Website review, no card needed

toffeedev.com logo

toffeedev.com website review

Visit site (opens in a new tab)Reviewed 24 October 202631 issues · 82 checks

This review found 31 issues worth fixing on toffeedev.com, 17 of them high impact, across 82 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
12.1 s1.6 sMay 2Oct 1710.2 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.6 s
May 9, 20263.7 s
May 16, 20263.6 s
May 23, 20263.6 s
May 30, 20263.7 s
Jun 6, 20263.6 s
Jun 13, 20263.6 s
Jun 20, 20263.8 s
Jun 27, 20263.6 s
Jul 4, 20264.0 s
Jul 11, 20263.6 s
Jul 18, 20262.8 s
Jul 25, 20263.5 s
Aug 1, 20264.1 s
Aug 8, 20266.8 s
Aug 15, 20268.1 s
Aug 22, 20265.8 s
Aug 29, 20264.0 s
Sep 5, 20263.7 s
Sep 12, 20264.4 s
Sep 19, 20269.5 s
Sep 26, 202610.5 s
Oct 3, 202610.9 s
Oct 10, 202610.9 s
Oct 17, 202610.2 s
Real-visitor tap response (INP)75th percentile, phones
337 ms278 msMay 2Oct 17326 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026308 ms
May 9, 2026304 ms
May 16, 2026292 ms
May 23, 2026287 ms
May 30, 2026286 ms
Jun 6, 2026285 ms
Jun 13, 2026300 ms
Jun 20, 2026301 ms
Jun 27, 2026306 ms
Jul 4, 2026326 ms
Jul 11, 2026316 ms
Jul 18, 2026312 ms
Jul 25, 2026314 ms
Aug 1, 2026314 ms
Aug 8, 2026323 ms
Aug 15, 2026330 ms
Aug 22, 2026324 ms
Aug 29, 2026324 ms
Sep 5, 2026320 ms
Sep 12, 2026311 ms
Sep 19, 2026315 ms
Sep 26, 2026314 ms
Oct 3, 2026315 ms
Oct 10, 2026325 ms
Oct 17, 2026326 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of toffeedev.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. toffeedev.com at 0.5 s0.5 s
  2. toffeedev.com at 0.9 s0.9 s
  3. toffeedev.com at 1.4 s1.4 s
  4. toffeedev.com at 1.8 s1.8 s
  5. toffeedev.com at 2.3 s2.3 s
  6. toffeedev.com at 2.7 s2.7 s
  7. toffeedev.com at 3.2 s3.2 s
  8. toffeedev.com at 3.6 s3.6 s

Speed

7 to fix56
  • Reduce unused JavaScript

    1.8 s · 544 KiB

    About 544 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Use efficient cache lifetimes

    1.5 s · 237 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (237 KiB).

  • Mobile performance score: 56

    56/100

    Your mobile performance score is 56 (desktop: 94). Pages that score under 90 lose visitors before the first paint.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Facebook, leadconnectorhq.com and WordPress and others), adding 5.3 MB and 211 ms of main-thread time.

  • WordPress adds 14 ms

    14 ms

    WordPress costs a phone 14 ms of main-thread work and 3.8 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,597 HTML elements

    The page has 2,597 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • leadconnectorhq.com adds 40 ms

    40 ms

    leadconnectorhq.com costs a phone 40 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    230 KiB

    7 images could be 230 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 118 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    78 KiB

    About 78 KiB of CSS is downloaded but never applied on this page.

  • Phones get a much slower page than desktops

    Desktop scores 94 but mobile only 56. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 735 ms of it running JavaScript. That is comfortably low.

  • Server response: 17 ms

    17 ms

    Your server sent the HTML in 17 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 9.5 s

    9.5 s

    Real visitors wait 9.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 8.9 s

    8.9 s

    Real visitors see the first content after 8.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 7.4 s

    7.4 s

    Real visitors wait 7.4 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 17.4 s

    17.4 s

    Your largest element takes 17.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Start Digitalize Your Marketing By Collaborating with a Tru…”.

  • First Contentful Paint: 7.4 s

    7.4 s

    The first text or image appears after 7.4 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 17.7 s

    17.7 s

    The page becomes fully interactive after 17.7 s. Good is under 3.8 s.

  • Speed Index: 9.0 s

    9.0 s

    Visually, the page fills in at 9.0 s (Speed Index). Good is under 3.4 s.

  • Real-user INP: 323 ms

    323 ms

    Real visitors wait 323 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.18

    0.18

    For real visitors the layout shifts by 0.18 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 188% slower for real visitors

    +188%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.6 s to 10.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 308 ms to 326 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Total Blocking Time: 117 ms

    117 ms

    Scripts block the page for only 117 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.8 MB in 217 requests

    5.8 MB

    Your homepage downloads 5.8 MB in 217 requests on a phone: images 3.8 MB (79), scripts 1.6 MB (100) and fonts 192 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • 6 images below the first screen load straight away

    6 images further down the page (219 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.7 g of CO₂ per visit

    1.65 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.65 g of CO₂e: 198.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 7689
  • Certain ARIA roles must be contained by particular parents (3 elements)

    Certain ARIA roles must be contained by particular parents: 3 elements on the page fail this check, rated critical by axe-core.

  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Orphan list items

    Some list items are not inside a list.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 79 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10096
  • Structured data has 1 problem

    Structured data found (Corporation and WebSite) but with 1 problem, for example “Corporation: review is an empty list”.

  • 164 internal links, 16 external

    The homepage links to 164 pages on toffeedev.com and 16 external pages.

7 checks passed
  • Meta description: 133 characters

    Your meta description is 133 characters: “Digital Marketing Agency di Jakarta, Indonesia untuk SEO, iklan online, dan pembuatan website. Hubungi kami & konsultas…”.

  • One H1 headline

    Your main headline reads: “Digital Marketing Agency Indonesia”.

  • Title: 58 characters

    Your title is a healthy 58 characters: “Digital Marketing Agency di Jakarta, Indonesia | ToffeeDev”.

  • Canonical URL set

    The canonical URL is https://toffeedev.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://toffeedev.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://toffeedev.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,996 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    5 of 6 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix64
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 536 words of copy

    The homepage carries about 536 words of visible text.

3 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact Us”.

  • Social proof on the page

    Social proof on the homepage: 17 customer or partner logos, 67 trust badges and “0 + Clients”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at toffeedev.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 31 issues on toffeedev.com, including 18 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25