stratadecision.com website review

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.

About 606 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.

About 347 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.6 s faster on a phone.

Google Tag Manager costs a phone 1.4 s of main-thread work and 691 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Your mobile performance score is 27. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

A phone's processor spends 6.4 s on main-thread work while loading, 3.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (Google Tag Manager, Marketo and 6sc.co and others), adding 1.7 MB and 2.6 s of main-thread time.

4 images could be 180 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 850 ms faster on a phone.

23 files are served with short cache lifetimes, so returning visitors download them again (266 KiB).

20 long tasks block the main thread while loading, the longest for 726 ms. During a long task the page ignores taps.

Polyfills for old browsers add 77 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 450 ms faster on a phone.

Marketo costs a phone 328 ms of main-thread work and 218 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6sc.co costs a phone 253 ms of main-thread work and 36 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

FontAwesome CDN costs a phone 173 ms of main-thread work and 510 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 1,598 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

For real visitors the layout shifts by 0.28 (75th percentile). Good is under 0.1.

Real visitors see the first content after 3.9 s (75th percentile). Good is under 1.8 s.

Your largest element takes 14.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We give you the solutions, data, and insights you need to b…”.

The first text or image appears after 6.9 s on a phone. Good is under 1.8 s.

The page becomes fully interactive after 23.9 s. Good is under 3.8 s.

Scripts block taps and scrolling for 2.3 s in total while the page loads. Good is under 200 ms.

Visually, the page fills in at 10.1 s (Speed Index). Good is under 3.4 s.

Real visitors wait 3.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Real visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.

4 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 103 ms to 103 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.2 s to 3.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.1 MB in 140 requests on a phone: scripts 1.8 MB (35), images 502 KiB (52) and fonts 408 KiB (6). Under 2 MB keeps phones on slow connections fast.

2 images (236 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

2 images further down the page (134 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.88 g of CO₂e: 105.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 element use ARIA attributes their role does not allow, which confuses screen readers.

Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

3 visible links have no text or label, so screen readers cannot say where they go.

Headings should not be empty: 8 elements on the page fail this check, rated minor by axe-core.

ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

Elements with visible text labels do not have matching accessible names. (1 element).

Your title is 102 characters, so Google will cut it off around 60: “Strata Decision Technology | Financial Software, Data, and Insights to Drive Decisions an…”.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

Your meta description is only 69 characters: “The “Gold Standard” for Financial Planning, Analytics and Performance”. 70 to 160 characters is enough to sell the click.

No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

12 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

3 links have no real href, so search engines can't follow them.

The homepage links to 184 pages on stratadecision.com and 2 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

Your homepage links to 1 page by a URL that isn't its canonical one, for example /market-opportunity-visualization-retheme, whose canonical is /solutions/data/market-opportunity-visualization. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

We fetched 15 pages linked from your homepage (of 81 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=134605915&tm=gtm002&Ver=2&mid=f6c0f36f-253f-477a-bec6-692f418528ce&bo=1&sid=04eabff0d3bb11f1aea1db45499ff64a&vid=04eae180d3bb11f19c26cb9374ed5251&vids=1&msclkid=N&pi=9.

6 errors were logged to the browser console while the page loaded, for example “Loading the image 'about:blank' violates the following Content Security Policy directive: "img-src 'self' *.6sc.co data…”.

Chrome logged issues while loading the page (“Content security policy”).

1 link to other sites is dead, for example https://syntellis.my.site.com/SyntellisClients/s/ (502).

1 link go through two or more redirects, for example https://www.syntellis.com/healthcare-market-solutions-login.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

stratadecision.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

stratadecision.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 8 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 593 words of visible text.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and LinkedIn Insight and 2 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 17 cookies (measured from a US location before any click).

Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.