troyesivan.store website review

8 third-party services load with your homepage (Google Tag Manager, sdiapi.com and transcend-cdn.com and others), adding 744 KiB and 1.1 s of main-thread time.

Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

8 files are served with short cache lifetimes, so returning visitors download them again (239 KiB).

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

About 326 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

Google Tag Manager costs a phone 580 ms of main-thread work and 344 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

9 long tasks block the main thread while loading, the longest for 548 ms. During a long task the page ignores taps.

A phone's processor spends 3.0 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

sdiapi.com costs a phone 266 ms of main-thread work and 92 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 8 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

About 24 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 120 ms faster on a phone.

3 images could be 50 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying CSS.

The page becomes fully interactive after 9.5 s. Good is under 3.8 s.

Scripts block taps and scrolling for 793 ms in total while the page loads. Good is under 200 ms.

Your largest element takes 4.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 119 ms to 145 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.0 MB in 145 requests on a phone: scripts 1.0 MB (55), other files 707 KiB (76) and images 275 KiB (7). Under 2 MB keeps phones on slow connections fast.

TS_STB_IMAGE-03.2.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.58 g of CO₂e: 69.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

7 images have no alt text, which hurts accessibility and image search.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

6 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 2 <h1> headlines (“Troye Sivan Official Store Troye Sivan” and “Troye Sivan Official Store Troye Sivan”). One clear main headline is easier for people and search engines.

The homepage links to 23 pages on troyesivan.store and 23 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

https://troyesivan.store/collections/all, https://troyesivan.store/collections/music, https://troyesivan.store/collections/merch, https://troyesivan.store/collections/last-chance, https://troyesivan.store/collections/shes-the-best and https://troyesivan.store/pages/help and 3 others use the same meta description. A description written for each page earns more clicks.

We fetched 9 pages linked from your homepage and read each the way a search engine does.

6 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Uncaught TypeError: Cannot assign to read only property 'open' of object '#<Window>'”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

The homepage has only about 44 words of visible text; thin pages give Google and first-time buyers little to go on.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 14 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 29 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.