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sugoi.com website review

Visit site (opens in a new tab)Reviewed 10 November 202642 issues · 89 checks

This review found 42 issues worth fixing on sugoi.com, 15 of them high impact, across 89 checks. The most urgent: main-thread work: 16.9 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.9 s1.7 sMay 23Nov 71.8 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.8 s
Jun 13, 20261.8 s
Jun 20, 20261.9 s
Jun 27, 20261.9 s
Jul 4, 20261.9 s
Jul 11, 20261.9 s
Jul 18, 20261.8 s
Jul 25, 20261.7 s
Aug 1, 20261.7 s
Aug 8, 20261.7 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.7 s
Sep 12, 20261.8 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20261.9 s
Oct 17, 20261.8 s
Oct 24, 20261.8 s
Oct 31, 20261.8 s
Nov 7, 20261.8 s
Real-visitor tap response (INP)75th percentile, phones
172 ms147 msMay 23Nov 7157 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026150 ms
May 30, 2026152 ms
Jun 6, 2026153 ms
Jun 13, 2026155 ms
Jun 20, 2026161 ms
Jun 27, 2026164 ms
Jul 4, 2026169 ms
Jul 11, 2026164 ms
Jul 18, 2026163 ms
Jul 25, 2026168 ms
Aug 1, 2026167 ms
Aug 8, 2026162 ms
Aug 15, 2026162 ms
Aug 22, 2026157 ms
Aug 29, 2026155 ms
Sep 5, 2026156 ms
Sep 12, 2026154 ms
Sep 19, 2026154 ms
Sep 26, 2026155 ms
Oct 3, 2026154 ms
Oct 10, 2026152 ms
Oct 17, 2026153 ms
Oct 24, 2026154 ms
Oct 31, 2026154 ms
Nov 7, 2026157 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sugoi.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sugoi.com at 0.6 s0.6 s
  2. sugoi.com at 1.2 s1.2 s
  3. sugoi.com at 1.8 s1.8 s
  4. sugoi.com at 2.4 s2.4 s
  5. sugoi.com at 2.9 s2.9 s
  6. sugoi.com at 3.5 s3.5 s
  7. sugoi.com at 4.1 s4.1 s
  8. sugoi.com at 4.7 s4.7 s

Speed

14 to fix47
  • Main-thread work: 16.9 s

    A phone's processor spends 16.9 s on main-thread work while loading, 5.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Render-blocking requests

    1.1 s

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 47

    47/100

    Your mobile performance score is 47. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 3,259 HTML elements

    The page has 3,259 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Clarity and Google Tag Manager and others), adding 2.0 MB and 1.9 s of main-thread time.

  • Improve image delivery

    650 ms · 494 KiB

    13 images could be 494 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 650 ms faster on a phone.

  • Shopify adds 549 ms

    549 ms

    Shopify costs a phone 549 ms of main-thread work and 558 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 90 KiB

    About 90 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Reduce unused JavaScript

    467 KiB

    About 467 KiB of JavaScript is downloaded but never used on this page.

  • Clarity adds 422 ms

    422 ms

    Clarity costs a phone 422 ms of main-thread work and 30 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 298 ms

    298 ms

    Google Tag Manager costs a phone 298 ms of main-thread work and 320 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 256 ms. During a long task the page ignores taps.

  • Klaviyo adds 153 ms

    153 ms

    Klaviyo costs a phone 153 ms of main-thread work and 306 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • userway.org adds 122 ms

    122 ms

    userway.org costs a phone 122 ms of main-thread work and 492 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    150 ms · 151 KiB

    20 files are served with short cache lifetimes, so returning visitors download them again (151 KiB).

  • Legacy JavaScript

    42 KiB

    Polyfills for old browsers add 42 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    6 KiB

    6 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 16 ms

    16 ms

    Your server sent the HTML in 16 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 11.8 s

    11.8 s

    Your largest element takes 11.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Shop Men's”.

  • Time to Interactive: 27.2 s

    27.2 s

    The page becomes fully interactive after 27.2 s. Good is under 3.8 s.

  • Speed Index: 10.7 s

    10.7 s

    Visually, the page fills in at 10.7 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 758 ms

    758 ms

    Scripts block taps and scrolling for 758 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.6 s

    2.6 s

    Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.9 s

    1.9 s

    Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 845 ms

    845 ms

    Real visitors wait 845 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 150 ms to 157 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 169 ms

    169 ms

    Real visitors wait 169 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.004

    0.004

    The layout barely moves while loading (CLS 0.004, good is under 0.1).

Images and page weight

2 to fix69
  • Page weight: 6.5 MB in 575 requests

    6.5 MB

    Your homepage downloads 6.5 MB in 575 requests on a phone: images 2.3 MB (61), other files 1.9 MB (335) and scripts 1.7 MB (150). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    GTOP0186_2639_2.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images below the first screen load straight away

    2 images further down the page (61 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.9 g of CO₂ per visit

    1.85 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.85 g of CO₂e: 222.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 10091
  • Scrollable region must have keyboard access (11 elements)

    Scrollable region must have keyboard access: 11 elements on the page fail this check, rated serious by axe-core.

  • 11 images without alt text

    11 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • Contentinfo landmark should not be contained in another landmark (1 element)

    Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one contentinfo landmark (1 element)

    Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 49 links without text

    49 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h3 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 8 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 6 links with vague text

    6 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 263 internal links, 4 external

    The homepage links to 263 pages on sugoi.com and 4 external pages.

7 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “Garneau specializes in cycling, triathlon and winter sports and has been offering high quality bikes, equipment and clo…”.

  • Title: 41 characters

    Your title is a healthy 41 characters: “Garneau | Cycling Apparel & Bike Clothing”.

  • Canonical URL set

    The canonical URL is https://garneau.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://garneau.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,118 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://garneau.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://garneau.com/collections/garneau-all/garneau, whose canonical is https://garneau.com/collections/garneau-all. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page without an H1

    https://garneau.com/pages/sugoi-home-page has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 102 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 1 broken image

    1 image failed to load on a phone, for example https://apps.consentik.com/consentik/admin/public/uploads/louisgarneau.myshopify.com/0ced77148068.png.

  • 42 small tap targets

    42 of 72 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'fade')”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 612 words of copy

    The homepage carries about 612 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP MEN'S” and “SHOP WOMEN'S”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Shop Men's”, “Shop women's” and “Shop the look”.

  • 7 short forms

    7 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 52 other companies contacted

    Loading the homepage contacts 52 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sugoi.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 14 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Redo · Videowise Video Commerce · Sc Easy Redirects · Klaviyo Email Marketing Sms · Checkmate · Tagfly Tag Manager · Judge Me Reviews · Klickly Connector · Gorgias Live Chat Helpdesk · Microsoft Clarity · Consentik Cookie · Consentik Ex · Specification And Compare · Expertvoice

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Cloudflare

Company

Founded
1987
Headquarters
Vancouver

Upkeep, stack, hiring and company data from programmable.info

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