thatwasepic.com website review

Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

3 files are served with short cache lifetimes, so returning visitors download them again (30 KiB).

About 60 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

3 images could be 64 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

About 34 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

1 long task block the main thread while loading, the longest for 65 ms. During a long task the page ignores taps.

2 third-party services load with your homepage (Shopify and Bugsnag), adding 74 KiB and 36 ms of main-thread time.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 5.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 0.9 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Visually, the page fills in at 5.3 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 5.5 s. Good is under 3.8 s.

The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 77 ms to 83 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 14.8 MB in 155 requests on a phone: media 13.4 MB (1), other files 823 KiB (110) and images 259 KiB (6). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 4.20 g of CO₂e: 504.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 images have no alt text, which hurts accessibility and image search.

Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

Headings skip levels (h3 → h5), which makes the page harder to scan with a screen reader.

No meta description, so Google writes its own snippet from whatever text it finds.

There is no <h1>, so neither visitors nor Google get a clear main headline.

The homepage links to 36 pages on thatwasepic.com and 15 external pages.

https://thatwasepic.com/collections/all-products-1, https://thatwasepic.com/collections/back-to-school, https://thatwasepic.com/collections/the-classics, https://thatwasepic.com/collections/tees, https://thatwasepic.com/collections/hoodies and https://thatwasepic.com/collections/crewnecks and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://thatwasepic.com/pages/help-center and https://thatwasepic.com/pages/contact-1 have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage and read each the way a search engine does.

16 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 51 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Opening the homepage sets 6 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.