images 383 KiB (22). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    image-1.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 3 images in older formats

    3 images (124 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.4 g of CO₂ per visit

    1.41 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.41 g of CO₂e: 169.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

10 to fixGoogle 7285
  • 15 buttons without a name

    15 buttons have no accessible name, so screen readers announce just “button”.

  • Certain ARIA roles must contain particular children (4 elements)

    Certain ARIA roles must contain particular children: 4 elements on the page fail this check, rated critical by axe-core.

  • Orphan list items

    Some list items are not inside a list.

  • 16 text elements with low contrast

    16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 23 form fields without a label

    23 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

1 checks passed
  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 9 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9285
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 1,048 internal links, 41 external

    The homepage links to 1,048 pages on smartbd.com and 41 external pages.

6 checks passed
  • Meta description: 133 characters

    Your meta description is 133 characters: “Smart Technologies (BD) Ltd is one of the largest ICT distribution company in Bangladesh. 100+ world renowned brands in…”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “Smart | Largest ICT Distribution Company In Bangladesh”.

  • Canonical URL set

    The canonical URL is https://smartbd.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://smartbd.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (4,241 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 13 pages without an H1

    /about-us, /award-achievement, /mission-and-vision, /message-of-managing-director, /oracle-database-success-story and /oracle-engineered-success-story and 7 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page slow to respond

    /mission-and-vision took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 198 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9293
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Unexpected token '&'”.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

2 checks passed
  • Tap targets are thumb-sized

    26 of 29 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix86
  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • HTTP/1.1 only

    The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (smartbd.com).

  • Valid certificate (20 days left)

    The certificate from GoDaddy.com, Inc. · Go Daddy Secure Certificate Authority - G2 verifies for smartbd.com and is valid for another 20 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://smartbd.com redirects to the secure version.

  • All 59 links work

    All 59 links checked from your homepage (40 internal, 19 external) answered without errors.

Domain and trust

  • No CAA record

    smartbd.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

2 to fix70
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: “more than 100 brands”. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,594 words of copy

    The homepage carries about 1,594 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

3 checks passed
  • 12 calls to action

    The homepage has 12 calls to action, for example “Register”, “D5 Render Pricing” and “BUY NOW”.

  • 4 short forms

    4 short forms (5 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be smartbd.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.protection.outlook.com include:zohomail.com ~all”.

  • DKIM signing found

    A DKIM key is published (selector “default”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 12 cookies set on arrival

    12

    Opening the homepage sets 12 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • 8 plugins are behind their latest release.woocommerce 10.3.8 → 11.2.1 · contact-form-7 6.1.4 → 6.2.3 · advanced-woo-search 3.49 → 3.73 · woo-smart-compare 6.4.7 → 6.7.0 · woo-smart-wishlist 5.0.1 → 6.2.0 · yith-woocommerce-brands-add-on 2.33.0 → 2.45.0 · gm-woocommerce-quote-popup 1.0.0 → 3.2 · variation-swatches-for-woocommerce 2.2.5 → 2.2

Stack

CMS
WordPress 7.1.3
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Analytics | Google Tag Manager
Hosting
aamra networks limited

Company

Founded
1998
Headquarters
Agargaon

Upkeep, stack, hiring and company data from programmable.info

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This review found 49 issues on smartbd.com, including 25 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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