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topfloortech.com website review

Visit site (opens in a new tab)Reviewed 24 October 202633 issues · 85 checks

This review found 33 issues worth fixing on topfloortech.com, 14 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
5.2 s836 msMay 9Aug 83.2 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.3 s
May 16, 20261.3 s
May 23, 20261.3 s
May 30, 20261.6 s
Jun 6, 20261.7 s
Jun 13, 20262.6 s
Jul 4, 20264.1 s
Jul 11, 20264.7 s
Jul 18, 20264.1 s
Jul 25, 20264.1 s
Aug 1, 20264.1 s
Aug 8, 20263.2 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of topfloortech.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. topfloortech.com at 0.6 s0.6 s
  2. topfloortech.com at 1.3 s1.3 s
  3. topfloortech.com at 1.9 s1.9 s
  4. topfloortech.com at 2.6 s2.6 s
  5. topfloortech.com at 3.2 s3.2 s
  6. topfloortech.com at 3.8 s3.8 s
  7. topfloortech.com at 4.5 s4.5 s
  8. topfloortech.com at 5.1 s5.1 s

Speed

9 to fix49
  • Reduce unused JavaScript

    2.0 s · 463 KiB

    About 463 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.0 s faster on a phone.

  • Render-blocking requests

    1.3 s

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

  • Mobile performance score: 49

    49/100

    Your mobile performance score is 49 (desktop: 75). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and Clarity and others), adding 1.1 MB and 1.2 s of main-thread time.

  • Use efficient cache lifetimes

    450 ms · 360 KiB

    26 files are served with short cache lifetimes, so returning visitors download them again (360 KiB).

  • Reduce unused CSS

    600 ms · 157 KiB

    About 157 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 603 ms

    603 ms

    Google Tag Manager costs a phone 603 ms of main-thread work and 635 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.4 s

    A phone's processor spends 3.4 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Facebook adds 257 ms

    257 ms

    Facebook costs a phone 257 ms of main-thread work and 238 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 242 ms. During a long task the page ignores taps.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Legacy JavaScript

    21 KiB

    Polyfills for old browsers add 21 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    15 KiB

    15 KiB could be saved by minifying JavaScript.

  • Phones get a much slower page than desktops

    Desktop scores 75 but mobile only 49. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Improve image delivery

    4 KiB

    1 image could be 4 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix50
  • Largest Contentful Paint: 19.0 s

    19.0 s

    Your largest element takes 19.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Industrial DNA Manufacturing isn’t a side niche for us—it’s…”.

  • Time to Interactive: 24.1 s

    24.1 s

    The page becomes fully interactive after 24.1 s. Good is under 3.8 s.

  • Speed Index: 6.9 s

    6.9 s

    Visually, the page fills in at 6.9 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 609 ms

    609 ms

    Scripts block taps and scrolling for 609 ms in total while the page loads. Good is under 200 ms.

  • Largest content (LCP) got 102% slower for real visitors

    +102%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.3 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.7 MB in 195 requests

    5.7 MB

    Your homepage downloads 5.7 MB in 195 requests on a phone: images 2.5 MB (33), scripts 1.4 MB (53) and other files 1.3 MB (84). Under 2 MB keeps phones on slow connections fast.

  • About 1.6 g of CO₂ per visit

    1.61 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.61 g of CO₂e: 193.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7587
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Positive tabindex

    6 elements have a tabindex above 0, which scrambles the keyboard order.

  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • 6 images without alt text

    6 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 12 links without text

    12 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 92100
  • 93 internal links, 17 external

    The homepage links to 93 pages on topfloortech.com and 17 external pages.

8 checks passed
  • Meta description: 132 characters

    Your meta description is 132 characters: “We do manufacturing marketing for lead generation and pipeline growth. Grow online with a cohesive marketing and digita…”.

  • One H1 headline

    Your main headline reads: “The Marketing Agency Made for Manufacturers”.

  • Title: 65 characters

    Your title is a healthy 65 characters: “Manufacturing Marketing Agency | Industrial Marketing | Top Floor”.

  • Canonical URL set

    The canonical URL is https://www.topfloortech.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.topfloortech.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.topfloortech.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (727 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 44 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 4683
  • 10 small tap targets

    10 of 35 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 third-party cookies

    3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • 6 distorted images

    6 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 8 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 736 words of copy

    The homepage carries about 736 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Join the Manufacturing Roundtable”.

  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact Us”, “Join the Manufacturing Roundtable” and “Get Started”.

  • 4 short forms

    4 short forms (4 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 30 cookies set on arrival

    30

    Opening the homepage sets 30 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 46 other companies contacted

    Loading the homepage contacts 46 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at topfloortech.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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