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wellnessnest.co website review
Visit site (opens in a new tab)Reviewed 12 November 202633 issues · 73 checks
This review found 33 issues worth fixing on wellnessnest.co, 5 of them high impact, across 73 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #53,196 of 104,682 reviewed websitesbeats 44%
- #34,425 of 58,620 online storesbeats 36%
- #32,881 of 53,387 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.4 s |
| Jul 11, 2026 | 3.2 s |
| Jul 18, 2026 | 3.9 s |
| Jul 25, 2026 | 4.2 s |
| Aug 1, 2026 | 4.2 s |
| Aug 8, 2026 | 4.2 s |
| Aug 15, 2026 | 4.4 s |
| Aug 22, 2026 | 4.4 s |
| Aug 29, 2026 | 4.6 s |
| Sep 5, 2026 | 4.6 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.4 s |
| Oct 3, 2026 | 4.6 s |
| Oct 10, 2026 | 4.6 s |
| Oct 17, 2026 | 4.6 s |
| Oct 24, 2026 | 4.7 s |
| Oct 31, 2026 | 4.1 s |
| Nov 7, 2026 | 3.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 350 ms |
| May 30, 2026 | 359 ms |
| Jun 6, 2026 | 346 ms |
| Jun 13, 2026 | 361 ms |
| Jun 20, 2026 | 345 ms |
| Jun 27, 2026 | 344 ms |
| Jul 4, 2026 | 360 ms |
| Jul 11, 2026 | 329 ms |
| Jul 18, 2026 | 318 ms |
| Jul 25, 2026 | 303 ms |
| Aug 1, 2026 | 312 ms |
| Aug 8, 2026 | 324 ms |
| Aug 15, 2026 | 318 ms |
| Aug 22, 2026 | 287 ms |
| Aug 29, 2026 | 283 ms |
| Sep 5, 2026 | 262 ms |
| Sep 12, 2026 | 255 ms |
| Sep 19, 2026 | 269 ms |
| Sep 26, 2026 | 253 ms |
| Oct 3, 2026 | 268 ms |
| Oct 10, 2026 | 271 ms |
| Oct 17, 2026 | 254 ms |
| Oct 24, 2026 | 239 ms |
| Oct 31, 2026 | 238 ms |
| Nov 7, 2026 | 219 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.7 s
1.4 s
2.2 s
2.9 s
3.6 s
4.3 s
5.1 s
5.8 s
Speed
Mobile performance score: 67
67/100Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
600 ms · 127 KiBAbout 127 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Improve image delivery
150 ms · 461 KiB11 images could be 461 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
300 ms · 68 KiBAbout 68 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Render-blocking requests
350 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.
Google Tag Manager adds 205 ms
205 msGoogle Tag Manager costs a phone 205 ms of main-thread work and 307 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.1 s
A phone's processor spends 2.1 s on main-thread work while loading, 792 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
1,560 HTML elements
The page has 1,560 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Clarity and Klaviyo and others), adding 659 KiB and 444 ms of main-thread time.
Use efficient cache lifetimes
150 ms · 41 KiB13 files are served with short cache lifetimes, so returning visitors download them again (41 KiB).
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 119 ms. During a long task the page ignores taps.
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 11.7 s
11.7 sYour largest element takes 11.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “ShilaSource Himalayan Shilajit Resin tube and jar, AgeAura …”.
Time to Interactive: 11.7 s
11.7 sThe page becomes fully interactive after 11.7 s. Good is under 3.8 s.
Real-user LCP: 3.2 s
3.2 sReal visitors wait 3.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 236 ms
236 msReal visitors wait 236 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Largest content (LCP) got 123% slower for real visitors
+123%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 3.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 2.5 s
2.5 sReal visitors see the first content after 2.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.1 s
1.1 sReal visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 5.6 s
5.6 sVisually, the page fills in at 5.6 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 1.9 s
1.9 sThe first text or image appears after 1.9 s on a phone. Good is under 1.8 s.
4 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Tap response (INP) got 36% faster for real visitors
-36%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 350 ms to 219 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 147 ms
147 msScripts block the page for only 147 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.2 MB in 303 requests
3.2 MBYour homepage downloads 3.2 MB in 303 requests on a phone: other files 1.2 MB (195), images 910 KiB (19) and scripts 759 KiB (77). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
wn-gen-v5-hero-shila-s-900.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
10 images in older formats
10 images (655 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.9 g of CO₂ per visit
0.90 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.90 g of CO₂e: 107.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
22 links without text
22 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 81 images in the HTML carry an alt attribute.
58 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 58 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is short (51 characters)
Your meta description is only 51 characters: “Boosts Mental Clarity and Brain Processing Capacity”. 70 to 160 characters is enough to sell the click.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
98 internal links, 1 external
The homepage links to 98 pages on wellnessnest.co and 1 external page.
5 checks passed
One H1 headline
Your main headline reads: “Fuel the body you still use hard.”.
Title: 42 characters
Your title is a healthy 42 characters: “Wellness Nest - Shilajit Essential Extract”.
Canonical URL set
The canonical URL is https://wellnessnest.co/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://wellnessnest.co/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (2,543 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://wellnessnest.co/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 pages without a title
https://wellnessnest.co/a/loop_subscriptions/customer and https://wellnessnest.co/customer_authentication/redirect have no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://wellnessnest.co/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
5 pages without a meta description
https://wellnessnest.co/pages/reviews, https://wellnessnest.co/a/loop_subscriptions/customer, https://wellnessnest.co/collections/all, https://wellnessnest.co/customer_authentication/redirect and https://wellnessnest.co/blogs/news have no meta description, so Google writes the search snippet from whatever text it finds.
6 pages without an H1
https://wellnessnest.co/products/florafresh-vaginal-probiotics-gummies, https://wellnessnest.co/collections/shop-all, https://wellnessnest.co/pages/reviews, https://wellnessnest.co/a/loop_subscriptions/customer, https://wellnessnest.co/collections/all and https://wellnessnest.co/customer_authentication/redirect have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=187088123&tm=gtm002&Ver=2&mid=6b1eb5a3-272d-4ce8-83e6-541ca2973819&bo=1&sid=40e07c80de3e11f1b7a6bf4dd5356bfc&vid=40e0a790de3e11f1b7078917311a93dc&vids=1&msclkid=N>m_.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Uncaught Error: Goaffpro is already loaded. This message prevents duplicate loading of the script. Kindly ignore.”.
2 checks passed
Tap targets are thumb-sized
47 of 52 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
About 440 words of copy
The homepage carries about 440 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP THE 3 FORMULAS”.
20 calls to action
The homepage has 20 calls to action, for example “Shop the 3 formulas”, “View clinicians & learn more” and “Shop ShilaSource”.
3 short forms
3 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 5 testimonial or review blocks, a star rating and “41,000+ reviews”.
Analytics in place
Analytics detected: Google Tag Manager and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 0 phone links and 2 email links.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
9 trackers load before any consent
9Before a visitor clicks anything, the page loads Amazon Ads, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
21 cookies set on arrival
21Opening the homepage sets 21 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
33 other companies contacted
Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at wellnessnest.co, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 5 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · Aftersell · Trueprofit · trustpilot.com · goaffpro.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Bootstrap
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on wellnessnest.co, including 18 speed issues and 3 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.