whatsalon.com website review

About 262 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.3 s faster on a phone.

1 image could be 257 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.

Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.

4 files are served with short cache lifetimes, so returning visitors download them again (74 KiB).

Google Tag Manager costs a phone 338 ms of main-thread work and 492 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

8 third-party services load with your homepage (Google Tag Manager, zohocdn.com and jQuery CDN and others), adding 677 KiB and 415 ms of main-thread time.

About 18 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 long tasks block the main thread while loading, the longest for 154 ms. During a long task the page ignores taps.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 9.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “This website uses cookies and other tracking technologies t…”.

The page becomes fully interactive after 9.4 s. Good is under 3.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 images are downloaded at several times the size a phone draws them, for example home-screen.png at 3,024 px wide, shown at 266 px. Resized copies would save about 366 KiB.

2 images (399 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

1 image further down the page (126 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.37 g of CO₂e: 44.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Inline text spacing must be adjustable with custom stylesheets: 21 elements on the page fail this check, rated serious by axe-core.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

39 visible links have no text or label, so screen readers cannot say where they go.

Elements with visible text labels do not have matching accessible names. (2 elements).

The homepage links to 108 pages on whatsalon.com and 7 external pages.

There is no https://www.salonmanageronline.co.uk/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.salonmanageronline.co.uk/salon-software-features, https://www.salonmanageronline.co.uk/one-powerful-platform-every-type-of-salon-hair-beauty-spas-colleges, https://www.salonmanageronline.co.uk/salonpay, https://www.salonmanageronline.co.uk/about, https://www.salonmanageronline.co.uk/book-a-demo and https://www.salonmanageronline.co.uk/salon-bookings-system and 6 others took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 40 found) and read each the way a search engine does.

6 of 15 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The homepage shows no opening hours. If customers visit or call, show when.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 423 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 4 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.