vitalleaf.com website review

About 285 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.7 s faster on a phone.

Your mobile performance score is 69. Pages that score under 90 lose visitors before the first paint.

3 images could be 145 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

Shopify costs a phone 155 ms of main-thread work and 662 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 1,935 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

6 third-party services load with your homepage (Shopify, Yotpo and sellioapps.com and others), adding 854 KiB and 230 ms of main-thread time.

3 files are served with short cache lifetimes, so returning visitors download them again (22 KiB).

2 KiB could be saved by minifying CSS.

2 long tasks block the main thread while loading, the longest for 94 ms. During a long task the page ignores taps.

4 KiB could be saved by minifying JavaScript.

About 17 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 9.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “CBD Chocolate”.

The page becomes fully interactive after 9.5 s. Good is under 3.8 s.

The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 4.5 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.2 MB in 259 requests on a phone: other files 942 KiB (143), scripts 913 KiB (81) and images 196 KiB (6). Under 2 MB keeps phones on slow connections fast.

Vital_Leaf_Organic_CBD_Chocolate_Bars_Vegan_Healthy_Stress_M is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

1 image is downloaded at several times the size a phone draws it, for example Vital_Leaf_Organic_CBD_Chocolate_Bars_Vegan_Healthy_Stress_M at 1,080 px wide, shown at 358 px. Resized copies would save about 1 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 0.62 g of CO₂e: 74.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

Your meta description is 242 characters; Google truncates after about 160, so the end of your pitch is cut.

1 link has no real href, so search engines can't follow it.

Your <h1> is empty.

The homepage links to 37 pages on vitalleaf.com and 2 external pages.

The HTML your server sends has 195 of the 621 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.

We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 621 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 11 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.