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vimvigr.com website review

Visit site (opens in a new tab)Reviewed 5 November 202638 issues · 90 checks

This review found 38 issues worth fixing on vimvigr.com, 15 of them high impact, across 90 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.8 s1.2 sMay 16Oct 311.4 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.5 s
May 23, 20261.5 s
May 30, 20261.6 s
Jun 6, 20261.7 s
Jun 13, 20261.7 s
Jun 20, 20261.7 s
Jun 27, 20261.6 s
Jul 4, 20261.7 s
Jul 11, 20261.7 s
Jul 18, 20261.6 s
Jul 25, 20261.5 s
Aug 1, 20261.4 s
Aug 8, 20261.4 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.4 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.3 s
Oct 10, 20261.3 s
Oct 17, 20261.3 s
Oct 24, 20261.3 s
Oct 31, 20261.4 s
Real-visitor tap response (INP)75th percentile, phones
158 ms123 msMay 16Oct 31154 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026127 ms
May 23, 2026128 ms
May 30, 2026129 ms
Jun 6, 2026133 ms
Jun 13, 2026137 ms
Jun 20, 2026138 ms
Jun 27, 2026139 ms
Jul 4, 2026141 ms
Jul 11, 2026141 ms
Jul 18, 2026139 ms
Jul 25, 2026138 ms
Aug 1, 2026138 ms
Aug 8, 2026141 ms
Aug 15, 2026146 ms
Aug 22, 2026147 ms
Aug 29, 2026151 ms
Sep 5, 2026150 ms
Sep 12, 2026147 ms
Sep 19, 2026151 ms
Sep 26, 2026153 ms
Oct 3, 2026153 ms
Oct 10, 2026154 ms
Oct 17, 2026154 ms
Oct 24, 2026154 ms
Oct 31, 2026154 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of vimvigr.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. vimvigr.com at 0.9 s0.9 s
  2. vimvigr.com at 1.7 s1.7 s
  3. vimvigr.com at 2.6 s2.6 s
  4. vimvigr.com at 3.4 s3.4 s
  5. vimvigr.com at 4.3 s4.3 s
  6. vimvigr.com at 5.1 s5.1 s
  7. vimvigr.com at 6.0 s6.0 s
  8. vimvigr.com at 6.8 s6.8 s

Speed

12 to fix43
  • Reduce unused JavaScript

    4.2 s · 943 KiB

    About 943 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.2 s faster on a phone.

  • Use efficient cache lifetimes

    4.2 s · 847 KiB

    31 files are served with short cache lifetimes, so returning visitors download them again (847 KiB).

  • Mobile performance score: 43

    43/100

    Your mobile performance score is 43. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.1 s

    A phone's processor spends 5.1 s on main-thread work while loading, 2.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,315 HTML elements

    The page has 3,315 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Klaviyo and poweredbyhue.app and others), adding 2.0 MB and 1.3 s of main-thread time.

  • Reduce unused CSS

    450 ms · 68 KiB

    About 68 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Google Tag Manager adds 427 ms

    427 ms

    Google Tag Manager costs a phone 427 ms of main-thread work and 511 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    300 ms · 168 KiB

    8 images could be 168 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Klaviyo adds 308 ms

    308 ms

    Klaviyo costs a phone 308 ms of main-thread work and 522 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • poweredbyhue.app adds 149 ms

    149 ms

    poweredbyhue.app costs a phone 149 ms of main-thread work and 536 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 62 KiB

    Polyfills for old browsers add 62 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 204 ms. During a long task the page ignores taps.

  • Minify JavaScript

    150 ms · 9 KiB

    9 KiB could be saved by minifying JavaScript.

  • Minify CSS

    150 ms · 6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 21.8 s

    21.8 s

    Your largest element takes 21.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 25.8 s

    25.8 s

    The page becomes fully interactive after 25.8 s. Good is under 3.8 s.

  • Speed Index: 12.3 s

    12.3 s

    Visually, the page fills in at 12.3 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 766 ms

    766 ms

    Scripts block taps and scrolling for 766 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.9 s

    2.9 s

    Real visitors wait 2.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 127 ms to 154 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 861 ms

    861 ms

    Real visitors wait 861 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • 9 images without width and height

    9 images have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user INP: 136 ms

    136 ms

    Real visitors wait 136 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Largest content (LCP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.0 MB in 352 requests

    5.0 MB

    Your homepage downloads 5.0 MB in 352 requests on a phone: scripts 2.8 MB (140), other files 938 KiB (162) and images 780 KiB (26). Under 2 MB keeps phones on slow connections fast.

  • 3 images below the first screen load straight away

    3 images further down the page (104 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.4 g of CO₂ per visit

    1.43 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.43 g of CO₂e: 171.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8391
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Hidden but focusable

    4 elements hidden from screen readers can still receive keyboard focus.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • Positive tabindex

    1 element has a tabindex above 0, which scrambles the keyboard order.

2 checks passed
  • Every image has alt text

    All 26 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9293
  • 4 H1 headlines

    There are 4 <h1> headlines (“VIM & VIGR Compression Quiz”, “Store Locator VIM & VIGR” and “VIM & VIGR”). One clear main headline is easier for people and search engines.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 117 internal links, 15 external

    The homepage links to 117 pages on vimvigr.com and 15 external pages.

7 checks passed
  • Meta description: 159 characters

    Your meta description is 159 characters: “VIM & VIGR designer compression socks support everyday wellness with stylish designs. Engineered to energize your legs …”.

  • Title: 62 characters

    Your title is a healthy 62 characters: “Fashionable Compression Socks for Everyday Wear by VIM & VIGR®”.

  • Canonical URL set

    The canonical URL is https://vimvigr.com/.

  • Structured data in place

    Structured data found: Organization.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://vimvigr.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, description and contact details; sameAs (social profiles) would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,806 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 59 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    7 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 7 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

3 to fixGoogle 8176
  • 9 broken images

    9 images failed to load on a phone, for example https://cdn-yotpo-images-production.yotpo.com/Product/800218991/673675662/square.png?1741983525.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    14 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix83
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 16 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 743 words of copy

    The homepage carries about 743 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 13 calls to action

    The homepage has 13 calls to action, for example “Shop”, “Shop Now” and “Shop now”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 10 trackers load before any consent

    10

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Klaviyo and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 27 cookies set on arrival

    27

    Opening the homepage sets 27 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 47 other companies contacted

    Loading the homepage contacts 47 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at vimvigr.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Kai Progress Bar Free Gift · Yotpo Product Reviews · Klaviyo Email Marketing Sms · Digioh · rise-ai.com · govx.com · cloudfront.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Company

Headquarters
Missoula

Upkeep, stack, hiring and company data from programmable.info

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This review found 38 issues on vimvigr.com, including 22 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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