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synexis.com website review
Visit site (opens in a new tab)Reviewed 23 October 202642 issues · 111 checks
This review found 42 issues worth fixing on synexis.com, 15 of them high impact, across 111 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
70C- #67,075 of 80,939 reviewed websitesbeats 15%
- #35,730 of 39,904 online storesbeats 8%
- #1,590 of 2,106 WooCommerce storesbeats 20%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.8 s |
| May 9, 2026 | 3.0 s |
| May 16, 2026 | 3.3 s |
| May 23, 2026 | 3.3 s |
| May 30, 2026 | 3.2 s |
| Jun 6, 2026 | 3.2 s |
| Jun 13, 2026 | 3.1 s |
| Jun 20, 2026 | 3.0 s |
| Jun 27, 2026 | 3.1 s |
| Jul 4, 2026 | 3.1 s |
| Jul 11, 2026 | 3.6 s |
| Jul 18, 2026 | 3.8 s |
| Jul 25, 2026 | 4.2 s |
| Aug 1, 2026 | 4.2 s |
| Aug 8, 2026 | 3.3 s |
| Aug 15, 2026 | 3.3 s |
| Aug 22, 2026 | 3.0 s |
| Aug 29, 2026 | 3.2 s |
| Sep 5, 2026 | 3.2 s |
| Sep 12, 2026 | 3.0 s |
| Sep 19, 2026 | 2.8 s |
| Sep 26, 2026 | 2.8 s |
| Oct 3, 2026 | 2.9 s |
| Oct 10, 2026 | 3.2 s |
| Oct 17, 2026 | 3.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 96 ms |
| May 9, 2026 | 103 ms |
| Jun 20, 2026 | 120 ms |
| Jun 27, 2026 | 113 ms |
| Jul 4, 2026 | 120 ms |
| Jul 11, 2026 | 105 ms |
| Jul 18, 2026 | 114 ms |
| Jul 25, 2026 | 117 ms |
| Aug 1, 2026 | 117 ms |
| Aug 8, 2026 | 117 ms |
| Aug 15, 2026 | 128 ms |
| Aug 22, 2026 | 116 ms |
| Aug 29, 2026 | 116 ms |
| Sep 5, 2026 | 112 ms |
| Sep 12, 2026 | 103 ms |
| Sep 19, 2026 | 111 ms |
| Sep 26, 2026 | 105 ms |
| Oct 3, 2026 | 113 ms |
| Oct 10, 2026 | 115 ms |
| Oct 17, 2026 | 112 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
4.0 s26 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.0 s.
ThreatMetrix adds 3.3 s
3.3 sThreatMetrix costs a phone 3.3 s of main-thread work and 279 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
1.1 s · 206 KiBAbout 206 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 29
29/100Your mobile performance score is 29 (desktop: 66). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 7.9 s
A phone's processor spends 7.9 s on main-thread work while loading, 5.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Improve image delivery
750 ms · 3.4 MB13 images could be 3.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 750 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (ThreatMetrix, Google Tag Manager and Cookie-Script.com and others), adding 627 KiB and 3.9 s of main-thread time.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 1.9 s. During a long task the page ignores taps.
Reduce unused JavaScript
750 ms · 172 KiBAbout 172 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.
Google Tag Manager adds 324 ms
324 msGoogle Tag Manager costs a phone 324 ms of main-thread work and 182 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Cookie-Script.com adds 258 ms
258 msCookie-Script.com costs a phone 258 ms of main-thread work and 32 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
150 ms · 50 KiB9 files are served with short cache lifetimes, so returning visitors download them again (50 KiB).
Minify CSS
150 ms · 32 KiB32 KiB could be saved by minifying CSS.
Minify JavaScript
150 ms · 7 KiB7 KiB could be saved by minifying JavaScript.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Duplicated JavaScript
35 KiB35 KiB JavaScript is shipped twice across bundles.
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Phones get a much slower page than desktops
Desktop scores 66 but mobile only 29. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 7 ms
7 msYour server sent the HTML in 7 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 25.8 s
25.8 sYour largest element takes 25.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Synexis makes customer environments healthier and safer wit…”.
