tileandbathco.com website review

16 images could be 760 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.

The page has 3,100 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 75. Pages that score under 90 lose visitors before the first paint.

7 files are served with short cache lifetimes, so returning visitors download them again (104 KiB).

About 109 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

A phone's processor spends 2.4 s on main-thread work while loading, 828 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 152 ms of main-thread work and 602 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

3 third-party services load with your homepage (Shopify, Klaviyo and shop.app), adding 762 KiB and 210 ms of main-thread time.

Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

About 22 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Your largest element takes 6.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 6.5 s. Good is under 3.8 s.

Visually, the page fills in at 3.8 s (Speed Index). Good is under 3.4 s.

Your homepage downloads 3.8 MB in 371 requests on a phone: images 1.4 MB (30), other files 1.3 MB (172) and scripts 808 KiB (150). Under 2 MB keeps phones on slow connections fast.

FVP106-1.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

1 image (36 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 1.07 g of CO₂e: 127.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 element use ARIA attributes their role does not allow, which confuses screen readers.

16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 links inside paragraphs rely on colour alone to stand out.

All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

3 visible links have no text or label, so screen readers cannot say where they go.

Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 369 pages on tileandbathco.com and 20 external pages.

Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

https://bridgendtb.uk/collections/kitchen-wall-tiles, https://bridgendtb.uk/collections/bathroom-floor-tiles, https://bridgendtb.uk/collections/bathroom-floor-tiles-copy, https://bridgendtb.uk/collections/the-tile-collection, https://bridgendtb.uk/collections/tilerite and https://bridgendtb.uk/collections/adhesives and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://bridgendtb.uk/collections/adhesives has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 128 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Error producing monorail event MonorailRequestError: Error completing request. A network failure may have prevented the…”.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: 4 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,402 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager, Klaviyo, Meta Pixel and Pinterest Tag (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 10 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.