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wheeloffortune.com website review

Visit site (opens in a new tab)Reviewed 11 October 202652 issues · 93 checks

This review found 52 issues worth fixing on wheeloffortune.com, 17 of them high impact, across 93 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
16.7 s0 msApr 18Oct 31.6 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20265.7 s
May 2, 20266.2 s
May 9, 20266.1 s
May 16, 20266.9 s
May 23, 202612.0 s
May 30, 202612.2 s
Jun 6, 202614.8 s
Jul 18, 20262.0 s
Jul 25, 20262.1 s
Aug 1, 20261.7 s
Aug 8, 20261.7 s
Aug 15, 20261.6 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.7 s
Sep 26, 20261.6 s
Oct 3, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
138 ms54 msMay 2Oct 3125 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202669 ms
May 9, 202664 ms
May 16, 202666 ms
May 23, 202669 ms
May 30, 202670 ms
Jun 6, 202677 ms
Jul 18, 2026121 ms
Jul 25, 2026122 ms
Aug 1, 2026120 ms
Aug 8, 2026121 ms
Aug 15, 2026122 ms
Aug 22, 2026120 ms
Aug 29, 2026119 ms
Sep 5, 2026119 ms
Sep 12, 2026119 ms
Sep 19, 2026125 ms
Sep 26, 2026128 ms
Oct 3, 2026125 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of wheeloffortune.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. wheeloffortune.com at 0.6 s0.6 s
  2. wheeloffortune.com at 1.2 s1.2 s
  3. wheeloffortune.com at 1.8 s1.8 s
  4. wheeloffortune.com at 2.4 s2.4 s
  5. wheeloffortune.com at 3.0 s3.0 s
  6. wheeloffortune.com at 3.6 s3.6 s
  7. wheeloffortune.com at 4.2 s4.2 s
  8. wheeloffortune.com at 4.8 s4.8 s

Speed

11 to fix35
  • Reduce unused JavaScript

    1.8 s · 498 KiB

    About 498 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Render-blocking requests

    1.3 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

  • Mobile performance score: 35

    35/100

    Your mobile performance score is 35 (desktop: 45). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Improve image delivery

    5.7 MB

    47 images could be 5.7 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    1.1 MB

    59 files are served with short cache lifetimes, so returning visitors download them again (1.1 MB).

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Optanon and LongTail Ad Solutions and others), adding 1.5 MB and 438 ms of main-thread time.

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 327 ms. During a long task the page ignores taps.

  • Main-thread work: 2.9 s

    A phone's processor spends 2.9 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,660 HTML elements

    The page has 2,660 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google Tag Manager adds 222 ms

    222 ms

    Google Tag Manager costs a phone 222 ms of main-thread work and 301 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • LongTail Ad Solutions adds 76 ms

    76 ms

    LongTail Ad Solutions costs a phone 76 ms of main-thread work and 871 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    31 KiB

    About 31 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    18 KiB

    Polyfills for old browsers add 18 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 22 ms

    22 ms

    Your server sent the HTML in 22 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 46.5 s

    46.5 s

    Your largest element takes 46.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Ryan and Vanna Wheel Loves LA”.

  • Speed Index: 21.3 s

    21.3 s

    Visually, the page fills in at 21.3 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 50.3 s

    50.3 s

    The page becomes fully interactive after 50.3 s. Good is under 3.8 s.

  • First Contentful Paint: 5.5 s

    5.5 s

    The first text or image appears after 5.5 s on a phone. Good is under 1.8 s.

  • Real-user CLS: 0.21

    0.21

    For real visitors the layout shifts by 0.21 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 90% slower for real visitors

    +90%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 69 ms to 125 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.227

    0.227

    The layout shifts by 0.227 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Total Blocking Time: 391 ms

    391 ms

    Scripts block taps and scrolling for 391 ms in total while the page loads. Good is under 200 ms.

