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swissmedicus.gr website review

Visit site (opens in a new tab)Reviewed 8 November 202634 issues · 77 checks

This review found 34 issues worth fixing on swissmedicus.gr, 10 of them high impact, across 77 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.2 sJun 20Jul 181.3 s
Show as table
DateReal-visitor load time (LCP)
Jun 20, 20262.1 s
Jun 27, 20261.6 s
Jul 4, 20261.3 s
Jul 11, 20261.3 s
Jul 18, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
181 ms145 msJun 20Jul 18149 ms
Show as table
DateReal-visitor tap response (INP)
Jun 20, 2026177 ms
Jun 27, 2026155 ms
Jul 4, 2026157 ms
Jul 11, 2026156 ms
Jul 18, 2026149 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of swissmedicus.gr (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. swissmedicus.gr at 0.4 s0.4 s
  2. swissmedicus.gr at 0.8 s0.8 s
  3. swissmedicus.gr at 1.1 s1.1 s
  4. swissmedicus.gr at 1.5 s1.5 s
  5. swissmedicus.gr at 1.9 s1.9 s
  6. swissmedicus.gr at 2.3 s2.3 s
  7. swissmedicus.gr at 2.6 s2.6 s
  8. swissmedicus.gr at 3.0 s3.0 s

Speed

8 to fix90
  • Render-blocking requests

    1.1 s

    23 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • 4,710 HTML elements

    The page has 4,710 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    841 KiB

    About 841 KiB of JavaScript is downloaded but never used on this page.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Shopify and seguno.com and others), adding 1.2 MB and 430 ms of main-thread time.

  • Google Tag Manager adds 327 ms

    327 ms

    Google Tag Manager costs a phone 327 ms of main-thread work and 543 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    356 KiB

    7 images could be 356 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Main-thread work: 2.3 s

    A phone's processor spends 2.3 s on main-thread work while loading, 556 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Shopify adds 85 ms

    85 ms

    Shopify costs a phone 85 ms of main-thread work and 588 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 215 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    104 KiB

    6 files are served with short cache lifetimes, so returning visitors download them again (104 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Mobile performance score: 90

    90/100

    Your mobile performance score is 90. That is in Google's “good” band (90 and up).

  • Server response: 74 ms

    74 ms

    Your server sent the HTML in 74 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix96
  • Time to Interactive: 14.9 s

    14.9 s

    The page becomes fully interactive after 14.9 s. Good is under 3.8 s.

  • Speed Index: 6.2 s

    6.2 s

    Visually, the page fills in at 6.2 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 212 ms

    212 ms

    Scripts block taps and scrolling for 212 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 177 ms to 149 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

4 checks passed
  • Largest content (LCP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.1 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.5 s

    1.5 s

    The first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

  • Largest Contentful Paint: 1.5 s

    1.5 s

    Your largest element renders in 1.5 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the element shown below.

Images and page weight

2 to fix75
  • Page weight: 3.2 MB in 231 requests

    3.2 MB

    Your homepage downloads 3.2 MB in 231 requests on a phone: scripts 1.6 MB (65), images 692 KiB (47) and other files 658 KiB (68). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    29 KiB

    1 image is downloaded at several times the size a phone draws it, for example chamomile-flower_2.png at 359 px wide, shown at 76 px. Resized copies would save about 29 KiB.

  • About 0.9 g of CO₂ per visit

    0.91 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.91 g of CO₂e: 109.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

4 to fixGoogle 8794
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 70 text elements with low contrast

    70 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 170 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10085
  • Title is long (85 characters)

    Your title is 85 characters, so Google will cut it off around 60: “SwissMedicus - Βάλσαμο αλόγου, Unicatum, Βάλσαμο κανέλας, Αλοιφή ασβού – Swissmedicus”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • One H1 headline

    Your <h1> is empty.

  • 162 internal links, 6 external

    The homepage links to 162 pages on swissmedicus.gr and 6 external pages.

5 checks passed
  • Meta description: 151 characters

    Your meta description is 151 characters: “Συμπληρώματα διατροφής, βιταμίνες, φυτικά βάλσαμα και προϊόντα μασάζ της μάρκας Swissmedicus – λάδι καρύδας, Βάλσαμο αλ…”.

  • Canonical URL set

    The canonical URL is https://www.swissmedicus.gr/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.swissmedicus.gr/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (776 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.swissmedicus.gr/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix63
  • 1 page without a title

    https://www.swissmedicus.gr/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://www.swissmedicus.gr/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 6 pages without a meta description

    https://www.swissmedicus.gr/collections/all, https://www.swissmedicus.gr/customer_authentication/redirect, https://www.swissmedicus.gr/policies/shipping-policy, https://www.swissmedicus.gr/collections/%CE%BA%CE%BF%CF%81%CF%85%CF%86%CE%B1%CE%AF%CE%BF-%CF%83%CE%B5-%CF%80%CF%89%CE%BB%CE%AE%CF%83%CE%B5%CE%B9%CF%82, https://www.swissmedicus.gr/collections/%CE%BD%CE%AD%CE%BF and https://www.swissmedicus.gr/collections/ola-ta-proionta have no meta description, so Google writes the search snippet from whatever text it finds.

  • 10 links to non-canonical URLs

    Your homepage links to 10 pages by a URL that isn't their canonical one, for example https://www.swissmedicus.gr/collections/%CE%BA%CE%BF%CF%81%CF%85%CF%86%CE%B1%CE%AF%CE%BF-%CF%83%CE%B5-%CF%80%CF%89%CE%BB%CE%AE%CF%83%CE%B5%CE%B9%CF%82, whose canonical is https://www.swissmedicus.gr/collections/%ce%ba%ce%bf%cf%81%cf%85%cf%86%ce%b1%ce%af%ce%bf-%cf%83%ce%b5-%cf%80%cf%89%ce%bb%ce%ae%cf%83%ce%b5%ce%b9%cf%82. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page without an H1

    https://www.swissmedicus.gr/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

  • 4 pages slow to respond

    https://www.swissmedicus.gr/collections/%CE%B3%CE%BF%CF%85%CE%BD%CE%B1-%CE%B1%CF%81%CE%B8%CF%81%CF%89%CF%83%CE%B5%CE%B9%CF%82-%CE%BA%CE%B1%CE%B9-%CF%80%CE%BB%CE%B1%CF%84%CE%B7, https://www.swissmedicus.gr/collections/gia-tous-myes, https://www.swissmedicus.gr/collections/%CE%BA%CE%B9%CF%81%CF%83%CE%BF%CE%AF and https://www.swissmedicus.gr/collections/%CE%B1%CF%80%CE%BF%CF%84%CE%BF%CE%BE%CE%AF%CE%BD%CF%89%CF%83%CE%B7-%CF%84%CE%BF%CF%85-%CE%BF%CF%81%CE%B3%CE%B1%CE%BD%CE%B9%CF%83%CE%BC%CE%BF%CF%8D took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 83 found) and read each the way a search engine does.

2 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 9687
  • 4 small tap targets

    4 of 17 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Uncaught Error: Goaffpro is already loaded. This message prevents duplicate loading of the script. Kindly ignore.”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix61
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 25 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 207 words

    The homepage has only about 207 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

4 checks passed
  • 36 short forms

    36 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 16 other companies contacted

    Loading the homepage contacts 16 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at swissmedicus.gr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Judge Me Reviews · Sami Product Labels · Seguno Popups · Forms · Ia Announcement Bar · goaffpro.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 34 issues on swissmedicus.gr, including 11 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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