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toledoclinic.com website review

Visit site (opens in a new tab)Reviewed 4 November 202632 issues · 81 checks

This review found 32 issues worth fixing on toledoclinic.com, 15 of them high impact, across 81 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.4 sMay 16Oct 311.5 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.5 s
May 23, 20261.5 s
May 30, 20261.5 s
Jun 6, 20261.5 s
Jun 13, 20261.6 s
Jun 20, 20261.6 s
Jun 27, 20261.6 s
Jul 4, 20261.6 s
Jul 11, 20261.6 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.5 s
Aug 15, 20261.4 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Oct 31, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
97 ms86 msMay 16Oct 3191 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202695 ms
May 23, 202695 ms
May 30, 202695 ms
Jun 6, 202696 ms
Jun 13, 202696 ms
Jun 20, 202695 ms
Jun 27, 202696 ms
Jul 4, 202694 ms
Jul 11, 202692 ms
Jul 18, 202692 ms
Jul 25, 202691 ms
Aug 1, 202693 ms
Aug 8, 202693 ms
Aug 15, 202691 ms
Aug 22, 202689 ms
Aug 29, 202687 ms
Sep 5, 202687 ms
Sep 12, 202688 ms
Sep 19, 202690 ms
Sep 26, 202691 ms
Oct 3, 202692 ms
Oct 10, 202692 ms
Oct 17, 202691 ms
Oct 24, 202693 ms
Oct 31, 202691 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of toledoclinic.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. toledoclinic.com at 0.5 s0.5 s
  2. toledoclinic.com at 1.0 s1.0 s
  3. toledoclinic.com at 1.5 s1.5 s
  4. toledoclinic.com at 2.0 s2.0 s
  5. toledoclinic.com at 2.5 s2.5 s
  6. toledoclinic.com at 3.0 s3.0 s
  7. toledoclinic.com at 3.5 s3.5 s
  8. toledoclinic.com at 4.0 s4.0 s

Speed

9 to fix48
  • Render-blocking requests

    5.5 s

    35 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.5 s.

  • Reduce unused JavaScript

    3.5 s · 469 KiB

    About 469 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.5 s faster on a phone.

  • Reduce unused CSS

    2.1 s · 433 KiB

    About 433 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Improve image delivery

    1.6 s · 412 KiB

    6 images could be 412 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.6 s faster on a phone.

  • Use efficient cache lifetimes

    1.3 s · 274 KiB

    15 files are served with short cache lifetimes, so returning visitors download them again (274 KiB).

  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Minify JavaScript

    750 ms · 68 KiB

    68 KiB could be saved by minifying JavaScript.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Usercentrics CMP and Facebook and others), adding 831 KiB and 579 ms of main-thread time.

  • Google Tag Manager adds 269 ms

    269 ms

    Google Tag Manager costs a phone 269 ms of main-thread work and 400 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 103 ms. During a long task the page ignores taps.

  • Minify CSS

    90 ms · 13 KiB

    13 KiB could be saved by minifying CSS.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.8 s

    A phone's processor spends 1.8 s on main-thread work while loading, 746 ms of it running JavaScript. That is comfortably low.

  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 17.8 s

    17.8 s

    Your largest element takes 17.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Need a Primary Care Physician? Call our Patient Care Line: …”.

  • Time to Interactive: 18.5 s

    18.5 s

    The page becomes fully interactive after 18.5 s. Good is under 3.8 s.

  • First Contentful Paint: 5.6 s

    5.6 s

    The first text or image appears after 5.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 7.2 s

    7.2 s

    Visually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.

  • Real-user CLS: 0.25

    0.25

    For real visitors the layout shifts by 0.25 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.208

    0.208

    The layout shifts by 0.208 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 95 ms to 91 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 87 ms

    87 ms

    Real visitors wait 87 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 674 ms

    674 ms

    Real visitors wait 674 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 119 ms

    119 ms

    Scripts block the page for only 119 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix75
  • Page weight: 3.1 MB in 131 requests

    3.1 MB

    Your homepage downloads 3.1 MB in 131 requests on a phone: scripts 1.8 MB (74), images 644 KiB (19) and stylesheets 495 KiB (27). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    65 KiB

    1 image is downloaded at several times the size a phone draws it, for example Pay-My-Bill-scaled.jpg at 2,560 px wide, shown at 330 px. Resized copies would save about 65 KiB.

  • 1 image in older formats

    1 image (77 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (77 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.9 g of CO₂ per visit

    0.88 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.88 g of CO₂e: 105.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 9094
  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • 15 text elements with low contrast

    15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 5 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8571
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (24 characters)

    Your title is only 24 characters: “Home - The Toledo Clinic”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • Open Graph partly set

    Open Graph is missing og:description, so shared links fall back to guesses.

  • 74 internal links, 8 external

    The homepage links to 74 pages on toledoclinic.com and 8 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://toledoclinic.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://toledoclinic.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://toledoclinic.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (361 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 14 pages without a meta description

    https://toledoclinic.com/find-a-doctor, https://toledoclinic.com/pay-my-bill, https://toledoclinic.com/new-patient-registration-and-online-scheduling, https://toledoclinic.com/compliance-hotline, https://toledoclinic.com/healthcare-services and https://toledoclinic.com/healthcare-services/provider-specialties and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 14 pages without an H1

    https://toledoclinic.com/find-a-doctor, https://toledoclinic.com/pay-my-bill, https://toledoclinic.com/new-patient-registration-and-online-scheduling, https://toledoclinic.com/compliance-hotline, https://toledoclinic.com/healthcare-services and https://toledoclinic.com/healthcare-services/provider-specialties and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 5 pages slow to respond

    https://toledoclinic.com/healthcare-services/laboratory, https://toledoclinic.com/healthcare-services/outpatient-surgery-center, https://toledoclinic.com/healthcare-services/radiology, https://toledoclinic.com/cancer-center and https://toledoclinic.com/healthcare-services/research-education took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 42 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 22 small tap targets

    22 of 35 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix93
  • Only about 194 words

    The homepage has only about 194 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Schedule Appointment” and “Contact Us”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Schedule Appointment”, “Contact Us” and “Contact Information”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 2 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

Privacy and tracking

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed
  • Consent tool: Usercentrics

    A consent management tool (Usercentrics) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at toledoclinic.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Cloudflare

Hiring

Hiring
45 open roles
Job board
adp

Upkeep, stack, hiring and company data from programmable.info

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This review found 32 issues on toledoclinic.com, including 16 speed issues, 4 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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