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tezos.com website review
Visit site (opens in a new tab)Reviewed 5 November 202652 issues · 87 checks
This review found 52 issues worth fixing on tezos.com, 16 of them high impact, across 87 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
66DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 5.1 s |
| May 23, 2026 | 5.2 s |
| May 30, 2026 | 5.4 s |
| Jun 6, 2026 | 5.9 s |
| Jun 13, 2026 | 5.8 s |
| Jun 20, 2026 | 5.7 s |
| Jun 27, 2026 | 5.7 s |
| Jul 4, 2026 | 5.1 s |
| Jul 11, 2026 | 5.1 s |
| Jul 18, 2026 | 5.3 s |
| Jul 25, 2026 | 5.5 s |
| Aug 1, 2026 | 5.6 s |
| Aug 8, 2026 | 5.6 s |
| Aug 15, 2026 | 5.5 s |
| Aug 22, 2026 | 5.2 s |
| Aug 29, 2026 | 5.1 s |
| Sep 5, 2026 | 4.9 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 5.0 s |
| Sep 26, 2026 | 5.1 s |
| Oct 3, 2026 | 5.0 s |
| Oct 10, 2026 | 5.1 s |
| Oct 17, 2026 | 4.8 s |
| Oct 24, 2026 | 4.7 s |
| Oct 31, 2026 | 5.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 181 ms |
| May 23, 2026 | 176 ms |
| May 30, 2026 | 169 ms |
| Jun 6, 2026 | 177 ms |
| Jun 13, 2026 | 164 ms |
| Jun 20, 2026 | 164 ms |
| Jun 27, 2026 | 163 ms |
| Jul 4, 2026 | 162 ms |
| Jul 11, 2026 | 161 ms |
| Jul 18, 2026 | 154 ms |
| Jul 25, 2026 | 178 ms |
| Aug 1, 2026 | 189 ms |
| Aug 8, 2026 | 194 ms |
| Aug 15, 2026 | 164 ms |
| Aug 22, 2026 | 156 ms |
| Aug 29, 2026 | 134 ms |
| Sep 5, 2026 | 142 ms |
| Sep 12, 2026 | 165 ms |
| Sep 19, 2026 | 159 ms |
| Sep 26, 2026 | 174 ms |
| Oct 3, 2026 | 167 ms |
| Oct 10, 2026 | 168 ms |
| Oct 17, 2026 | 173 ms |
| Oct 24, 2026 | 173 ms |
| Oct 31, 2026 | 180 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Use efficient cache lifetimes
15.6 s · 3.3 MB46 files are served with short cache lifetimes, so returning visitors download them again (3.3 MB).
Reduce unused JavaScript
5.6 s · 1.2 MBAbout 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.6 s faster on a phone.
Mobile performance score: 40
40/100Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
7 third-party services on the page
7 third-party services load with your homepage (Google Tag Manager, Vimeo and posthog.com and others), adding 7.6 MB and 340 ms of main-thread time.
Document request latency
1.1 MBThe HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.
Vimeo adds 158 ms
158 msVimeo costs a phone 158 ms of main-thread work and 7.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
450 ms · 79 KiBPolyfills for old browsers add 79 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 450 ms faster on a phone.
Render-blocking requests
450 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
Reduce unused CSS
300 ms · 69 KiBAbout 69 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 3.3 s
A phone's processor spends 3.3 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 275 ms. During a long task the page ignores taps.
Improve image delivery
150 ms · 107 KiB4 images could be 107 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 65 ms
65 msYour server sent the HTML in 65 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 5.1 s
5.1 sReal visitors wait 5.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
First Contentful Paint: 16.5 s
16.5 sThe first text or image appears after 16.5 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 33.9 s
33.9 sYour largest element takes 33.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Welcome to the next generation in blockchain design: modula…”.
Speed Index: 16.5 s
16.5 sVisually, the page fills in at 16.5 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 36.8 s
36.8 sThe page becomes fully interactive after 36.8 s. Good is under 3.8 s.
Real-user INP: 229 ms
229 msReal visitors wait 229 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.4 s
2.4 sReal visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 947 ms
947 msReal visitors wait 947 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 591 ms
591 msScripts block taps and scrolling for 591 ms in total while the page loads. Good is under 200 ms.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 181 ms to 180 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 5.1 s to 5.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.06
0.06For real visitors the layout shifts by 0.06 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0.033
0.033The layout barely moves while loading (CLS 0.033, good is under 0.1).
Images and page weight
Page weight: 13.2 MB in 86 requests
13.2 MBYour homepage downloads 13.2 MB in 86 requests on a phone: other files 7.6 MB (33), scripts 3.0 MB (25) and HTML 1.6 MB (2). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (91 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
2 images below the first screen load straight away
2 images further down the page (112 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 3.7 g of CO₂ per visit
3.74 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.74 g of CO₂e: 449.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (65 elements)
All page content should be contained by landmarks: 65 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
10 links without text
10 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
1 checks passed
34 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 34 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (12 characters)
Your title is only 12 characters: “Home | Tezos”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is long (187 characters)
Your meta description is 187 characters; Google truncates after about 160, so the end of your pitch is cut.
No XML sitemap
No XML sitemap at https://tezos.com/sitemap.xml, so Google discovers your pages only by following links.
No robots.txt
There is no robots.txt at tezos.com/robots.txt, the first file search crawlers ask for.
5 links with vague text
5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
Open Graph partly set
Open Graph is missing og:title, so shared links fall back to guesses.
25 internal links, 36 external
The homepage links to 25 pages on tezos.com and 36 external pages.
1 checks passed
Canonical URL set
The canonical URL is https://tezos.com/.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://tezos.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (641 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page without a title
https://tezos.com/learn/activate has no <title>, so Google invents the link text in results.
1 page points its canonical at the homepage
https://tezos.com/tez declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and https://tezos.com/tez all use the title “Home | Tezos”. Search engines can't tell which page to show for a search, so each competes with the others.
3 pages without a meta description
https://tezos.com/ecosystem, https://tezos.com/defi and https://tezos.com/learn/activate have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://tezos.com/community and https://tezos.com/tez use the same meta description. A description written for each page earns more clicks.
6 pages without an H1
https://tezos.com/tezos-x, https://tezos.com/tezlink, https://tezos.com/tez, https://tezos.com/learn/activate, https://tezos.com/carbon and https://tezos.com/privacy-notice have no <h1> headline, so visitors and search engines get no clear main topic.
2 pages with very little text
https://tezos.com/learn/activate and https://tezos.com/feedback have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.
2 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
3 third-party cookies
3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
2 small tap targets
2 of 6 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'prefetch-src'.”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
Missing source maps
Large scripts ship without source maps.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 895 words of copy
The homepage carries about 895 words of visible text.
4 checks passed
6 calls to action
The homepage has 6 calls to action, for example “Learn more” and “Buy tez (XTZ)”.
1 short form
A short form (1 field at most) is right on the homepage.
Social proof on the page
Social proof on the homepage: 3 customer or partner logos and 8 trust badges.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
4 cookies set on arrival
4Opening the homepage sets 4 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tezos.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Next.js
- Hosting
- AWS
Hiring
- Hiring
- 1 open role
- Job board
- careers page
- Careers page
- careers.tezos.com/companies (opens in a new tab)
Company
- Founded
- 2014
- Headquarters
- Zug
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 52 issues on tezos.com, including 22 speed issues, 7 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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