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spokanehomeguy.com website review
Visit site (opens in a new tab)Reviewed 7 November 202638 issues · 82 checks
This review found 38 issues worth fixing on spokanehomeguy.com, 17 of them high impact, across 82 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
69DClosest competitors among Squarespace websites
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.5 s
2.2 s
2.9 s
3.6 s
4.4 s
5.1 s
5.8 s
Speed
Reduce unused JavaScript
8.3 s · 1.3 MBAbout 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.3 s faster on a phone.
Render-blocking requests
5.5 s26 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.5 s.
Use efficient cache lifetimes
1.1 s · 513 KiB82 files are served with short cache lifetimes, so returning visitors download them again (513 KiB).
Mobile performance score: 34
34/100Your mobile performance score is 34. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 6.5 s
A phone's processor spends 6.5 s on main-thread work while loading, 3.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4,736 HTML elements
The page has 4,736 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google CDN, Squarespace and Google Maps and others), adding 3.4 MB and 1.5 s of main-thread time.
Reduce unused CSS
600 ms · 154 KiBAbout 154 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.
Legacy JavaScript
650 ms · 83 KiBPolyfills for old browsers add 83 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 650 ms faster on a phone.
Squarespace adds 501 ms
501 msSquarespace costs a phone 501 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 518 ms
518 msGoogle CDN costs a phone 518 ms of main-thread work and 742 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 402 ms. During a long task the page ignores taps.
Google Maps adds 129 ms
129 msGoogle Maps costs a phone 129 ms of main-thread work and 953 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
150 ms · 48 KiB2 images could be 48 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Font display
100 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 180 ms
180 msYour server sent the HTML in 180 ms, well inside Google's 600 ms guideline.
Core Web Vitals
First Contentful Paint: 9.4 s
9.4 sThe first text or image appears after 9.4 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 27.6 s
27.6 sYour largest element takes 27.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 31.8 s
31.8 sThe page becomes fully interactive after 31.8 s. Good is under 3.8 s.
Speed Index: 10.8 s
10.8 sVisually, the page fills in at 10.8 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 991 ms
991 msScripts block taps and scrolling for 991 ms in total while the page loads. Good is under 200 ms.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Cumulative Layout Shift: 0.01
0.01The layout barely moves while loading (CLS 0.01, good is under 0.1).
Images and page weight
Page weight: 6.2 MB in 212 requests
6.2 MBYour homepage downloads 6.2 MB in 212 requests on a phone: scripts 2.8 MB (72), images 1.7 MB (84) and other files 730 KiB (15). Under 2 MB keeps phones on slow connections fast.
About 1.7 g of CO₂ per visit
1.75 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.75 g of CO₂e: 209.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
2 images without alt text
2 images have no alt text, which hurts accessibility and image search.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
8 form fields without a label
8 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (4 elements).
1 checks passed
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (108 characters)
Your title is 108 characters, so Google will cut it off around 60: “The Spokane Home Guy Group | Spokane, WA Real Estate | Home Values | Homes For Sale | Spo…”.
6 H1 headlines
There are 6 <h1> headlines (“The Spokane Home Guy Group”, “HOME LISTINGS” and “From The Blog”). One clear main headline is easier for people and search engines.
Structured data has 2 problems
Structured data found (LocalBusiness, Organization and WebSite) but with 2 problems, for example “WebSite: image is not an absolute URL ("//images.squarespace-cdn.com/content/v1/64cd52b0b36f890ee7d…”.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
149 internal links, 40 external
The homepage links to 149 pages on spokanehomeguy.com and 40 external pages.
5 checks passed
Meta description: 105 characters
Your meta description is 105 characters: “The Spokane Home Guy Group is your digital resource for buying and selling homes in the Spokane, WA area.”.
Canonical URL set
The canonical URL is https://www.spokanehomeguy.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.spokanehomeguy.com/sitemap.xml.
AI search readiness
Some text only appears after JavaScript runs
58%The HTML your server sends has 597 of the 1,021 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.
Organization data is thin (2 of 6 facts)
Your Organization JSON-LD is missing name, url, logo and description. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no https://www.spokanehomeguy.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Other pages
13 pages without a meta description
https://www.spokanehomeguy.com/eastern-washington-school-districts, https://www.spokanehomeguy.com/washington-zip-code-search, https://www.spokanehomeguy.com/homes-by-city, https://www.spokanehomeguy.com/home-valuation, https://www.spokanehomeguy.com/why-list-with-us and https://www.spokanehomeguy.com/get-a-cash-offer and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://www.spokanehomeguy.com/washington-zip-code-search, https://www.spokanehomeguy.com/guides, https://www.spokanehomeguy.com/home-valuation and https://www.spokanehomeguy.com/why-list-with-us have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
68 distorted images
68 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
Missing source maps
Large scripts ship without source maps.
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
15 of 15 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,021 words of copy
The homepage carries about 1,021 words of visible text.
5 checks passed
20 calls to action
The homepage has 20 calls to action, for example “Buy”, “Get a Cash Offer” and “Contact Us”.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 3 phone links and 3 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
20 other companies contacted
Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at spokanehomeguy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics
Company
- Headquarters
- Spokane
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on spokanehomeguy.com, including 19 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.