swholeanimal.store website review

The page has 5,250 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.

About 82 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

28 KiB could be saved by minifying JavaScript.

4 third-party services load with your homepage (Hexton, Shopify and sealsubscriptions.com and others), adding 211 KiB and 67 ms of main-thread time.

5 files are served with short cache lifetimes, so returning visitors download them again (31 KiB).

1 image could be 8 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 36.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Moon Grip || Skin Conditioning Callus Building Ball”.

Visually, the page fills in at 15.5 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 36.4 s. Good is under 3.8 s.

The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 96 ms to 93 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 7.3 MB in 183 requests on a phone: fonts 5.9 MB (3), other files 758 KiB (94) and scripts 338 KiB (44). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 2.07 g of CO₂e: 248.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

24 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 12 characters: “Swholeanimal”. Between 30 and 65 characters leaves room to say what you do and for whom.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

Your <h1> is empty.

The homepage links to 41 pages on swholeanimal.store and 1 external page.

/blogs/news, /collections/all and /policies/contact-information have no meta description, so Google writes the search snippet from whatever text it finds.

/blogs/news and /collections/all have no <h1> headline, so visitors and search engines get no clear main topic.

/products/super-bundle-moonball-balsam-of-peru-dragons-blood, /products/callus-building-grip-training-fidget-ball, /products/balsam-of-peru-tincture-skin-super-serum-hands-and-feet and /products/peak-shilajit-100-day-supply took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 link from your homepage to your own site is broken, for example https://swholeanimal.store/policies/terms-of-service (network).

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

swholeanimal.store has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

swholeanimal.store's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 469 words of visible text.

DMARC is set to p=none, so mail pretending to be swholeanimal.store is still delivered. Add a report address, check the reports, then move to quarantine.

We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.