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uowm.gr website review

Visit site (opens in a new tab)Reviewed 3 November 202650 issues · 92 checks

This review found 50 issues worth fixing on uowm.gr, 17 of them high impact, across 92 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.7 s1.9 sMay 16Oct 312.0 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.6 s
May 23, 20262.6 s
May 30, 20262.5 s
Jun 6, 20262.5 s
Jun 13, 20262.4 s
Jun 20, 20262.2 s
Jun 27, 20262.3 s
Jul 4, 20262.2 s
Jul 11, 20262.2 s
Jul 18, 20262.2 s
Jul 25, 20262.3 s
Aug 1, 20262.3 s
Aug 8, 20262.2 s
Aug 15, 20262.3 s
Aug 22, 20262.2 s
Aug 29, 20262.2 s
Sep 5, 20262.2 s
Sep 12, 20262.1 s
Sep 19, 20262.1 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Oct 17, 20262.0 s
Oct 24, 20262.0 s
Oct 31, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
187 ms168 msMay 16Oct 31183 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026170 ms
May 23, 2026172 ms
May 30, 2026174 ms
Jun 6, 2026178 ms
Jun 13, 2026179 ms
Jun 20, 2026177 ms
Jun 27, 2026175 ms
Jul 4, 2026174 ms
Jul 11, 2026175 ms
Jul 18, 2026176 ms
Jul 25, 2026174 ms
Aug 1, 2026174 ms
Aug 8, 2026174 ms
Aug 15, 2026176 ms
Aug 22, 2026179 ms
Aug 29, 2026183 ms
Sep 5, 2026180 ms
Sep 12, 2026175 ms
Sep 19, 2026176 ms
Sep 26, 2026180 ms
Oct 3, 2026179 ms
Oct 10, 2026182 ms
Oct 17, 2026185 ms
Oct 24, 2026181 ms
Oct 31, 2026183 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of uowm.gr (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. uowm.gr at 0.9 s0.9 s
  2. uowm.gr at 1.8 s1.8 s
  3. uowm.gr at 2.7 s2.7 s
  4. uowm.gr at 3.6 s3.6 s
  5. uowm.gr at 4.5 s4.5 s
  6. uowm.gr at 5.4 s5.4 s
  7. uowm.gr at 6.3 s6.3 s
  8. uowm.gr at 7.2 s7.2 s

Speed

13 to fix48
  • Use efficient cache lifetimes

    4.7 s · 2.6 MB

    104 files are served with short cache lifetimes, so returning visitors download them again (2.6 MB).

  • Render-blocking requests

    4.9 s

    46 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.9 s.

  • Reduce unused JavaScript

    3.3 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.3 s faster on a phone.

  • Improve image delivery

    1.1 s · 738 KiB

    9 images could be 738 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.

  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, YouTube and Facebook and others), adding 2.5 MB and 915 ms of main-thread time.

  • Reduce unused CSS

    750 ms · 237 KiB

    About 237 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Font display

    800 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 800 ms).

  • Google Tag Manager adds 422 ms

    422 ms

    Google Tag Manager costs a phone 422 ms of main-thread work and 905 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • YouTube adds 345 ms

    345 ms

    YouTube costs a phone 345 ms of main-thread work and 1,010 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.4 s

    A phone's processor spends 3.4 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,078 HTML elements

    The page has 2,078 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google Fonts adds 1 ms

    1 ms

    Google Fonts costs a phone 1 ms of main-thread work and 339 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 23 KiB

    Polyfills for old browsers add 23 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify JavaScript

    150 ms · 21 KiB

    21 KiB could be saved by minifying JavaScript.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 165 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 273 ms

    273 ms

    Your server sent the HTML in 273 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 21.4 s

    21.4 s

    Your largest element takes 21.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 27.6 s

    27.6 s

    The page becomes fully interactive after 27.6 s. Good is under 3.8 s.

  • Speed Index: 11.5 s

    11.5 s

    Visually, the page fills in at 11.5 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 4.5 s

    4.5 s

    The first text or image appears after 4.5 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 2.7 s

    2.7 s

    Real visitors wait 2.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 206 ms

    206 ms

    Real visitors wait 206 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.12

    0.12

    For real visitors the layout shifts by 0.12 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 360 ms

    360 ms

    Scripts block taps and scrolling for 360 ms in total while the page loads. Good is under 200 ms.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 170 ms to 183 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 457 ms

    457 ms

    Real visitors wait 457 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 23% faster for real visitors

    -23%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.6 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.073

    0.073

    The layout barely moves while loading (CLS 0.073, good is under 0.1).

Images and page weight

4 to fix43
  • Page weight: 14.7 MB in 161 requests

    14.7 MB

    Your homepage downloads 14.7 MB in 161 requests on a phone: media 9.7 MB (2), scripts 2.3 MB (49) and images 1.8 MB (35). Under 2 MB keeps phones on slow connections fast.

  • 11 images in older formats

    11 images (1,009 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 13 images below the first screen load straight away

    13 images further down the page (681 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image far larger than shown

    76 KiB

    1 image is downloaded at several times the size a phone draws it, for example ΕΘΑΑΕ-Πιστοποιημένο-ΕΣΔΠ.png at 414 px wide, shown at 28 px. Resized copies would save about 76 KiB.

  • About 4.2 g of CO₂ per visit

    4.16 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.16 g of CO₂e: 498.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 9290
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (35 elements)

    All page content should be contained by landmarks: 35 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9283
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Meta description is short (6 characters)

    Your meta description is only 6 characters: “Αρχική”. 70 to 160 characters is enough to sell the click.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 374 internal links, 129 external

    The homepage links to 374 pages on uowm.gr and 129 external pages.

6 checks passed
  • Title: 31 characters

    Your title is a healthy 31 characters: “Πανεπιστήμιο Δυτικής Μακεδονίας”.

  • Canonical URL set

    The canonical URL is https://www.uowm.gr/.

  • Structured data in place

    Structured data found: Event.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.uowm.gr/sitemap.xml.

AI search readiness

2 to fix37
  • robots.txt blocks 2 AI answer engine crawlers

    2 of 6

    Your robots.txt shuts out ChatGPT search (OAI-SearchBot) and Perplexity (PerplexityBot). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.

  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.uowm.gr/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 5 crawlers

    robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.

Other pages

1 to fix95
  • 1 page without an H1

    https://www.uowm.gr/en has no <h1> headline, so visitors and search engines get no clear main topic.

  • 10 pages with very little text

    https://www.uowm.gr/to-panepistimio/chairetismos-prytani, https://www.uowm.gr/to-panepistimio/orama-apostoli-kai-axies-toy-idrymatos, https://www.uowm.gr/to-panepistimio/stratigikos-programmatismos-toy-pdm, https://www.uowm.gr/to-panepistimio/politiki-poiotitas, https://www.uowm.gr/to-panepistimio/politiki-poiotitas/politiki-diacheirisis-perivallontos and https://www.uowm.gr/to-panepistimio/politiki-poiotitas/politiki-koinonikis-ypeythynotitas and 4 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 183 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7391
  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    18 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

7 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 6 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 141 words

    The homepage has only about 141 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at uowm.gr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
www.grnet.gr

Company

Founded
2003
Headquarters
Kozani

Upkeep, stack, hiring and company data from programmable.info

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This review found 50 issues on uowm.gr, including 23 speed issues, 3 SEO issues and 7 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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