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sonnysfarm.com website review

Visit site (opens in a new tab)Reviewed 10 November 202630 issues · 81 checks

This review found 30 issues worth fixing on sonnysfarm.com, 10 of them high impact, across 81 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.3 s874 msMay 23Nov 71.0 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.2 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.1 s
Jun 20, 20261.1 s
Jun 27, 20261.1 s
Jul 4, 20261.1 s
Jul 11, 20261.1 s
Jul 18, 20261.1 s
Jul 25, 20261.1 s
Aug 1, 20261.1 s
Aug 8, 20261.1 s
Aug 15, 20261.1 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 2026977 ms
Sep 12, 2026938 ms
Sep 19, 2026927 ms
Sep 26, 2026920 ms
Oct 3, 20261.0 s
Oct 10, 20261.0 s
Oct 17, 20261.0 s
Oct 24, 2026959 ms
Oct 31, 2026966 ms
Nov 7, 20261.0 s
Real-visitor tap response (INP)75th percentile, phones
134 ms91 msMay 23Nov 796 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026112 ms
May 30, 2026116 ms
Jun 6, 2026117 ms
Jun 13, 2026112 ms
Jun 20, 2026110 ms
Jun 27, 2026108 ms
Jul 4, 2026104 ms
Jul 11, 2026111 ms
Jul 18, 2026111 ms
Jul 25, 2026111 ms
Aug 1, 2026111 ms
Aug 8, 2026112 ms
Aug 15, 2026119 ms
Aug 22, 2026129 ms
Aug 29, 2026121 ms
Sep 5, 2026114 ms
Sep 12, 2026113 ms
Sep 19, 2026104 ms
Sep 26, 2026106 ms
Oct 3, 2026112 ms
Oct 10, 2026106 ms
Oct 17, 2026107 ms
Oct 24, 2026103 ms
Oct 31, 202696 ms
Nov 7, 202696 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sonnysfarm.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sonnysfarm.com at 0.4 s0.4 s
  2. sonnysfarm.com at 0.8 s0.8 s
  3. sonnysfarm.com at 1.1 s1.1 s
  4. sonnysfarm.com at 1.5 s1.5 s
  5. sonnysfarm.com at 1.9 s1.9 s
  6. sonnysfarm.com at 2.3 s2.3 s
  7. sonnysfarm.com at 2.6 s2.6 s
  8. sonnysfarm.com at 3.0 s3.0 s

Speed

9 to fix65
  • Reduce unused JavaScript

    3.0 s · 592 KiB

    About 592 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.

  • Improve image delivery

    1.5 s · 1.1 MB

    18 images could be 1.1 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.5 s faster on a phone.

  • Use efficient cache lifetimes

    1.8 s · 404 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (404 KiB).

  • Mobile performance score: 65

    65/100

    Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (rebuyengine.com, Yotpo and Google Tag Manager and others), adding 1.6 MB and 480 ms of main-thread time.

  • Main-thread work: 2.6 s

    A phone's processor spends 2.6 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,225 HTML elements

    The page has 2,225 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • rebuyengine.com adds 116 ms

    116 ms

    rebuyengine.com costs a phone 116 ms of main-thread work and 332 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Yotpo adds 111 ms

    111 ms

    Yotpo costs a phone 111 ms of main-thread work and 321 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 50 KiB

    About 50 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 36 KiB

    Polyfills for old browsers add 36 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 104 ms. During a long task the page ignores taps.

  • Minify JavaScript

    6 KiB

    6 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Duplicated JavaScript

    5 KiB

    5 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 11 ms

    11 ms

    Your server sent the HTML in 11 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 21.7 s

    21.7 s

    Your largest element takes 21.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Sonny's Farm Regenerative pastured grass-fed grass-finished…”.

  • Time to Interactive: 22.0 s

    22.0 s

    The page becomes fully interactive after 22.0 s. Good is under 3.8 s.

  • Speed Index: 6.6 s

    6.6 s

    Visually, the page fills in at 6.6 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

10 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 96 ms

    96 ms

    Real visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 496 ms

    496 ms

    Real visitors wait 496 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 16% faster for real visitors

    -16%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 112 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 17% faster for real visitors

    -17%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 100 ms

    100 ms

    Scripts block the page for only 100 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 4.8 MB in 435 requests

    4.8 MB

    Your homepage downloads 4.8 MB in 435 requests on a phone: images 1.6 MB (26), scripts 1.5 MB (85) and other files 1.4 MB (274). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Sonny_s_Farm_Regenerative_Organic_Meat_Pastured_Wagyu_Banner is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images in older formats

    2 images (85 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.4 g of CO₂ per visit

    1.36 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.36 g of CO₂e: 163.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 8793
  • Certain ARIA roles must contain particular children (2 elements)

    Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • 15 links without text

    15 visible links have no text or label, so screen readers cannot say where they go.

  • ARIA role should be appropriate for the element (10 elements)

    ARIA role should be appropriate for the element: 10 elements on the page fail this check, rated minor by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8588
  • Meta description is long (236 characters)

    Your meta description is 236 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • One H1 headline

    Your <h1> is empty.

  • 157 internal links, 6 external

    The homepage links to 157 pages on sonnysfarm.com and 6 external pages.

6 checks passed
  • Title: 35 characters

    Your title is a healthy 35 characters: “Sonny's Farm - Regenerative Farming”.

  • Canonical URL set

    The canonical URL is https://sonnysfarm.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://sonnysfarm.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,926 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://sonnysfarm.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix88
  • 2 pages share a title

    https://sonnysfarm.com/collections/organs-bones-fat and https://sonnysfarm.com/collections/organs-bones-fat-1 all use the title “Organs, Bones, & Fat – Sonny's Farm”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    https://sonnysfarm.com/collections/all and https://sonnysfarm.com/policies/shipping-policy have no meta description, so Google writes the search snippet from whatever text it finds.

  • 7 pages slow to respond

    https://sonnysfarm.com/collections/organs-bones-fat, https://sonnysfarm.com/collections/grass-fed-beef, https://sonnysfarm.com/collections/bacon-belly-1, https://sonnysfarm.com/collections/grinds-sausage, https://sonnysfarm.com/collections/ham-roasts-1 and https://sonnysfarm.com/collections/organs-bones-fat-1 and 1 other took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 63 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7791
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'concat')”.

2 checks passed
  • Tap targets are thumb-sized

    42 of 42 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix83
  • Thin social proof

    Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 813 words of copy

    The homepage carries about 813 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 18 calls to action

    The homepage has 18 calls to action, for example “Shop”, “Shop All” and “Join Our Team”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 27 cookies set on arrival

    27

    Opening the homepage sets 27 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 32 other companies contacted

    Loading the homepage contacts 32 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sonnysfarm.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Yotpo Loyalty Rewards · Klaviyo Email Marketing Sms · Fbp Fast Bundle · Rebuy Personalization Engine · Yotpo Product Reviews · rebuyengine.com · useamp.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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