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themarkhotel.com website review
Visit site (opens in a new tab)Reviewed 28 October 202646 issues · 92 checks
This review found 46 issues worth fixing on themarkhotel.com, 16 of them high impact, across 92 checks. The most urgent: font display. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
72CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 3.1 s |
| May 16, 2026 | 3.1 s |
| May 23, 2026 | 3.0 s |
| May 30, 2026 | 3.1 s |
| Jun 6, 2026 | 3.3 s |
| Jun 13, 2026 | 3.3 s |
| Jun 20, 2026 | 3.3 s |
| Jun 27, 2026 | 3.2 s |
| Jul 4, 2026 | 3.0 s |
| Jul 11, 2026 | 3.0 s |
| Jul 18, 2026 | 3.2 s |
| Jul 25, 2026 | 3.2 s |
| Aug 1, 2026 | 3.3 s |
| Aug 8, 2026 | 3.3 s |
| Aug 15, 2026 | 3.4 s |
| Aug 22, 2026 | 3.4 s |
| Aug 29, 2026 | 3.5 s |
| Sep 5, 2026 | 3.5 s |
| Sep 12, 2026 | 3.3 s |
| Sep 19, 2026 | 3.4 s |
| Sep 26, 2026 | 3.4 s |
| Oct 3, 2026 | 3.4 s |
| Oct 10, 2026 | 3.2 s |
| Oct 17, 2026 | 3.3 s |
| Oct 24, 2026 | 3.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 235 ms |
| May 16, 2026 | 235 ms |
| May 23, 2026 | 237 ms |
| May 30, 2026 | 224 ms |
| Jun 6, 2026 | 210 ms |
| Jun 13, 2026 | 223 ms |
| Jun 20, 2026 | 204 ms |
| Jun 27, 2026 | 220 ms |
| Jul 4, 2026 | 223 ms |
| Jul 11, 2026 | 220 ms |
| Jul 18, 2026 | 237 ms |
| Jul 25, 2026 | 229 ms |
| Aug 1, 2026 | 225 ms |
| Aug 8, 2026 | 217 ms |
| Aug 15, 2026 | 211 ms |
| Aug 22, 2026 | 211 ms |
| Aug 29, 2026 | 211 ms |
| Sep 5, 2026 | 207 ms |
| Sep 12, 2026 | 205 ms |
| Sep 19, 2026 | 204 ms |
| Sep 26, 2026 | 200 ms |
| Oct 3, 2026 | 204 ms |
| Oct 10, 2026 | 211 ms |
| Oct 17, 2026 | 202 ms |
| Oct 24, 2026 | 204 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.4 s
3.5 s
4.7 s
5.9 s
7.1 s
8.2 s
9.4 s
Speed
Font display
2.2 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 2.2 s).
Improve image delivery
1.1 s · 853 KiB7 images could be 853 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Render-blocking requests
1.0 s4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.
Reduce unused JavaScript
830 ms · 659 KiBAbout 659 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 830 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Google Analytics and others), adding 1.5 MB and 1.1 s of main-thread time.
Mobile performance score: 60
60/100Your mobile performance score is 60 (desktop: 59). Pages that score under 90 lose visitors before the first paint.
Google Tag Manager adds 820 ms
820 msGoogle Tag Manager costs a phone 820 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
200 ms · 261 KiB15 files are served with short cache lifetimes, so returning visitors download them again (261 KiB).
Main-thread work: 2.1 s
A phone's processor spends 2.1 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Reduce unused CSS
160 ms · 30 KiBAbout 30 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 160 ms faster on a phone.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 182 ms. During a long task the page ignores taps.
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user TTFB: 1.9 s
1.9 sReal visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.
Time to Interactive: 18.2 s
18.2 sThe page becomes fully interactive after 18.2 s. Good is under 3.8 s.
Largest Contentful Paint: 6.1 s
6.1 sYour largest element takes 6.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image. Most of its time is resource load delay (2.5 s).
