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vk.com website review
Visit site (opens in a new tab)Reviewed 5 November 202642 issues · 69 checks
This review found 42 issues worth fixing on vk.com, 20 of them high impact, across 69 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
62DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 6.4 s |
| May 23, 2026 | 6.6 s |
| May 30, 2026 | 6.8 s |
| Jun 6, 2026 | 7.0 s |
| Jun 13, 2026 | 7.2 s |
| Jun 20, 2026 | 7.4 s |
| Jun 27, 2026 | 7.6 s |
| Jul 4, 2026 | 7.8 s |
| Jul 11, 2026 | 7.9 s |
| Jul 18, 2026 | 7.9 s |
| Jul 25, 2026 | 7.8 s |
| Aug 1, 2026 | 7.6 s |
| Aug 22, 2026 | 5.0 s |
| Sep 26, 2026 | 3.1 s |
| Oct 3, 2026 | 2.9 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 420 ms |
| May 23, 2026 | 421 ms |
| May 30, 2026 | 427 ms |
| Jun 6, 2026 | 437 ms |
| Jun 13, 2026 | 445 ms |
| Jun 20, 2026 | 446 ms |
| Jun 27, 2026 | 444 ms |
| Jul 4, 2026 | 441 ms |
| Jul 11, 2026 | 437 ms |
| Jul 18, 2026 | 428 ms |
| Jul 25, 2026 | 406 ms |
| Aug 1, 2026 | 387 ms |
| Aug 22, 2026 | 186 ms |
| Sep 26, 2026 | 94 ms |
| Oct 3, 2026 | 95 ms |
| Oct 24, 2026 | 96 ms |
| Oct 31, 2026 | 94 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
4.8 s · 1,008 KiBAbout 1,008 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.8 s faster on a phone.
Use efficient cache lifetimes
2.4 s · 490 KiB95 files are served with short cache lifetimes, so returning visitors download them again (490 KiB).
vk.ru adds 1.1 s
1.1 svk.ru costs a phone 1.1 s of main-thread work and 2.4 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
1.0 s · 198 KiBAbout 198 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.0 s faster on a phone.
Render-blocking requests
1.1 s3 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 38
38/100Your mobile performance score is 38. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (vk.ru, mail.ru and apptracer.ru and others), adding 2.7 MB and 1.2 s of main-thread time.
Avoid multiple page redirects
901 msThe page goes through 1 redirect before it starts loading, costing about 901 ms. Link and advertise the final URL directly.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 281 ms. During a long task the page ignores taps.
Legacy JavaScript
150 ms · 36 KiBPolyfills for old browsers add 36 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 221 ms
221 msYour server sent the HTML in 221 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.7 s
6.7 sReal visitors wait 6.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Largest Contentful Paint: 17.9 s
17.9 sYour largest element takes 17.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Sign in to VK”.
Time to Interactive: 21.0 s
21.0 sThe page becomes fully interactive after 21.0 s. Good is under 3.8 s.
Speed Index: 12.3 s
12.3 sVisually, the page fills in at 12.3 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 926 ms
926 msScripts block taps and scrolling for 926 ms in total while the page loads. Good is under 200 ms.
First Contentful Paint: 3.3 s
3.3 sThe first text or image appears after 3.3 s on a phone. Good is under 1.8 s.
Real-user INP: 318 ms
318 msReal visitors wait 318 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
6 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 665 ms
665 msReal visitors wait 665 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 77% faster for real visitors
-77%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 420 ms to 94 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 68% faster for real visitors
-68%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 6.4 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.1 MB in 146 requests
3.1 MBYour homepage downloads 3.1 MB in 146 requests on a phone: scripts 2.4 MB (81), stylesheets 267 KiB (17) and other files 244 KiB (36). Under 2 MB keeps phones on slow connections fast.
About 0.9 g of CO₂ per visit
0.87 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.87 g of CO₂e: 104.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links look like plain text
2 links inside paragraphs rely on colour alone to stand out.
ARIA dialog and alertdialog nodes should have an accessible name (1 element)
ARIA dialog and alertdialog nodes should have an accessible name: 1 element on the page fails this check, rated serious by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 4 images in the HTML carry an alt attribute.
36 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (11 characters)
Your title is only 11 characters: “VK.com | VK”. Between 30 and 65 characters leaves room to say what you do and for whom.
Canonical points to another host
Your canonical URL points to vk.com, not m.vk.com, so Google may credit that host instead.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://m.vk.com/sitemap.xml, so Google discovers your pages only by following links.
Only 1 internal link
The homepage links to only 1 page on your own site, so visitors and crawlers find few routes into the rest of it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
2 checks passed
One H1 headline
Your main headline reads: “Your browser is out of date”.
robots.txt in place
robots.txt is in place.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://m.vk.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Best practices
6 small tap targets
6 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Deprecated browser APIs
The page uses 2 deprecated browser APIs that will stop working in future browsers (“The `disableRemotePlayback` attribute should be used in order to disable the default Cast integrati…”).
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 56 words
The homepage has only about 56 words of visible text; thin pages give Google and first-time buyers little to go on.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
1 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Sign up”.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Comscore (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
20 cookies set on arrival
20Opening the homepage sets 20 cookies, 3 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
13 other companies contacted
Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at vk.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Hosting
- Vkontakte Spb As Llc Vk
Company
- Founded
- 2006
- Headquarters
- Singer House
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 42 issues on vk.com, including 18 speed issues, 7 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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