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tracsa.com.mx website review
Visit site (opens in a new tab)Reviewed 29 October 202634 issues · 80 checks
This review found 34 issues worth fixing on tracsa.com.mx, 16 of them high impact, across 80 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
65DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 4.8 s |
| May 16, 2026 | 4.5 s |
| May 23, 2026 | 4.0 s |
| May 30, 2026 | 3.5 s |
| Jun 6, 2026 | 3.8 s |
| Jun 13, 2026 | 4.2 s |
| Jun 20, 2026 | 4.5 s |
| Jun 27, 2026 | 4.8 s |
| Jul 4, 2026 | 4.8 s |
| Jul 11, 2026 | 4.7 s |
| Jul 18, 2026 | 4.7 s |
| Jul 25, 2026 | 4.7 s |
| Aug 1, 2026 | 4.8 s |
| Aug 8, 2026 | 4.7 s |
| Aug 15, 2026 | 4.7 s |
| Aug 22, 2026 | 4.6 s |
| Aug 29, 2026 | 4.6 s |
| Sep 5, 2026 | 4.7 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.5 s |
| Oct 3, 2026 | 4.4 s |
| Oct 10, 2026 | 4.4 s |
| Oct 17, 2026 | 4.4 s |
| Oct 24, 2026 | 4.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 225 ms |
| May 16, 2026 | 216 ms |
| May 23, 2026 | 207 ms |
| May 30, 2026 | 196 ms |
| Jun 6, 2026 | 203 ms |
| Jun 13, 2026 | 210 ms |
| Jun 20, 2026 | 222 ms |
| Jun 27, 2026 | 234 ms |
| Jul 4, 2026 | 234 ms |
| Jul 11, 2026 | 233 ms |
| Jul 18, 2026 | 225 ms |
| Jul 25, 2026 | 227 ms |
| Aug 1, 2026 | 228 ms |
| Aug 8, 2026 | 221 ms |
| Aug 15, 2026 | 228 ms |
| Aug 22, 2026 | 226 ms |
| Aug 29, 2026 | 244 ms |
| Sep 5, 2026 | 248 ms |
| Sep 12, 2026 | 249 ms |
| Sep 19, 2026 | 245 ms |
| Sep 26, 2026 | 243 ms |
| Oct 3, 2026 | 239 ms |
| Oct 10, 2026 | 243 ms |
| Oct 17, 2026 | 249 ms |
| Oct 24, 2026 | 250 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
5.4 s · 1,005 KiBAbout 1,005 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.4 s faster on a phone.
Use efficient cache lifetimes
2.1 s · 329 KiB11 files are served with short cache lifetimes, so returning visitors download them again (329 KiB).
Mobile performance score: 22
22/100Your mobile performance score is 22. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Improve image delivery
4.7 MB13 images could be 4.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Unpkg and cliengo.com and others), adding 1.5 MB and 1.6 s of main-thread time.
Google Tag Manager adds 889 ms
889 msGoogle Tag Manager costs a phone 889 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Unpkg adds 282 ms
282 msUnpkg costs a phone 282 ms of main-thread work and 8 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 254 ms. During a long task the page ignores taps.
1,535 HTML elements
The page has 1,535 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Reduce unused CSS
150 ms · 21 KiBAbout 21 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Render-blocking requests
150 ms1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.
Font display
100 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.6 s
4.6 sReal visitors wait 4.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user TTFB: 1.9 s
1.9 sReal visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 21.8 s
21.8 sYour largest element takes 21.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Promoción”.
Time to Interactive: 24.8 s
24.8 sThe page becomes fully interactive after 24.8 s. Good is under 3.8 s.
Speed Index: 14.9 s
14.9 sVisually, the page fills in at 14.9 s (Speed Index). Good is under 3.4 s.
Cumulative Layout Shift: 0.398
0.398The layout shifts by 0.398 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Total Blocking Time: 965 ms
965 msScripts block taps and scrolling for 965 ms in total while the page loads. Good is under 200 ms.
Real-user INP: 340 ms
340 msReal visitors wait 340 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.5 s
2.5 sReal visitors see the first content after 2.5 s (75th percentile). Good is under 1.8 s.
First Contentful Paint: 2.3 s
2.3 sThe first text or image appears after 2.3 s on a phone. Good is under 1.8 s.
Tap response (INP) got 13% slower for real visitors
+13%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 225 ms to 250 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-4%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.8 s to 4.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Images and page weight
Page weight: 8.1 MB in 168 requests
8.1 MBYour homepage downloads 8.1 MB in 168 requests on a phone: images 5.0 MB (43), scripts 2.7 MB (55) and fonts 142 KiB (8). Under 2 MB keeps phones on slow connections fast.
About 2.3 g of CO₂ per visit
2.29 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.29 g of CO₂e: 274.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
5 images without alt text
5 images have no alt text, which hurts accessibility and image search.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
1 checks passed
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 42 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 0 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (69 characters)
Your title is 69 characters, so Google will cut it off around 60: “Maquinaria pesada, agrícola, industrial y equipo ligero | Tracsa Cat®”.
2 H1 headlines
There are 2 <h1> headlines (“CUMPLIMOS O TE PAGAMOS” and “SOLUCIONES CAT PARA IMPULSAR TU NEGOCIO”). One clear main headline is easier for people and search engines.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
226 internal links, 16 external
The homepage links to 226 pages on tracsa.com.mx and 16 external pages.
5 checks passed
Meta description: 91 characters
Your meta description is 91 characters: “Distribuidor autorizado de soluciones industriales para venta y renta de maquinaria pesada.”.
Structured data in place
Structured data found: Organization.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://tracsa.com.mx/sitemap.xml.
AI search readiness
Opted out of AI training for 3 crawlers
robots.txt blocks GPTBot, Google-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (1,506 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://tracsa.com.mx/llms.txt (9 KiB, 50 links), a plain-text guide to the site for AI tools.
Other pages
4 pages share a title
https://tracsa.com.mx/cuenta-comercial-cat, https://tracsa.com.mx/promociones, https://tracsa.com.mx/productos/muevetierra/retroexcavadoras and https://tracsa.com.mx/productos/muevetierra/excavadoras all use the title “Tracsa”. Search engines can't tell which page to show for a search, so each competes with the others.
4 pages without a meta description
https://tracsa.com.mx/cuenta-comercial-cat, https://tracsa.com.mx/promociones, https://tracsa.com.mx/productos/muevetierra/retroexcavadoras and https://tracsa.com.mx/productos/muevetierra/excavadoras have no meta description, so Google writes the search snippet from whatever text it finds.
1 page slow to respond
https://tracsa.com.mx/productos/muevetierra/retroexcavadoras took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 170 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
28 small tap targets
28 of 44 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 577 words of copy
The homepage carries about 577 words of visible text.
3 checks passed
Social proof on the page
Social proof on the homepage: 9 customer or partner logos and 3 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 4 phone links and 0 email links.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
8 cookies set on arrival
8Opening the homepage sets 8 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
22 other companies contacted
Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tracsa.com.mx, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Bootstrap
- Analytics
- Google Tag Manager
- Hosting
- DigitalOcean
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on tracsa.com.mx, including 21 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.