Website review, no card needed
thronekingdom.com website review
Visit site (opens in a new tab)Reviewed 10 November 202632 issues · 82 checks
This review found 32 issues worth fixing on thronekingdom.com, 11 of them high impact, across 82 checks. The most urgent: page weight: 14.9 MB in 452 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
85B- #14,962 of 109,350 reviewed websitesbeats 82%
- #9,513 of 61,859 online storesbeats 79%
- #9,250 of 56,401 Shopify storesbeats 78%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.4 s |
| May 30, 2026 | 1.4 s |
| Jun 6, 2026 | 1.4 s |
| Jun 13, 2026 | 1.5 s |
| Jun 20, 2026 | 1.5 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.5 s |
| Jul 11, 2026 | 1.5 s |
| Jul 18, 2026 | 1.6 s |
| Jul 25, 2026 | 1.6 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.7 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.6 s |
| Oct 10, 2026 | 1.5 s |
| Oct 17, 2026 | 1.5 s |
| Oct 24, 2026 | 1.5 s |
| Oct 31, 2026 | 1.5 s |
| Nov 7, 2026 | 1.5 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 153 ms |
| May 30, 2026 | 153 ms |
| Jun 6, 2026 | 154 ms |
| Jun 13, 2026 | 157 ms |
| Jun 20, 2026 | 154 ms |
| Jun 27, 2026 | 161 ms |
| Jul 4, 2026 | 161 ms |
| Jul 11, 2026 | 162 ms |
| Jul 18, 2026 | 169 ms |
| Jul 25, 2026 | 170 ms |
| Aug 1, 2026 | 175 ms |
| Aug 8, 2026 | 179 ms |
| Aug 15, 2026 | 179 ms |
| Aug 22, 2026 | 181 ms |
| Aug 29, 2026 | 181 ms |
| Sep 5, 2026 | 200 ms |
| Sep 12, 2026 | 194 ms |
| Sep 19, 2026 | 187 ms |
| Sep 26, 2026 | 187 ms |
| Oct 3, 2026 | 171 ms |
| Oct 10, 2026 | 179 ms |
| Oct 17, 2026 | 179 ms |
| Oct 24, 2026 | 179 ms |
| Oct 31, 2026 | 179 ms |
| Nov 7, 2026 | 179 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.4 s
3.6 s
4.8 s
6.0 s
7.2 s
8.4 s
9.6 s
Speed
12,560 HTML elements
The page has 12,560 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 8.5 s
A phone's processor spends 8.5 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Improve image delivery
350 ms · 1.4 MB38 images could be 1.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 350 ms faster on a phone.
Mobile performance score: 56
56/100Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Klaviyo and Shopify and others), adding 996 KiB and 670 ms of main-thread time.
Render-blocking requests
450 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
13 long tasks on the main thread
13 long tasks block the main thread while loading, the longest for 266 ms. During a long task the page ignores taps.
Klaviyo adds 193 ms
193 msKlaviyo costs a phone 193 ms of main-thread work and 343 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 183 ms
183 msShopify costs a phone 183 ms of main-thread work and 375 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 38 KiBAbout 38 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused JavaScript
154 KiBAbout 154 KiB of JavaScript is downloaded but never used on this page.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Use efficient cache lifetimes
45 KiB10 files are served with short cache lifetimes, so returning visitors download them again (45 KiB).
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Minify JavaScript
6 KiB6 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Duplicated JavaScript
5 KiB5 KiB JavaScript is shipped twice across bundles.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 39 ms
39 msYour server sent the HTML in 39 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Speed Index: 11.7 s
11.7 sVisually, the page fills in at 11.7 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 13.5 s
13.5 sThe page becomes fully interactive after 13.5 s. Good is under 3.8 s.
Largest Contentful Paint: 4.7 s
4.7 sYour largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Total Blocking Time: 674 ms
674 msScripts block taps and scrolling for 674 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) got 17% slower for real visitors
+17%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 153 ms to 179 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+5%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 127 ms
127 msReal visitors wait 127 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.04
0.04For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 572 ms
572 msReal visitors wait 572 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 1.7 s
1.7 sThe first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.056
0.056The layout barely moves while loading (CLS 0.056, good is under 0.1).
Images and page weight
Page weight: 14.9 MB in 452 requests
14.9 MBYour homepage downloads 14.9 MB in 452 requests on a phone: media 10.1 MB (1), images 2.4 MB (114) and scripts 1.0 MB (143). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
32d1f4b46e034080b0ecf42306599235.thumbnail.0000000000.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 4.2 g of CO₂ per visit
4.23 gBy the Sustainable Web Design model, a visit to your homepage emits about 4.23 g of CO₂e: 507.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
3 text elements with low contrast
3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (18 elements)
All page content should be contained by landmarks: 18 elements on the page fail this check, rated moderate by axe-core.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
49 form fields without a label
49 form fields have no label, so screen readers announce an empty box and autofill guesses.
18 links without text
18 visible links have no text or label, so screen readers cannot say where they go.
1 checks passed
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (76 characters)
Your title is 76 characters, so Google will cut it off around 60: “Event Throne Chairs, Chaise Lounges, and Boutique Furniture – Throne Kingdom”.
Meta description is long (320 characters)
Your meta description is 320 characters; Google truncates after about 160, so the end of your pitch is cut.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
84 internal links, 4 external
The homepage links to 84 pages on thronekingdom.com and 4 external pages.
5 checks passed
One H1 headline
Your main headline reads: “Throne chairs, Boutique furniture, and Customizable options that Elevate any space.”.
Canonical URL set
The canonical URL is https://thronekingdom.com/.
Structured data in place
Structured data found: Organization and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://thronekingdom.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,000 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://thronekingdom.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://thronekingdom.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://thronekingdom.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
1 page without a meta description
https://thronekingdom.com/customer_authentication/redirect has no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
https://thronekingdom.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 37 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Input field with name="phone" not found.”.
2 checks passed
Tap targets are thumb-sized
66 of 68 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,353 words of copy
The homepage carries about 1,353 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Call us” and “SHOP ALL THRONES”.
17 calls to action
The homepage has 17 calls to action, for example “Shop”, “Contact” and “SHOP GARDEN THRONES”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
19 cookies set on arrival
19Opening the homepage sets 19 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
30 other companies contacted
Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thronekingdom.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 5 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Yotpo Product Reviews · Klaviyo Email Marketing Sms · Inbox · Smart Seo · cloudfront.net
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Analytics
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on thronekingdom.com, including 13 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.