Speed Index: 8.0 s
8.0 sVisually, the page fills in at 8.0 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 3.5 s
3.5 sReal visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 235 ms
235 msReal visitors wait 235 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.6 s
2.6 sReal visitors see the first content after 2.6 s (75th percentile). Good is under 1.8 s.
Total Blocking Time: 374 ms
374 msScripts block taps and scrolling for 374 ms in total while the page loads. Good is under 200 ms.
Largest content (LCP) held steady for real visitors
+6%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.1 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Tap response (INP) got 14% faster for real visitors
-14%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 235 ms to 204 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.7 s
1.7 sThe first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.03
0.03The layout barely moves while loading (CLS 0.03, good is under 0.1).
Images and page weight
Page weight: 2.9 MB in 87 requests
2.9 MBYour homepage downloads 2.9 MB in 87 requests on a phone: scripts 1.6 MB (30), images 1.1 MB (25) and fonts 90 KiB (5). Under 2 MB keeps phones on slow connections fast.
6 images in older formats
6 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
5 images far larger than shown
284 KiB5 images are downloaded at several times the size a phone draws them, for example IMG_7714-SSedit-1024x635.png at 1,024 px wide, shown at 310 px. Resized copies would save about 284 KiB.
3 images below the first screen load straight away
3 images further down the page (399 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.8 g of CO₂ per visit
0.82 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.82 g of CO₂e: 98.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Orphan list items
Some list items are not inside a list.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Positive tabindex
2 elements have a tabindex above 0, which scrambles the keyboard order.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
<html> element must have a lang attribute (1 element)
<html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (7 elements)
All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
3 links without text
3 visible links have no text or label, so screen readers cannot say where they go.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
1 checks passed
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 12 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
40 internal links, 6 external
The homepage links to 40 pages on themarkhotel.com and 6 external pages.
8 checks passed
Meta description: 157 characters
Your meta description is 157 characters: “Experience the best in luxury hotels in New York City at The Mark. Our iconic hotel rooms & suites offer a sophisticate…”.
One H1 headline
Your main headline reads: “The Mark”.
Title: 53 characters
Your title is a healthy 53 characters: “Luxury Hotel Suites in New York City | The Mark Hotel”.
Canonical URL set
The canonical URL is https://www.themarkhotel.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at http://www.themarkhotel.com/the-mark-hotel-xml-sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, description and contact details; logo and sameAs (social profiles) would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (784 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.themarkhotel.com/llms.txt (11 KiB, 125 links, though it should open with a “# Title” line), a plain-text guide to the site for AI tools.
Other pages
1 linked page hidden from search
https://www.themarkhotel.com/information/press is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages share a title
https://www.themarkhotel.com/the-mark-experience and https://www.themarkhotel.com/the-mark-experience/the-mark-bikes-picnic-by-jean-georges all use the title “Luxury Hotel Exclusive Experiences | The Mark Hotel in NYC”. Search engines can't tell which page to show for a search, so each competes with the others.
2 pages share a meta description
https://www.themarkhotel.com/the-mark-experience and https://www.themarkhotel.com/the-mark-experience/the-mark-bikes-picnic-by-jean-georges use the same meta description. A description written for each page earns more clicks.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.themarkhotel.com/the-mark-experience/the-mark-bikes-picnic-by-jean-georges, whose canonical is https://www.themarkhotel.com/the-mark-experience. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
3 pages slow to respond
https://www.themarkhotel.com/gallery, https://www.themarkhotel.com/inside-the-mark and https://www.themarkhotel.com/information/press took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 broken images
3 images failed to load on a phone, for example https://www.themarkhotel.com/.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 410 ()”.
2 checks passed
Tap targets are thumb-sized
37 of 46 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 758 words of copy
The homepage carries about 758 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “RESERVE” and “LE SHOP”.
7 calls to action
The homepage has 7 calls to action, for example “Reserve now”, “Reserve” and “Le Shop”.
2 short forms
2 short forms (2 fields at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 6 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
11 cookies set on arrival
11Opening the homepage sets 11 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
20 other companies contacted
Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at themarkhotel.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 46 issues on themarkhotel.com, including 18 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.