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store5a.com website review

Visit site (opens in a new tab)Reviewed 7 November 202642 issues · 94 checks

This review found 42 issues worth fixing on store5a.com, 16 of them high impact, across 94 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.4 sMay 16Oct 311.5 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.5 s
May 23, 20261.5 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.4 s
Jun 20, 20261.4 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.6 s
Aug 8, 20261.5 s
Aug 15, 20261.5 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.4 s
Sep 19, 20261.4 s
Sep 26, 20261.5 s
Oct 3, 20261.4 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Oct 31, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
97 ms86 msMay 16Oct 3194 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202691 ms
May 23, 202691 ms
May 30, 202689 ms
Jun 6, 202692 ms
Jun 13, 202688 ms
Jun 20, 202688 ms
Jun 27, 202688 ms
Jul 4, 202687 ms
Jul 11, 202690 ms
Jul 18, 202689 ms
Jul 25, 202691 ms
Aug 1, 202694 ms
Aug 8, 202694 ms
Aug 15, 202695 ms
Aug 22, 202696 ms
Aug 29, 202696 ms
Sep 5, 202695 ms
Sep 12, 202687 ms
Sep 19, 202687 ms
Sep 26, 202687 ms
Oct 3, 202687 ms
Oct 10, 202692 ms
Oct 17, 202689 ms
Oct 24, 202694 ms
Oct 31, 202694 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of store5a.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. store5a.com at 1.0 s1.0 s
  2. store5a.com at 2.0 s2.0 s
  3. store5a.com at 3.0 s3.0 s
  4. store5a.com at 4.0 s4.0 s
  5. store5a.com at 5.0 s5.0 s
  6. store5a.com at 6.0 s6.0 s
  7. store5a.com at 7.0 s7.0 s
  8. store5a.com at 8.0 s8.0 s

Speed

9 to fix45
  • Reduce unused JavaScript

    3.4 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.4 s faster on a phone.

  • Use efficient cache lifetimes

    1.9 s · 734 KiB

    30 files are served with short cache lifetimes, so returning visitors download them again (734 KiB).

  • Render-blocking requests

    1.1 s

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 45

    45/100

    Your mobile performance score is 45. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (chatra.io, FontAwesome CDN and Google Tag Manager and others), adding 1.8 MB and 1.3 s of main-thread time.

  • chatra.io adds 560 ms

    560 ms

    chatra.io costs a phone 560 ms of main-thread work and 731 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 155 KiB

    About 155 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Main-thread work: 3.8 s

    A phone's processor spends 3.8 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Google Tag Manager adds 224 ms

    224 ms

    Google Tag Manager costs a phone 224 ms of main-thread work and 449 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 221 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    150 ms · 45 KiB

    Polyfills for old browsers add 45 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify JavaScript

    133 KiB

    133 KiB could be saved by minifying JavaScript.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Duplicated JavaScript

    8 KiB

    8 KiB JavaScript is shipped twice across bundles.

  • Improve image delivery

    7 KiB

    1 image could be 7 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    4 KiB

    4 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 17.4 s

    17.4 s

    Your largest element takes 17.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 24.9 s

    24.9 s

    The page becomes fully interactive after 24.9 s. Good is under 3.8 s.

  • First Contentful Paint: 6.8 s

    6.8 s

    The first text or image appears after 6.8 s on a phone. Good is under 1.8 s.

  • Speed Index: 13.0 s

    13.0 s

    Visually, the page fills in at 13.0 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Total Blocking Time: 419 ms

    419 ms

    Scripts block taps and scrolling for 419 ms in total while the page loads. Good is under 200 ms.

  • 4 images without width and height

    4 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 91 ms to 94 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -4%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 109 ms

    109 ms

    Real visitors wait 109 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.7 MB in 354 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 354 requests on a phone: scripts 2.5 MB (96), other files 1.1 MB (203) and images 849 KiB (30). Under 2 MB keeps phones on slow connections fast.

  • About 1.3 g of CO₂ per visit

    1.32 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.32 g of CO₂e: 158.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8589
  • Orphan list items

    Some list items are not inside a list.

  • [role="img"] and [role="image"] elements must have alternative text (3 elements)

    [role="img"] and [role="image"] elements must have alternative text: 3 elements on the page fail this check, rated serious by axe-core.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 37 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10085
  • Title is long (88 characters)

    Your title is 88 characters, so Google will cut it off around 60: “Buy Pre Owned Designer Jewelry & Accessories | STORE 5a | STORE 5a Luxury Preowned Goods”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • One H1 headline

    Your <h1> is empty.

  • 288 internal links, 5 external

    The homepage links to 288 pages on store5a.com and 5 external pages.

5 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Discover great deals on pre owned designer brands and luxury items from STORE 5a. Shop jewelry, handbags, watches & acc…”.

  • Canonical URL set

    The canonical URL is https://www.store5a.com/.

  • Structured data in place

    Structured data found: Organization.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.store5a.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.store5a.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (834 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without an H1

    https://www.store5a.com/collections/mens-bracelets has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 118 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    2 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 2 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 2 pages that loaded have a <title>.

Best practices

6 to fixGoogle 4670
  • 3 broken images

    3 images failed to load on a phone, for example https://i.liadm.com/s/63537?bidder_id=242861&bidder_uuid=C8F44E-0E5990EC-AB9A-4F3F-B3CA-5A761FAB2AFD.

  • 9 third-party cookies

    9 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Fenced Frame API is deprecated and scheduled for removal.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_EMPTY_RESPONSE”.

  • No HTML doctype

    The page has no <!DOCTYPE html>, so browsers render it in quirks mode.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    25 of 30 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 7 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 422 words of copy

    The homepage carries about 422 words of visible text.

4 checks passed
  • 56 calls to action

    The homepage has 56 calls to action, for example “Shop Women”, “Shop All...” and “Shop Men”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 21 cookies set on arrival

    21

    Opening the homepage sets 21 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 59 other companies contacted

    Loading the homepage contacts 59 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at store5a.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Event Promotion Bar · chatra.io · webkul.com · hiko.link · nofraud.com · nfcube.com · routeapp.io · klaviyo.com · hextom.com · merchantyard.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics
Hosting
Shopify

Company

Headquarters
Columbus

Upkeep, stack, hiring and company data from programmable.info

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This review found 42 issues on store5a.com, including 17 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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