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unity-performance.com website review
Visit site (opens in a new tab)Reviewed 8 November 202634 issues · 89 checks
This review found 34 issues worth fixing on unity-performance.com, 7 of them high impact, across 89 checks. The most urgent: main-thread work: 6.0 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
84B- #16,178 of 90,240 reviewed websitesbeats 77%
- #9,870 of 47,356 online storesbeats 73%
- #9,546 of 42,578 Shopify storesbeats 71%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.2 s |
| May 23, 2026 | 1.1 s |
| May 30, 2026 | 1.1 s |
| Jun 6, 2026 | 1.1 s |
| Jun 13, 2026 | 1.1 s |
| Jun 20, 2026 | 1.1 s |
| Jun 27, 2026 | 1.1 s |
| Jul 4, 2026 | 1.0 s |
| Jul 11, 2026 | 1.1 s |
| Jul 18, 2026 | 1.1 s |
| Jul 25, 2026 | 1.1 s |
| Aug 1, 2026 | 1.1 s |
| Aug 8, 2026 | 1.1 s |
| Aug 15, 2026 | 1.1 s |
| Aug 22, 2026 | 1.1 s |
| Aug 29, 2026 | 1.1 s |
| Sep 5, 2026 | 1.1 s |
| Sep 12, 2026 | 1.1 s |
| Sep 19, 2026 | 1.1 s |
| Sep 26, 2026 | 1.1 s |
| Oct 3, 2026 | 1.1 s |
| Oct 10, 2026 | 1.0 s |
| Oct 17, 2026 | 1.0 s |
| Oct 24, 2026 | 1.0 s |
| Oct 31, 2026 | 1.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 76 ms |
| May 23, 2026 | 78 ms |
| May 30, 2026 | 79 ms |
| Jun 6, 2026 | 78 ms |
| Jun 13, 2026 | 79 ms |
| Jun 20, 2026 | 79 ms |
| Jun 27, 2026 | 79 ms |
| Jul 4, 2026 | 79 ms |
| Jul 11, 2026 | 78 ms |
| Jul 18, 2026 | 78 ms |
| Jul 25, 2026 | 79 ms |
| Aug 1, 2026 | 79 ms |
| Aug 8, 2026 | 82 ms |
| Aug 15, 2026 | 79 ms |
| Aug 22, 2026 | 80 ms |
| Aug 29, 2026 | 83 ms |
| Sep 5, 2026 | 84 ms |
| Sep 12, 2026 | 87 ms |
| Sep 19, 2026 | 87 ms |
| Sep 26, 2026 | 83 ms |
| Oct 3, 2026 | 80 ms |
| Oct 10, 2026 | 79 ms |
| Oct 17, 2026 | 79 ms |
| Oct 24, 2026 | 81 ms |
| Oct 31, 2026 | 81 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.8 s
2.4 s
3.0 s
3.6 s
4.2 s
4.8 s
Speed
Main-thread work: 6.0 s
A phone's processor spends 6.0 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,020 HTML elements
The page has 3,020 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
550 ms · 1,014 KiB23 images could be 1,014 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 550 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (cdn-spurit.com, rebuyengine.com and Shopify and others), adding 2.6 MB and 1.2 s of main-thread time.
Mobile performance score: 68
68/100Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
700 ms9 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.
Reduce unused JavaScript
587 KiBAbout 587 KiB of JavaScript is downloaded but never used on this page.
rebuyengine.com adds 270 ms
270 msrebuyengine.com costs a phone 270 ms of main-thread work and 715 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
cdn-spurit.com adds 296 ms
296 mscdn-spurit.com costs a phone 296 ms of main-thread work and 386 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
8 long tasks on the main thread
8 long tasks block the main thread while loading, the longest for 324 ms. During a long task the page ignores taps.