Time to Interactive: 28.3 s
28.3 sThe page becomes fully interactive after 28.3 s. Good is under 3.8 s.
First Contentful Paint: 5.9 s
5.9 sThe first text or image appears after 5.9 s on a phone. Good is under 1.8 s.
Total Blocking Time: 2.6 s
2.6 sScripts block taps and scrolling for 2.6 s in total while the page loads. Good is under 200 ms.
Speed Index: 8.1 s
8.1 sVisually, the page fills in at 8.1 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 3.4 s
3.4 sReal visitors wait 3.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 2.7 s
2.7 sReal visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 14% slower for real visitors
+14%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 96 ms to 112 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 13% slower for real visitors
+13%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.8 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user INP: 109 ms
109 msReal visitors wait 109 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 22.7 MB in 146 requests
22.7 MBYour homepage downloads 22.7 MB in 146 requests on a phone: media 14.5 MB (2), images 6.0 MB (23) and scripts 872 KiB (84). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
27 KiB1 image is downloaded at several times the size a phone draws it, for example ISO9001_Hor.jpg at 948 px wide, shown at 250 px. Resized copies would save about 27 KiB.
1 image below the first screen load straight away
1 image further down the page (71 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 6.4 g of CO₂ per visit
6.44 gBy the Sustainable Web Design model, a visit to your homepage emits about 6.44 g of CO₂e: 773.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
ARIA attributes must conform to valid values (1 element)
ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 40 images in the HTML carry an alt attribute.
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (71 characters)
Your title is 71 characters, so Google will cut it off around 60: “Synexis - Your Answer to Touchless, Continuous Pathogen Control Synexis”.
10 links with vague text
10 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
126 internal links, 5 external
The homepage links to 126 pages on synexis.com and 5 external pages.
7 checks passed
Meta description: 160 characters
Your meta description is 160 characters: “Synexis makes customer environments healthier and safer with DHP® technology — a continuous, proactive method for reduc…”.
One H1 headline
Your main headline reads: “Your Answer to Touchless, Continuous Pathogen Control”.
Canonical URL set
The canonical URL is https://synexis.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://synexis.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,832 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (110 KiB, 310 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
/industries has no meta description, so Google writes the search snippet from whatever text it finds.
2 pages slow to respond
/device/sentry-xl and /industries/poultry took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
4 small tap targets
4 of 20 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken link to your own pages
1 link from your homepage to your own site is broken, for example https://synexis.com/cdn-cgi/l/email-protection (404).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
3 links through redirect chains
3 links go through two or more redirects, for example https://synexis.com/technology/devices/sphere/.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (synexis.com).
Valid certificate (76 days left)
The certificate from Google Trust Services · WE1 verifies for synexis.com and is valid for another 76 days.
http:// redirects to https
http://synexis.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
Domain and trust
No CAA record
synexis.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
synexis.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 29 years old
29 yearssynexis.com was registered in May 1997 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until May 2027
synexis.com is registered until May 2027.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.
A 16-field form
Your longest form asks for 16 fields (6 required). Every extra field lowers completion.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,716 words of copy
The homepage carries about 1,716 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “CONTACT US” and “LEARN MORE”.
15 calls to action
The homepage has 15 calls to action, for example “Contact Us”, “Learn More” and “LEARN MORE ABOUT VIRAL REDUCTION”.
Analytics in place
Analytics detected: Google Analytics.
Phone number on the homepage
Your phone number is on the homepage.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be synexis.com is still delivered. Add a report address, check the reports, then move to quarantine.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 60/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.protection.outlook.com include:8188007.spf02.hubspotemail.net ip4:207.126.101.0/24 ip4:151.101.2.159…”.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
13 other companies contacted
Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
- It runs WordPress 3.7.1; the current release is 7.1.3.
- 1 plugin is behind its latest release.woocommerce 11.0.0 → 11.2.1
Stack
- CMS
- WordPress 3.7.1
- Framework
- jQuery
- E-commerce
- WooCommerce
- Analytics
- Google Analytics
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 42 issues on synexis.com, including 21 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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