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telerio.com.br website review

Visit site (opens in a new tab)Reviewed 4 November 202651 issues · 87 checks

This review found 51 issues worth fixing on telerio.com.br, 19 of them high impact, across 87 checks. The most urgent: main-thread work: 38.7 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.3 s3.8 sMay 16Oct 314.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20264.0 s
May 23, 20264.0 s
May 30, 20264.0 s
Jun 6, 20264.1 s
Jun 13, 20264.3 s
Jun 20, 20264.2 s
Jun 27, 20264.2 s
Jul 4, 20264.2 s
Jul 11, 20264.1 s
Jul 18, 20264.1 s
Jul 25, 20264.0 s
Aug 1, 20264.1 s
Aug 8, 20264.2 s
Aug 15, 20264.2 s
Aug 22, 20264.1 s
Aug 29, 20264.0 s
Sep 5, 20263.9 s
Sep 12, 20263.8 s
Sep 19, 20263.8 s
Sep 26, 20263.8 s
Oct 3, 20263.9 s
Oct 10, 20264.0 s
Oct 17, 20264.1 s
Oct 24, 20264.1 s
Oct 31, 20264.1 s
Real-visitor tap response (INP)75th percentile, phones
2.9 s679 msMay 16Oct 312.7 s
Show as table
DateReal-visitor tap response (INP)
May 16, 2026939 ms
May 23, 2026944 ms
May 30, 2026972 ms
Jun 6, 20261.0 s
Jun 13, 20261.3 s
Jun 20, 20261.4 s
Jun 27, 20261.4 s
Jul 4, 20261.3 s
Jul 11, 20261.2 s
Jul 18, 20261.1 s
Jul 25, 2026969 ms
Aug 1, 2026947 ms
Aug 8, 2026963 ms
Aug 15, 20261.0 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 20261.1 s
Sep 12, 20261.3 s
Sep 19, 20261.4 s
Sep 26, 20261.7 s
Oct 3, 20262.4 s
Oct 10, 20262.4 s
Oct 17, 20262.4 s
Oct 24, 20262.6 s
Oct 31, 20262.7 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of telerio.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. telerio.com.br at 3.9 s3.9 s
  2. telerio.com.br at 7.8 s7.8 s
  3. telerio.com.br at 11.7 s11.7 s
  4. telerio.com.br at 15.6 s15.6 s
  5. telerio.com.br at 19.5 s19.5 s
  6. telerio.com.br at 23.4 s23.4 s
  7. telerio.com.br at 27.3 s27.3 s
  8. telerio.com.br at 31.2 s31.2 s

Speed

13 to fix14
  • Main-thread work: 38.7 s

    A phone's processor spends 38.7 s on main-thread work while loading, 20.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • vtexassets.com adds 3.5 s

    3.5 s

    vtexassets.com costs a phone 3.5 s of main-thread work and 2.3 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 16,675 HTML elements

    The page has 16,675 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 14

    14/100

    Your mobile performance score is 14. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (vtexassets.com, Google Tag Manager and plerdy.com and others), adding 3.8 MB and 5.4 s of main-thread time.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 5.4 s. During a long task the page ignores taps.

  • Improve image delivery

    600 ms · 363 KiB

    20 images could be 363 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

  • Use efficient cache lifetimes

    150 ms · 632 KiB

    98 files are served with short cache lifetimes, so returning visitors download them again (632 KiB).

  • Reduce unused JavaScript

    691 KiB

    About 691 KiB of JavaScript is downloaded but never used on this page.

  • Google Tag Manager adds 571 ms

    571 ms

    Google Tag Manager costs a phone 571 ms of main-thread work and 693 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 102 KiB

    About 102 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • plerdy.com adds 490 ms

    490 ms

    plerdy.com costs a phone 490 ms of main-thread work and 73 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 382 ms

    382 ms

    Facebook costs a phone 382 ms of main-thread work and 279 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    57 KiB

    Polyfills for old browsers add 57 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 115 ms

    115 ms

    Your server sent the HTML in 115 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 6.3 s

    6.3 s

    Real visitors wait 6.3 s for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Total Blocking Time: 18.4 s

    18.4 s

    Scripts block taps and scrolling for 18.4 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 38.5 s

    38.5 s

    The page becomes fully interactive after 38.5 s. Good is under 3.8 s.

