verkkokauppa.com website review

About 534 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 900 ms faster on a phone.

Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.

A phone's processor spends 3.7 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 300 ms.

10 long tasks block the main thread while loading, the longest for 264 ms. During a long task the page ignores taps.

21 files are served with short cache lifetimes, so returning visitors download them again (152 KiB).

5 third-party services load with your homepage (baqend.com, Usercentrics CMP and Google Tag Manager and others), adding 425 KiB and 121 ms of main-thread time.

Polyfills for old browsers add 11 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

About 14 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

For real visitors the layout shifts by 0.27 (75th percentile). Good is under 0.1.

The page becomes fully interactive after 13.0 s. Good is under 3.8 s.

Your largest element takes 5.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Vanhan iPhone-puhelimen vaihto uuteen. Vaihtokauppa lisähyv…”.

Visually, the page fills in at 6.0 s (Speed Index). Good is under 3.4 s.

Real visitors wait 398 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

Real visitors wait 831 ms for your server to start answering (75th percentile). Good is under 800 ms.

Scripts block taps and scrolling for 525 ms in total while the page loads. Good is under 200 ms.

The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 241 ms to 247 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

By the Sustainable Web Design model, a visit to your homepage emits about 0.54 g of CO₂e: 65.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Scrollable region must have keyboard access: 3 elements on the page fail this check, rated serious by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Headings should not be empty: 42 elements on the page fail this check, rated minor by axe-core.

Elements with visible text labels do not have matching accessible names. (1 element).

The homepage links to 31 pages on verkkokauppa.com and 1 external page.

https://www.verkkokauppa.com/fi/tunnin-toimitus, https://www.verkkokauppa.com/fi/yritysmyynti, https://www.verkkokauppa.com/fi/vaihtokauppa, https://www.verkkokauppa.com/fi/palvelut and https://www.verkkokauppa.com/fi/ajankohtaista have no meta description, so Google writes the search snippet from whatever text it finds.

We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “TrackJS Caught: Cannot read properties of undefined (reading 'controller') r.getResourceInfoFromSW (https://verkkokaupp…”.

Large scripts ship without source maps.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 721 words of visible text.

Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (Usercentrics) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 6 cookies (measured from a US location before any click).

Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.