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thepeopleschemist.com website review

Visit site (opens in a new tab)Reviewed 7 November 202646 issues · 94 checks

This review found 46 issues worth fixing on thepeopleschemist.com, 21 of them high impact, across 94 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.5 sMay 16Oct 312.0 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.9 s
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.6 s
Jun 13, 20261.7 s
Jun 20, 20261.7 s
Jun 27, 20261.8 s
Jul 4, 20261.8 s
Jul 11, 20261.7 s
Jul 18, 20261.6 s
Jul 25, 20261.6 s
Aug 1, 20261.6 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.7 s
Sep 5, 20261.8 s
Sep 12, 20261.8 s
Sep 19, 20261.8 s
Sep 26, 20261.8 s
Oct 3, 20261.8 s
Oct 10, 20261.8 s
Oct 17, 20261.9 s
Oct 24, 20261.9 s
Oct 31, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
103 ms83 msMay 16Oct 31101 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202695 ms
May 23, 202696 ms
May 30, 202691 ms
Jun 6, 202699 ms
Jun 13, 2026101 ms
Jun 20, 202696 ms
Jun 27, 202698 ms
Jul 4, 202695 ms
Jul 11, 202695 ms
Jul 18, 202694 ms
Jul 25, 202694 ms
Aug 1, 202692 ms
Aug 8, 202693 ms
Aug 15, 202688 ms
Aug 22, 202686 ms
Aug 29, 202687 ms
Sep 5, 202685 ms
Sep 12, 202687 ms
Sep 19, 202688 ms
Sep 26, 202692 ms
Oct 3, 202695 ms
Oct 10, 2026100 ms
Oct 17, 2026101 ms
Oct 24, 2026100 ms
Oct 31, 2026101 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of thepeopleschemist.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. thepeopleschemist.com at 0.8 s0.8 s
  2. thepeopleschemist.com at 1.6 s1.6 s
  3. thepeopleschemist.com at 2.4 s2.4 s
  4. thepeopleschemist.com at 3.2 s3.2 s
  5. thepeopleschemist.com at 4.0 s4.0 s
  6. thepeopleschemist.com at 4.8 s4.8 s
  7. thepeopleschemist.com at 5.6 s5.6 s
  8. thepeopleschemist.com at 6.4 s6.4 s

Speed

12 to fix36
  • Reduce unused JavaScript

    7.3 s · 1.7 MB

    About 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.3 s faster on a phone.

  • Improve image delivery

    1.4 s · 3.0 MB

    15 images could be 3.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.

  • Use efficient cache lifetimes

    2.9 s · 517 KiB

    19 files are served with short cache lifetimes, so returning visitors download them again (517 KiB).

  • Render-blocking requests

    2.5 s

    15 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.

  • Mobile performance score: 36

    36/100

    Your mobile performance score is 36. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.3 s

    A phone's processor spends 5.3 s on main-thread work while loading, 2.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and FontAwesome CDN and others), adding 3.8 MB and 2.1 s of main-thread time.

  • Google CDN adds 833 ms

    833 ms

    Google CDN costs a phone 833 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 462 ms

    462 ms

    Google Tag Manager costs a phone 462 ms of main-thread work and 529 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • FontAwesome CDN adds 328 ms

    328 ms

    FontAwesome CDN costs a phone 328 ms of main-thread work and 101 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Maps adds 188 ms

    188 ms

    Google Maps costs a phone 188 ms of main-thread work and 394 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 59 ms

    59 ms

    Shopify costs a phone 59 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 19 long tasks on the main thread

    19 long tasks block the main thread while loading, the longest for 232 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    128 KiB

    About 128 KiB of CSS is downloaded but never applied on this page.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 23.5 s

    23.5 s

    Your largest element takes 23.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “3 Worst Meds”.

  • Time to Interactive: 33.9 s

    33.9 s

    The page becomes fully interactive after 33.9 s. Good is under 3.8 s.

  • First Contentful Paint: 6.8 s

    6.8 s

    The first text or image appears after 6.8 s on a phone. Good is under 1.8 s.

