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sociallyin.com website review

Visit site (opens in a new tab)Reviewed 21 October 202635 issues · 89 checks

This review found 35 issues worth fixing on sociallyin.com, 19 of them high impact, across 89 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

Read the full growth playbook for Sociallyin

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s1.6 sMay 2Oct 172.9 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.2 s
May 9, 20262.3 s
May 16, 20261.9 s
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.8 s
Jun 13, 20261.9 s
Jun 20, 20262.3 s
Jun 27, 20262.4 s
Jul 4, 20262.5 s
Jul 11, 20262.4 s
Jul 18, 20262.3 s
Jul 25, 20262.3 s
Aug 1, 20262.3 s
Aug 8, 20262.2 s
Aug 15, 20262.2 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.2 s
Sep 12, 20262.2 s
Sep 19, 20262.3 s
Sep 26, 20262.5 s
Oct 3, 20262.6 s
Oct 10, 20262.8 s
Oct 17, 20262.9 s
Real-visitor tap response (INP)75th percentile, phones
339 ms207 msMay 2Oct 17269 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026278 ms
May 9, 2026324 ms
May 16, 2026296 ms
May 23, 2026303 ms
May 30, 2026295 ms
Jun 6, 2026271 ms
Jun 13, 2026266 ms
Jun 20, 2026255 ms
Jun 27, 2026231 ms
Jul 4, 2026238 ms
Jul 11, 2026222 ms
Jul 18, 2026229 ms
Jul 25, 2026247 ms
Aug 1, 2026244 ms
Aug 8, 2026257 ms
Aug 15, 2026255 ms
Aug 22, 2026256 ms
Aug 29, 2026261 ms
Sep 5, 2026246 ms
Sep 12, 2026249 ms
Sep 19, 2026265 ms
Sep 26, 2026266 ms
Oct 3, 2026284 ms
Oct 10, 2026315 ms
Oct 17, 2026269 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sociallyin.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sociallyin.com at 0.4 s0.4 s
  2. sociallyin.com at 0.8 s0.8 s
  3. sociallyin.com at 1.1 s1.1 s
  4. sociallyin.com at 1.5 s1.5 s
  5. sociallyin.com at 1.9 s1.9 s
  6. sociallyin.com at 2.3 s2.3 s
  7. sociallyin.com at 2.6 s2.6 s
  8. sociallyin.com at 3.0 s3.0 s

Speed

12 to fix48
  • Reduce unused JavaScript

    3.0 s · 1,018 KiB

    About 1,018 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.

  • Use efficient cache lifetimes

    1.8 s · 687 KiB

    19 files are served with short cache lifetimes, so returning visitors download them again (687 KiB).

  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48 (desktop: 67). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.1 s

    A phone's processor spends 5.1 s on main-thread work while loading, 2.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Hubspot and Google Tag Manager and others), adding 2.1 MB and 1.6 s of main-thread time.

  • Google CDN adds 402 ms

    402 ms

    Google CDN costs a phone 402 ms of main-thread work and 730 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 373 ms

    373 ms

    Google Tag Manager costs a phone 373 ms of main-thread work and 531 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Hubspot adds 375 ms

    375 ms

    Hubspot costs a phone 375 ms of main-thread work and 364 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 350 ms.

  • Facebook adds 251 ms

    251 ms

    Facebook costs a phone 251 ms of main-thread work and 252 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 271 ms. During a long task the page ignores taps.

  • 2,071 HTML elements

    The page has 2,071 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    150 ms · 63 KiB

    Polyfills for old browsers add 63 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    150 ms · 50 KiB

    2 images could be 50 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    45 KiB

    About 45 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Duplicated JavaScript

    5 KiB

    5 KiB JavaScript is shipped twice across bundles.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 12 ms

    12 ms

    Your server sent the HTML in 12 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user TTFB: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 12.5 s

    12.5 s

    Your largest element takes 12.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 20.8 s

    20.8 s

    The page becomes fully interactive after 20.8 s. Good is under 3.8 s.

  • Speed Index: 7.5 s

    7.5 s

    Visually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 847 ms

    847 ms

    Scripts block taps and scrolling for 847 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 3.1 s

    3.1 s

    Real visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest content (LCP) got 26% slower for real visitors

    +26%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 3.0 s

    3.0 s

    Real visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 278 ms to 269 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user CLS: 0.07

    0.07

    For real visitors the layout shifts by 0.07 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 11.8 MB in 113 requests

    11.8 MB

    Your homepage downloads 11.8 MB in 113 requests on a phone: media 8.7 MB (2), scripts 2.3 MB (53) and other files 371 KiB (23). Under 2 MB keeps phones on slow connections fast.

  • About 3.3 g of CO₂ per visit

    3.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.34 g of CO₂e: 400.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7987
  • 8 buttons without a name

    8 buttons have no accessible name, so screen readers announce just “button”.

  • Unlabelled dropdowns

    1 dropdown has no label.

  • ARIA input fields must have an accessible name (8 elements)

    ARIA input fields must have an accessible name: 8 elements on the page fail this check, rated serious by axe-core.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA toggle fields must have an accessible name (4 elements)

    ARIA toggle fields must have an accessible name: 4 elements on the page fail this check, rated serious by axe-core.

  • Interactive controls must not be nested (2 elements)

    Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 40 links without text

    40 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 133 images in the HTML carry an alt attribute.

  • 53 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 8 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 9298
  • 9 links crawlers can't follow

    9 links have no real href, so search engines can't follow them.

  • 62 internal links, 7 external

    The homepage links to 62 pages on sociallyin.com and 7 external pages.

8 checks passed
  • Meta description: 148 characters

    Your meta description is 148 characters: “Global social media agency trusted by Samsung, Carnival and Hitachi. Strategy, in-house content, paid social and AI inn…”.

  • One H1 headline

    Your main headline reads: “The Social Media Agency With an In-House Studio”.

  • Title: 56 characters

    Your title is a healthy 56 characters: “Sociallyin | Social Media Agency With an In-House Studio”.

  • Canonical URL set

    The canonical URL is https://sociallyin.com/.

  • Structured data in place

    Structured data found: ImageObject, ItemList, Organization, Place and ProfessionalService.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://sociallyin.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,331 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://sociallyin.com/llms.txt (97 KiB, 328 links, though it should open with a “# Title” line), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 42 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 14 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9289
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix86
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,139 words of copy

    The homepage carries about 1,139 words of visible text.

6 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Request Your Custom Proposal”, “Book Your Strategy Call” and “Contact”.

  • Social proof on the page

    Social proof on the homepage: 4 testimonial or review blocks, 9 customer or partner logos and “500+ Brands”.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 3 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies (measured from a US location before any click).

  • 37 other companies contacted

    Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sociallyin.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2025.

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Hiring

Hiring
5 open roles
Teams
Accounts (2), Production (2), Paid Advertising (1)
Job board
greenhouse

Upkeep, stack, hiring and company data from programmable.info

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