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webranking.it website review

Visit site (opens in a new tab)Reviewed 29 October 202633 issues · 83 checks

This review found 33 issues worth fixing on webranking.it, 13 of them high impact, across 83 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.1 s2.8 sMay 9Oct 243.0 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.6 s
May 16, 20263.3 s
May 23, 20263.3 s
May 30, 20263.3 s
Jun 6, 20262.9 s
Jun 13, 20263.2 s
Jun 20, 20263.2 s
Jun 27, 20263.0 s
Jul 4, 20263.4 s
Jul 11, 20263.4 s
Jul 18, 20263.0 s
Jul 25, 20263.1 s
Aug 1, 20263.0 s
Aug 8, 20263.8 s
Aug 15, 20263.9 s
Aug 22, 20263.9 s
Aug 29, 20263.7 s
Sep 5, 20263.3 s
Sep 12, 20262.9 s
Sep 19, 20262.9 s
Sep 26, 20263.2 s
Oct 3, 20263.1 s
Oct 10, 20263.1 s
Oct 17, 20263.1 s
Oct 24, 20263.0 s
Real-visitor tap response (INP)75th percentile, phones
213 ms142 msMay 9Oct 24196 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026165 ms
May 16, 2026170 ms
May 23, 2026165 ms
May 30, 2026196 ms
Jun 6, 2026195 ms
Jun 13, 2026178 ms
Jun 20, 2026193 ms
Jun 27, 2026165 ms
Jul 4, 2026153 ms
Jul 11, 2026166 ms
Jul 18, 2026150 ms
Jul 25, 2026153 ms
Aug 1, 2026173 ms
Aug 8, 2026155 ms
Aug 15, 2026181 ms
Aug 22, 2026198 ms
Aug 29, 2026176 ms
Sep 5, 2026176 ms
Sep 12, 2026179 ms
Sep 19, 2026160 ms
Sep 26, 2026165 ms
Oct 3, 2026179 ms
Oct 10, 2026165 ms
Oct 17, 2026205 ms
Oct 24, 2026196 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of webranking.it (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. webranking.it at 0.5 s0.5 s
  2. webranking.it at 1.0 s1.0 s
  3. webranking.it at 1.5 s1.5 s
  4. webranking.it at 2.0 s2.0 s
  5. webranking.it at 2.5 s2.5 s
  6. webranking.it at 3.0 s3.0 s
  7. webranking.it at 3.4 s3.4 s
  8. webranking.it at 3.9 s3.9 s

Speed

10 to fix38
  • Reduce unused JavaScript

    11.1 s · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 11.1 s faster on a phone.

  • Use efficient cache lifetimes

    1.3 s · 230 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (230 KiB).

  • Mobile performance score: 38

    38/100

    Your mobile performance score is 38. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.4 s

    A phone's processor spends 5.4 s on main-thread work while loading, 3.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Vimeo and Cookiebot and others), adding 14.6 MB and 818 ms of main-thread time.

  • Vimeo adds 247 ms

    247 ms

    Vimeo costs a phone 247 ms of main-thread work and 13.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    640 ms · 49 KiB

    About 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 640 ms faster on a phone.

  • Google Tag Manager adds 416 ms

    416 ms

    Google Tag Manager costs a phone 416 ms of main-thread work and 658 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    300 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

  • 2,448 HTML elements

    The page has 2,448 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    198 KiB

    3 images could be 198 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 170 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    50 ms · 23 KiB

    Polyfills for old browsers add 23 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • First Contentful Paint: 7.8 s

    7.8 s

    The first text or image appears after 7.8 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 25.9 s

    25.9 s

    Your largest element takes 25.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Questo sito utilizza cookie o altri strumenti tecnici e, pr…”.

  • Time to Interactive: 25.9 s

    25.9 s

    The page becomes fully interactive after 25.9 s. Good is under 3.8 s.

  • Speed Index: 12.4 s

    12.4 s

    Visually, the page fills in at 12.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 716 ms

    716 ms

    Scripts block taps and scrolling for 716 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 4.0 s

    4.0 s

    Real visitors wait 4.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 203 ms

    203 ms

    Real visitors wait 203 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 20% slower for real visitors

    +20%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 165 ms to 196 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 787 ms

    787 ms

    Real visitors wait 787 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 11% faster for real visitors

    -11%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.6 s to 3.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 16.3 MB in 145 requests

    16.3 MB

    Your homepage downloads 16.3 MB in 145 requests on a phone: other files 12.9 MB (69), scripts 2.7 MB (45) and images 388 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • About 4.6 g of CO₂ per visit

    4.62 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.62 g of CO₂e: 554.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

1 to fixGoogle 10099
  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 18 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10091
  • 2 H1 headlines

    There are 2 <h1> headlines (“” and “”). One clear main headline is easier for people and search engines.

  • Structured data has 1 problem

    Structured data found (BreadcrumbList, Organization and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • 93 internal links, 11 external

    The homepage links to 93 pages on webranking.it and 11 external pages.

6 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “Portiamo sul mercato un valore costruito coi nostri talenti che ridefinisce quello che ti puoi aspettare da un’agenzia.…”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “Webranking: la più grande agenzia digitale italiana”.

  • Canonical URL set

    The canonical URL is https://webranking.it/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://webranking.it/d/sitemap-index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://webranking.it/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (845 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 2 pages without an H1

    https://webranking.it/contatti and https://webranking.it/chi-siamo/certificazioni-e-premi have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 54 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 5488
  • 3 third-party cookies

    3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    27 of 30 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

6 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 725 words of copy

    The homepage carries about 725 words of visible text.

2 checks passed
  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 11 cookies set on arrival

    11

    Opening the homepage sets 11 cookies, 2 of them by other companies (measured from a US location before any click).

  • 21 other companies contacted

    Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at webranking.it, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
Analytics
Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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