  • Speed Index: 12.4 s

    12.4 s

    Visually, the page fills in at 12.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 805 ms

    805 ms

    Scripts block taps and scrolling for 805 ms in total while the page loads. Good is under 200 ms.

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • 27 images without width and height

    27 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +5%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 95 ms to 101 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 84 ms

    84 ms

    Real visitors wait 84 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 398 ms

    398 ms

    Real visitors wait 398 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 8.0 MB in 241 requests

    8.0 MB

    Your homepage downloads 8.0 MB in 241 requests on a phone: images 3.3 MB (34), scripts 3.0 MB (77) and other files 1.0 MB (89). Under 2 MB keeps phones on slow connections fast.

  • 10 images far larger than shown

    1.0 MB

    10 images are downloaded at several times the size a phone draws them, for example core3-liveyoung-workout-sunshine-quitsugar.webp at 1,500 px wide, shown at 340 px. Resized copies would save about 1.0 MB.

  • 1 image over 500 KB

    core3-liveyoung-workout-sunshine-quitsugar.webp weighs 554 KiB. On a phone connection a single image that size takes seconds.

  • 13 images below the first screen load straight away

    13 images further down the page (1.6 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 12 images in older formats

    12 images (1.5 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 2.3 g of CO₂ per visit

    2.28 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.28 g of CO₂e: 273.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

9 to fixGoogle 7387
  • Invalid ARIA attributes

    5 elements use ARIA attributes their role does not allow, which confuses screen readers.

  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • 12 images without alt text

    12 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (5 elements)

    All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 8 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8593
  • 10 H1 headlines

    There are 10 <h1> headlines (“”, “3 Worst Meds” and “TIME TO DITCH YOUR MEDS!”). One clear main headline is easier for people and search engines.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 46 internal links, 5 external

    The homepage links to 46 pages on thepeopleschemist.com and 5 external pages.

7 checks passed
  • Meta description: 71 characters

    Your meta description is 71 characters: “Chemist Shows How to Ditch Risky Meds Before They Sabotage Your Health!”.

  • Title: 49 characters

    Your title is a healthy 49 characters: “The People's Chemist | Ditch Risky Meds Naturally”.

  • Canonical URL set

    The canonical URL is https://thepeopleschemist.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://thepeopleschemist.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,593 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://thepeopleschemist.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix76
  • 2 pages share a title

    https://thepeopleschemist.com/collections/all and https://thepeopleschemist.com/store all use the title “World’s First Custom Program for Ditching Your Meds to Live Young”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://thepeopleschemist.com/policies/terms-of-service has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://thepeopleschemist.com/collections/all and https://thepeopleschemist.com/store use the same meta description. A description written for each page earns more clicks.

  • 3 links to non-canonical URLs

    Your homepage links to 3 pages by a URL that isn't their canonical one, for example https://thepeopleschemist.com/over-the-counter-natural-cures, whose canonical is https://thepeopleschemist.com/products/over-the-counter-natural-cures. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 8 pages without an H1

    https://thepeopleschemist.com/pages/purity-promise, https://thepeopleschemist.com/products/coaching, https://thepeopleschemist.com/pages/videos, https://thepeopleschemist.com/pages/terms-conditions, https://thepeopleschemist.com/pages/privacy-policy and https://thepeopleschemist.com/pages/cookie-policy and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Cannot assign to read only property 'protect' of object '#<Object>'”.

2 checks passed
  • Tap targets are thumb-sized

    12 of 13 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix72
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 1,439 words of copy

    The homepage carries about 1,439 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “BOOK-A-CALL”.

  • 5 calls to action

    The homepage has 5 calls to action, for example “BOOK-A-CALL”, “Book-A-Call” and “Contact”.

  • 3 short forms

    3 short forms (3 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Reddit Pixel (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies, 3 of them by other companies (measured from a US location before any click).

  • 39 other companies contacted

    Loading the homepage contacts 39 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: iubenda

    A consent management tool (iubenda) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thepeopleschemist.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Xo Insert Code · Az Google Font Custom Fonts · Cowlendar · recovermycart.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 46 issues on thepeopleschemist.com, including 20 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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