storetester.com website review

8 third-party services load with your homepage (heatmap.com, Klaviyo and Google Tag Manager and others), adding 514 KiB and 515 ms of main-thread time.

A phone's processor spends 3.8 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

heatmap.com costs a phone 270 ms of main-thread work and 94 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 160 KiB of JavaScript is downloaded but never used on this page.

2 long tasks block the main thread while loading, the longest for 85 ms. During a long task the page ignores taps.

3 images could be 60 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 29 KiB of CSS is downloaded but never applied on this page.

Polyfills for old browsers add 27 KiB JavaScript that modern phones do not need.

5 files are served with short cache lifetimes, so returning visitors download them again (16 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying JavaScript.

Visually, the page fills in at 6.8 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 6.7 s. Good is under 3.8 s.

The first text or image appears after 2.2 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.2 MB in 327 requests on a phone: other files 1.3 MB (258), scripts 622 KiB (41) and images 179 KiB (19). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.63 g of CO₂e: 75.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

Chrome logged issues while loading the page (“Content security policy”).

Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage carries about 401 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo and Xandr (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 24 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.