Shopify adds 247 ms
247 msShopify costs a phone 247 ms of main-thread work and 681 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
smile.io adds 112 ms
112 mssmile.io costs a phone 112 ms of main-thread work and 456 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
142 KiB21 files are served with short cache lifetimes, so returning visitors download them again (142 KiB).
Legacy JavaScript
53 KiBPolyfills for old browsers add 53 KiB JavaScript that modern phones do not need.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Reduce unused CSS
48 KiBAbout 48 KiB of CSS is downloaded but never applied on this page.
Minify JavaScript
9 KiB9 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 13 ms
13 msYour server sent the HTML in 13 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 22.4 s
22.4 sThe page becomes fully interactive after 22.4 s. Good is under 3.8 s.
Largest Contentful Paint: 4.1 s
4.1 sYour largest element takes 4.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Total Blocking Time: 573 ms
573 msScripts block taps and scrolling for 573 ms in total while the page loads. Good is under 200 ms.
Speed Index: 5.2 s
5.2 sVisually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.
26 images without width and height
26 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+5%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 76 ms to 81 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.3 s
1.3 sReal visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 91 ms
91 msReal visitors wait 91 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 489 ms
489 msReal visitors wait 489 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 12% faster for real visitors
-12%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.073
0.073The layout barely moves while loading (CLS 0.073, good is under 0.1).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Images and page weight
Page weight: 5.5 MB in 454 requests
5.5 MBYour homepage downloads 5.5 MB in 454 requests on a phone: scripts 2.0 MB (173), images 1.6 MB (40) and other files 1.1 MB (179). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Website_Banner_3.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image below the first screen load straight away
1 image further down the page (25 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.6 g of CO₂ per visit
1.56 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.56 g of CO₂e: 186.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Unlabelled dropdowns
4 dropdowns have no label.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
13 form fields without a label
13 form fields have no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
2 checks passed
Every image has alt text
All 46 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
One H1 headline
Your <h1> is empty.
133 internal links, 7 external
The homepage links to 133 pages on unity-performance.com and 7 external pages.
7 checks passed
Meta description: 128 characters
Your meta description is 128 characters: “We're a team of dedicated enthusiasts offering only the brands and products that we've tested and trust on our own Unit…”.
Title: 63 characters
Your title is a healthy 63 characters: “Unity Performance - Honda & Acura Performance Parts Specialists”.
Canonical URL set
The canonical URL is https://unity-performance.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://unity-performance.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (2,169 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
3 pages without a meta description
/collections/all, /policies/shipping-policy and /pages/reviews have no meta description, so Google writes the search snippet from whatever text it finds.
3 pages share a meta description
/collections/2023-acura-integra, /collections/2023-acura-integra-type-s and /collections/2023-civic-type-r use the same meta description. A description written for each page earns more clicks.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 54 found) and read each the way a search engine does.
6 checks passed
Linked pages load
14 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://s2.cdn-spurit.com/shopify-apps/split-partial-payments-2/common.css' from origin 'h…”.
2 checks passed
Tap targets are thumb-sized
69 of 85 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
Thin social proof
Social proof on the homepage: 123 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,400 words of copy
The homepage carries about 1,400 words of visible text.
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us” and “Shop now!”.
4 calls to action
The homepage has 4 calls to action, for example “Contact” and “Shop Parts”.
4 short forms
4 short forms (1 field at most) are right on the homepage.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
15 cookies set on arrival
15Opening the homepage sets 15 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
39 other companies contacted
Loading the homepage contacts 39 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at unity-performance.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 19 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Inbox · Essential Announcer · Judge Me Reviews · Klaviyo Email Marketing Sms · Rebuy Personalization Engine · Show Recent Orders Urgenzy · Essential Announcement Bar · Ez Terms And Conditions Checkbox · Order Value Booster · Essential Icon Badge Banners · smile.io · b-cdn.net · goldendev.win · addons.business · shiptection.com · nfcube.com · rebuyengine.com · good-apps.co · useamp.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on unity-performance.com, including 17 speed issues, 1 SEO issue and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.