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walterjoster.de website review

Visit site (opens in a new tab)Reviewed 9 November 202643 issues · 93 checks

This review found 43 issues worth fixing on walterjoster.de, 12 of them high impact, across 93 checks. The most urgent: mobile performance score: 35. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.5 sMay 23Nov 71.6 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.5 s
May 30, 20261.6 s
Jun 6, 20261.6 s
Jun 13, 20261.6 s
Jun 20, 20261.6 s
Jun 27, 20261.6 s
Jul 4, 20261.6 s
Jul 11, 20261.6 s
Jul 18, 20261.6 s
Jul 25, 20261.6 s
Aug 1, 20261.5 s
Aug 8, 20261.6 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.6 s
Sep 26, 20261.6 s
Oct 3, 20261.6 s
Oct 10, 20261.6 s
Oct 17, 20261.6 s
Oct 24, 20261.6 s
Oct 31, 20261.6 s
Nov 7, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
161 ms132 msMay 23Nov 7149 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026135 ms
May 30, 2026137 ms
Jun 6, 2026141 ms
Jun 13, 2026143 ms
Jun 20, 2026145 ms
Jun 27, 2026149 ms
Jul 4, 2026147 ms
Jul 11, 2026149 ms
Jul 18, 2026147 ms
Jul 25, 2026146 ms
Aug 1, 2026146 ms
Aug 8, 2026149 ms
Aug 15, 2026152 ms
Aug 22, 2026154 ms
Aug 29, 2026152 ms
Sep 5, 2026152 ms
Sep 12, 2026154 ms
Sep 19, 2026150 ms
Sep 26, 2026154 ms
Oct 3, 2026154 ms
Oct 10, 2026154 ms
Oct 17, 2026158 ms
Oct 24, 2026156 ms
Oct 31, 2026152 ms
Nov 7, 2026149 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of walterjoster.de (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. walterjoster.de at 1.3 s1.3 s
  2. walterjoster.de at 2.5 s2.5 s
  3. walterjoster.de at 3.8 s3.8 s
  4. walterjoster.de at 5.0 s5.0 s
  5. walterjoster.de at 6.3 s6.3 s
  6. walterjoster.de at 7.5 s7.5 s
  7. walterjoster.de at 8.8 s8.8 s
  8. walterjoster.de at 10.0 s10.0 s

Speed

11 to fix35
  • Mobile performance score: 35

    35/100

    Your mobile performance score is 35. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.4 s

    A phone's processor spends 8.4 s on main-thread work while loading, 5.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    710 ms · 624 KiB

    About 624 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 710 ms faster on a phone.

  • Improve image delivery

    500 ms · 575 KiB

    33 images could be 575 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (amaicdn.com, Clarity and Klaviyo and others), adding 1.1 MB and 955 ms of main-thread time.

  • Render-blocking requests

    950 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.

  • Use efficient cache lifetimes

    150 ms · 590 KiB

    24 files are served with short cache lifetimes, so returning visitors download them again (590 KiB).

  • amaicdn.com adds 329 ms

    329 ms

    amaicdn.com costs a phone 329 ms of main-thread work and 404 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 342 ms. During a long task the page ignores taps.

  • 2,632 HTML elements

    The page has 2,632 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Shopify adds 138 ms

    138 ms

    Shopify costs a phone 138 ms of main-thread work and 300 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    260 ms · 37 KiB

    About 37 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 260 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 137 KiB

    Polyfills for old browsers add 137 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Duplicated JavaScript

    6 KiB

    6 KiB JavaScript is shipped twice across bundles.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    5 KiB

    5 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 82 ms

    82 ms

    Your server sent the HTML in 82 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.5 s

    9.5 s

    Your largest element takes 9.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Bestseller Weinpaket feinherb 12 Flaschen”.

  • Time to Interactive: 21.4 s

    21.4 s

    The page becomes fully interactive after 21.4 s. Good is under 3.8 s.

  • Total Blocking Time: 1.6 s

    1.6 s

    Scripts block taps and scrolling for 1.6 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 6.9 s

    6.9 s

    Visually, the page fills in at 6.9 s (Speed Index). Good is under 3.4 s.

  • Real-user CLS: 0.20

    0.20

    For real visitors the layout shifts by 0.20 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.162

    0.162

    The layout shifts by 0.162 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 4 images without width and height

    4 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 135 ms to 149 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 2.3 s

    2.3 s

    Real visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 146 ms

    146 ms

    Real visitors wait 146 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 534 ms

    534 ms

    Real visitors wait 534 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.4 s

    1.4 s

    The first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.

Images and page weight

1 to fix70
  • Page weight: 5.2 MB in 254 requests

    5.2 MB

    Your homepage downloads 5.2 MB in 254 requests on a phone: images 2.6 MB (102), scripts 1.7 MB (87) and other files 569 KiB (49). Under 2 MB keeps phones on slow connections fast.

  • About 1.5 g of CO₂ per visit

    1.48 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.48 g of CO₂e: 177.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8390
  • Invalid ARIA attributes

    34 elements use ARIA attributes their role does not allow, which confuses screen readers.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (97 elements)

    All page content should be contained by landmarks: 97 elements on the page fail this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 form fields without a label

    5 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

1 checks passed
  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8577
  • Title is short (15 characters)

    Your title is only 15 characters: “Walter J. Oster”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Unsere Bestseller” and “Moselurlaub”). One clear main headline is easier for people and search engines.

  • Meta description is long (176 characters)

    Your meta description is 176 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 1 problem

    Structured data found (Organization and WebSite) but with 1 problem, for example “WebSite: potentialAction.target is not an absolute URL ("https://walterjoster.de/search?q={search_term_string}")”.

  • 3 links crawlers can't follow

    3 links have no real href, so search engines can't follow them.

  • 261 internal links, 23 external

    The homepage links to 261 pages on walterjoster.de and 23 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://walterjoster.de/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://walterjoster.de/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, sameAs (social profiles) and contact details; logo and description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,533 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://walterjoster.de/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix88
  • 2 pages share a title

    / and https://walterjoster.de/apps/iwish all use the title “Walter J. Oster”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages without a meta description

    https://walterjoster.de/collections/shop, https://walterjoster.de/blogs/wissenswertes, https://walterjoster.de/apps/iwish and https://walterjoster.de/collections/eisweine-beerenauslesen have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages slow to respond

    https://walterjoster.de/pages/lagenweine and https://walterjoster.de/pages/story-weine took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 79 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7791
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Uncaught (in promise) TypeError: Cannot read properties of undefined (reading 'defaultSetting')”.

2 checks passed
  • Tap targets are thumb-sized

    69 of 73 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix63
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 5 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 388 words of copy

    The homepage carries about 388 words of visible text.

3 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “Shop”.

  • 5 short forms

    5 short forms (3 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Microsoft Clarity, Hotjar and TikTok Pixel.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager, Klaviyo, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 27 other companies contacted

    Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at walterjoster.de, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Pandectes Gdpr · Judge Me Reviews · Gdpr Cookie Consent · bookthatapp.com · nfcube.com · klaviyo.com · trustedshops.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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