  • 6 images without width and height

    6 images have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 135 ms

    135 ms

    Real visitors wait 135 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 495 ms

    495 ms

    Real visitors wait 495 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 73% faster for real visitors

    -73%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 5.7 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

4 to fix38
  • Page weight: 14.8 MB in 230 requests

    14.8 MB

    Your homepage downloads 14.8 MB in 230 requests on a phone: images 13.2 MB (152), scripts 1.2 MB (40) and other files 164 KiB (29). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    Toss-UpChallenge_Wheel_v01 (1).png weighs 544 KiB. On a phone connection a single image that size takes seconds.

  • 40 images in older formats

    40 images (9.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 35 images below the first screen load straight away

    35 images further down the page (7.8 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 4.2 g of CO₂ per visit

    4.20 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.20 g of CO₂e: 503.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

11 to fixGoogle 7185
  • Certain ARIA roles must be contained by particular parents (22 elements)

    Certain ARIA roles must be contained by particular parents: 22 elements on the page fail this check, rated critical by axe-core.

  • Certain ARIA roles must contain particular children (6 elements)

    Certain ARIA roles must contain particular children: 6 elements on the page fail this check, rated critical by axe-core.

  • ARIA attributes must conform to valid values (2 elements)

    ARIA attributes must conform to valid values: 2 elements on the page fail this check, rated critical by axe-core.

  • Images must have alternative text (1 element)

    Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

  • Orphan list items

    Some list items are not inside a list.

  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (23 elements)

    All page content should be contained by landmarks: 23 elements on the page fail this check, rated moderate by axe-core.

  • Heading levels should only increase by one (1 element)

    Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 9 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 8575
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Canonical points to another host

    Your canonical URL points to cms.wheeloffortune.com, not wheeloffortune.com, so Google may credit that host instead.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No XML sitemap

    No XML sitemap at https://www.wheeloffortune.com.com/sitemap.xml, so Google discovers your pages only by following links.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • Open Graph partly set

    Open Graph is missing og:description, so shared links fall back to guesses.

  • 84 internal links, 137 external

    The homepage links to 84 pages on wheeloffortune.com and 137 external pages.

3 checks passed
  • Meta description: 133 characters

    Your meta description is 133 characters: “Play games, enter to win cash and prizes, apply to be a contestant and get to know Ryan and Vanna. Official Wheel of Fo…”.

  • Title: 46 characters

    Your title is a healthy 46 characters: “Wheel of Fortune | Everybody's Game | Homepage”.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://wheeloffortune.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,343 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 2 pages share a title

    https://wheeloffortune.com/win and https://wheeloffortune.com/wheel-watchers/my-spin-id all use the title “Check My Spin ID | Enter Giveaways | Wheel of Fortune”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages without a meta description

    https://wheeloffortune.com/play/wheel-bingo, https://wheeloffortune.com/shop-wheel and https://wheeloffortune.com/contestant-blog have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://wheeloffortune.com/win and https://wheeloffortune.com/wheel-watchers/my-spin-id use the same meta description. A description written for each page earns more clicks.

  • 14 pages without an H1

    https://wheeloffortune.com/watch, https://wheeloffortune.com/win, https://wheeloffortune.com/wheel-winners, https://wheeloffortune.com/wheel-watchers/my-spin-id, https://wheeloffortune.com/play and https://wheeloffortune.com/play/toss-up-challenge and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 17 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9285
  • 15 small tap targets

    15 of 68 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 4 distorted images

    4 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • 5 low-resolution images

    5 images are served at too low a resolution for sharp phone screens.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix80
  • Thin social proof

    Social proof on the homepage: 3 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,660 words of copy

    The homepage carries about 1,660 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Join Now” and “Join”.

  • 21 calls to action

    The homepage has 21 calls to action, for example “Join Now”, “Join” and “Shop”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at wheeloffortune.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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This review found 52 issues on wheeloffortune.com, including 21 speed issues, 6 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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