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tommydocks.com website review

Visit site (opens in a new tab)Reviewed 10 November 202633 issues · 83 checks

This review found 33 issues worth fixing on tommydocks.com, 11 of them high impact, across 83 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.2 s1.1 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.1 s
May 30, 20261.1 s
Jun 6, 20261.1 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.2 s
Jul 11, 20261.1 s
Jul 18, 20261.2 s
Jul 25, 20261.2 s
Aug 1, 20261.2 s
Aug 8, 20261.2 s
Aug 15, 20261.2 s
Aug 22, 20261.2 s
Aug 29, 20261.2 s
Sep 5, 20261.2 s
Sep 12, 20261.2 s
Sep 19, 20261.2 s
Sep 26, 20261.2 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.2 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
133 ms91 msMay 23Nov 7128 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026103 ms
May 30, 2026101 ms
Jun 6, 2026102 ms
Jun 13, 2026103 ms
Jun 20, 2026103 ms
Jun 27, 2026104 ms
Jul 4, 2026104 ms
Jul 11, 2026100 ms
Jul 18, 202697 ms
Jul 25, 202696 ms
Aug 1, 202697 ms
Aug 8, 202698 ms
Aug 15, 202699 ms
Aug 22, 2026100 ms
Aug 29, 2026103 ms
Sep 5, 2026104 ms
Sep 12, 2026104 ms
Sep 19, 2026105 ms
Sep 26, 2026105 ms
Oct 3, 2026106 ms
Oct 10, 2026106 ms
Oct 17, 2026112 ms
Oct 24, 2026120 ms
Oct 31, 2026128 ms
Nov 7, 2026128 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of tommydocks.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. tommydocks.com at 0.5 s0.5 s
  2. tommydocks.com at 0.9 s0.9 s
  3. tommydocks.com at 1.4 s1.4 s
  4. tommydocks.com at 1.8 s1.8 s
  5. tommydocks.com at 2.3 s2.3 s
  6. tommydocks.com at 2.7 s2.7 s
  7. tommydocks.com at 3.2 s3.2 s
  8. tommydocks.com at 3.6 s3.6 s

Speed

10 to fix56
  • Use efficient cache lifetimes

    1.7 s · 423 KiB

    22 files are served with short cache lifetimes, so returning visitors download them again (423 KiB).

  • Reduce unused JavaScript

    1.4 s · 236 KiB

    About 236 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Improve image delivery

    400 ms · 2.0 MB

    33 images could be 2.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 400 ms faster on a phone.

  • Mobile performance score: 56

    56/100

    Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Klaviyo, Attentive and Shopify and others), adding 2.5 MB and 510 ms of main-thread time.

  • Main-thread work: 3.1 s

    A phone's processor spends 3.1 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,667 HTML elements

    The page has 2,667 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 178 ms

    178 ms

    Klaviyo costs a phone 178 ms of main-thread work and 792 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Attentive adds 153 ms

    153 ms

    Attentive costs a phone 153 ms of main-thread work and 373 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 56 ms

    56 ms

    Shopify costs a phone 56 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    250 ms · 35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 250 ms faster on a phone.

  • Reduce unused CSS

    150 ms · 32 KiB

    About 32 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 125 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 14.0 s

    14.0 s

    Your largest element takes 14.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • First Contentful Paint: 5.9 s

    5.9 s

    The first text or image appears after 5.9 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 14.3 s

    14.3 s

    The page becomes fully interactive after 14.3 s. Good is under 3.8 s.

  • Speed Index: 8.4 s

    8.4 s

    Visually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 25% slower for real visitors

    +25%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 103 ms to 128 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 124 ms

    124 ms

    Real visitors wait 124 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 519 ms

    519 ms

    Real visitors wait 519 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 114 ms

    114 ms

    Scripts block the page for only 114 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

5 to fix33
  • Page weight: 6.3 MB in 283 requests

    6.3 MB

    Your homepage downloads 6.3 MB in 283 requests on a phone: images 3.7 MB (52), other files 1.1 MB (113) and scripts 1,015 KiB (94). Under 2 MB keeps phones on slow connections fast.

  • 7 images far larger than shown

    697 KiB

    7 images are downloaded at several times the size a phone draws them, for example cleatblackfolding2transparent.png at 2,000 px wide, shown at 334 px. Resized copies would save about 697 KiB.

  • 12 images below the first screen load straight away

    12 images further down the page (1.4 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • An image on the first screen is lazy-loaded

    Hero_Section_Mobile_2_189fe80c-0352-4a40-8565-56b0dae29d92.j is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 5 images in older formats

    5 images (504 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.8 g of CO₂ per visit

    1.79 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.79 g of CO₂e: 214.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 8592
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (1 element)

    Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 100 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9295
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 250 internal links, 16 external

    The homepage links to 250 pages on tommydocks.com and 16 external pages.

7 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Shop floating dock kits, dock ladders, and dock accessories. Build a custom dock for fresh or salt water, designed for …”.

  • One H1 headline

    Your main headline reads: “Tommy Docks”.

  • Title: 53 characters

    Your title is a healthy 53 characters: “Floating Dock Kits & Boat Dock Supplies | Tommy Docks”.

  • Canonical URL set

    The canonical URL is https://tommydocks.com/.

  • Structured data in place

    Structured data found: BreadcrumbList and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://tommydocks.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (993 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://tommydocks.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 2 pages without an H1

    https://tommydocks.com/pages/find-a-dealer and https://tommydocks.com/pages/gallery have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 75 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

2 checks passed
  • Tap targets are thumb-sized

    22 of 26 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,127 words of copy

    The homepage carries about 1,127 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop All Products” and “Shop Floating Docks”.

  • 15 calls to action

    The homepage has 15 calls to action, for example “Contact”, “Shop All Docks” and “Contact Us”.

  • 5 short forms

    5 short forms (4 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 4 email links.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 23 cookies set on arrival

    23

    Opening the homepage sets 23 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 35 other companies contacted

    Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tommydocks.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 9 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Ta Mappy Store Locator Maps · Yotpo Product Reviews · Klaviyo Email Marketing Sms · Bestpush · attn.tv · luckyorange.com · gorgias.chat · cloudfront.net · 9gtb.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Company

Headquarters
Schofield

Upkeep, stack, hiring and company data from programmable.info

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