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thatsliving.com website review
Visit site (opens in a new tab)Reviewed 21 October 202630 issues · 75 checks
This review found 30 issues worth fixing on thatsliving.com, 12 of them high impact, across 75 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83B- #24,856 of 107,529 reviewed websitesbeats 72%
- #16,355 of 60,795 online storesbeats 67%
- #15,872 of 55,465 Shopify storesbeats 65%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.6 s |
| May 9, 2026 | 3.1 s |
| May 16, 2026 | 3.1 s |
| May 23, 2026 | 2.9 s |
| May 30, 2026 | 2.8 s |
| Jun 6, 2026 | 2.8 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.6 s |
| Jun 27, 2026 | 2.6 s |
| Jul 4, 2026 | 2.9 s |
| Jul 11, 2026 | 3.1 s |
| Jul 18, 2026 | 3.1 s |
| Aug 1, 2026 | 3.1 s |
| Aug 8, 2026 | 2.8 s |
| Aug 15, 2026 | 2.7 s |
| Aug 22, 2026 | 2.5 s |
| Aug 29, 2026 | 2.1 s |
| Sep 5, 2026 | 2.0 s |
| Sep 12, 2026 | 2.2 s |
| Sep 19, 2026 | 2.2 s |
| Sep 26, 2026 | 2.5 s |
| Oct 3, 2026 | 2.6 s |
| Oct 10, 2026 | 2.5 s |
| Oct 17, 2026 | 2.5 s |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.8 s
2.4 s
3.0 s
3.6 s
4.2 s
4.9 s
Speed
Render-blocking requests
1.0 s18 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.
Improve image delivery
450 ms · 1.0 MB15 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.
Reduce unused JavaScript
900 ms · 168 KiBAbout 168 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 900 ms faster on a phone.
Mobile performance score: 58
58/100Your mobile performance score is 58 (desktop: 75). Pages that score under 90 lose visitors before the first paint.
Main-thread work: 3.2 s
A phone's processor spends 3.2 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
2,157 HTML elements
The page has 2,157 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
5 third-party services on the page
5 third-party services load with your homepage (Shopify, Google Tag Manager and Klaviyo and others), adding 505 KiB and 274 ms of main-thread time.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 72 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
45 KiB8 files are served with short cache lifetimes, so returning visitors download them again (45 KiB).
Reduce unused CSS
25 KiBAbout 25 KiB of CSS is downloaded but never applied on this page.
Legacy JavaScript
18 KiBPolyfills for old browsers add 18 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Duplicated JavaScript
4 KiB4 KiB JavaScript is shipped twice across bundles.
Minify JavaScript
3 KiB3 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 7 ms
7 msYour server sent the HTML in 7 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 14.7 s
14.7 sYour largest element takes 14.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
First Contentful Paint: 5.7 s
5.7 sThe first text or image appears after 5.7 s on a phone. Good is under 1.8 s.
Time to Interactive: 15.0 s
15.0 sThe page becomes fully interactive after 15.0 s. Good is under 3.8 s.
Speed Index: 7.7 s
7.7 sVisually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.
Real-user FCP: 1.9 s
1.9 sReal visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.
6 checks passed
Real-user LCP: 2.5 s
2.5 sReal visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user TTFB: 605 ms
605 msReal visitors wait 605 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 12% faster for real visitors
-12%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.6 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 37 ms
37 msScripts block the page for only 37 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 3.2 MB in 224 requests
3.2 MBYour homepage downloads 3.2 MB in 224 requests on a phone: images 1.4 MB (16), scripts 799 KiB (82) and other files 684 KiB (80). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Sphere_Swivel_Set-_Cover_1_c767e224-506c-4198-8704-85b635781 is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.9 g of CO₂ per visit
0.92 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.92 g of CO₂e: 110.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
4 tap targets too small
4 tap targets are too small or too close together to hit reliably with a finger.
Elements must only use permitted ARIA attributes (1 element)
Elements must only use permitted ARIA attributes: 1 element on the page fails this check, rated serious by axe-core.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h2 → h5, h2 → h5 and h2 → h6), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (6 elements).
2 checks passed
Every image has alt text
All 52 images in the HTML carry an alt attribute.
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (13 characters)
Your title is only 13 characters: “That's Living”. Between 30 and 65 characters leaves room to say what you do and for whom.
3 H1 headlines
There are 3 <h1> headlines (“”, “” and “VELA LOUNGE CHAIR”). One clear main headline is easier for people and search engines.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
126 internal links, 12 external
The homepage links to 126 pages on thatsliving.com and 12 external pages.
4 checks passed
Canonical URL set
The canonical URL is https://thatsliving.com/.
Structured data in place
Structured data found: Organization and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://thatsliving.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,547 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://thatsliving.com/llms.txt (5 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 57 found) and read each the way a search engine does.
1 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Best practices
7 small tap targets
7 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 1,358 words of copy
The homepage carries about 1,358 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP THE LATEST”.
25 calls to action
The homepage has 25 calls to action, for example “Trade Sign Up”, “Contact us” and “shop the latest”.
5 short forms
5 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
5 cookies set on arrival
5Opening the homepage sets 5 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thatsliving.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on thatsliving.com, including 12 speed issues, 5 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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