  • Largest Contentful Paint: 8.2 s

    8.2 s

    Your largest element takes 8.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • First Contentful Paint: 5.6 s

    5.6 s

    The first text or image appears after 5.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 10.5 s

    10.5 s

    Visually, the page fills in at 10.5 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 3.1 s

    3.1 s

    Real visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) got 178% slower for real visitors

    +178%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 939 ms to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.2 s

    2.2 s

    Real visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.249

    0.249

    The layout shifts by 0.249 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 13 images without width and height

    13 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.0 s to 4.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 checks passed
  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

Images and page weight

3 to fix60
  • Page weight: 4.2 MB in 542 requests

    4.2 MB

    Your homepage downloads 4.2 MB in 542 requests on a phone: scripts 2.2 MB (64), HTML 967 KiB (1) and images 536 KiB (122). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    7683948d-184a-4f5f-9344-894c2506291e___56ae1324901272d3b9589 is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 3 images far larger than shown

    156 KiB

    3 images are downloaded at several times the size a phone draws them, for example 90bf1eb0-4135-460c-ab32-7cdbbc0ff91f___124c18a60812177739c5b at 1,000 px wide, shown at 171 px. Resized copies would save about 156 KiB.

  • 3 images below the first screen load straight away

    3 images further down the page (202 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image in older formats

    1 image (32 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.2 g of CO₂ per visit

    1.18 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.18 g of CO₂e: 141.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fix75
  • 224 buttons without a name

    224 buttons have no accessible name, so screen readers announce just “button”.

  • 9 images without alt text

    9 images have no alt text, which hurts accessibility and image search.

  • 165 text elements with low contrast

    165 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 94 tap targets too small

    94 tap targets are too small or too close together to hit reliably with a finger.

  • 19 links without text

    19 visible links have no text or label, so screen readers cannot say where they go.

  • Hidden but focusable

    4 elements hidden from screen readers can still receive keyboard focus.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (16 elements).

SEO

5 to fixGoogle 9272
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (16 characters)

    Your title is only 16 characters: “Telerio é do Rio”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • Structured data has 1 problem

    Structured data found (ItemList and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.lojavazia.com.br/sitemap.xml, so Google discovers your pages only by following links.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 74 internal links, 0 external

    The homepage links to 74 pages on telerio.com.br and 0 external pages.

3 checks passed
  • Meta description: 114 characters

    Your meta description is 114 characters: “Compre em até 15x sem juros, ganhe 5% de desconto no Pix e ainda leve mais tranquilidade com a garantia estendida!”.

  • Canonical URL set

    The canonical URL is https://www.telerio.com.br/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

AI search readiness

2 to fix63
  • Most text only appears after JavaScript runs

    27%

    A phone browser shows 4,603 words, but the HTML your server sends has only 1,240. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.

  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.telerio.com.br/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Other pages

2 to fix70
  • 1 linked page is broken

    Your homepage links to https://www.telerio.com.br/471, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 13 pages without an H1

    https://www.telerio.com.br/ar-e-ventilacao/ar-condicionado, https://www.telerio.com.br/ar-e-ventilacao/ventiladores/ventilador-de-mesa, https://www.telerio.com.br/ar-e-ventilacao/ventiladores/ventilador-de-coluna, https://www.telerio.com.br/ar-e-ventilacao/ventiladores, https://www.telerio.com.br/eletrodomesticos and https://www.telerio.com.br/celulares-e-telefones/celular-e-smartphone and 7 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 8 pages slow to respond

    https://www.telerio.com.br/ar-e-ventilacao/ventiladores/ventilador-de-mesa, https://www.telerio.com.br/ar-e-ventilacao/ventiladores/ventilador-de-coluna, https://www.telerio.com.br/ar-e-ventilacao/ventiladores, https://www.telerio.com.br/eletrodomesticos, https://www.telerio.com.br/celulares-e-telefones/celular-e-smartphone and https://www.telerio.com.br/eletroportateis and 2 others took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 58 found) and read each the way a search engine does.

5 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 14 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

3 to fixGoogle 8885
  • 115 small tap targets

    115 of 223 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'register')”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 4,603 words of copy

    The homepage carries about 4,603 words of visible text.

2 checks passed
  • Social proof on the page

    Social proof on the homepage: 32 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager and TikTok Pixel.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 21 cookies set on arrival

    21

    Opening the homepage sets 21 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at telerio.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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