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whygolf.com website review

Visit site (opens in a new tab)Reviewed 9 November 202636 issues · 82 checks

This review found 36 issues worth fixing on whygolf.com, 8 of them high impact, across 82 checks. The most urgent: page weight: 9.1 MB in 314 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.4 sMay 16Oct 312.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.8 s
May 23, 20261.7 s
May 30, 20261.6 s
Jun 6, 20261.6 s
Jun 13, 20261.6 s
Jun 20, 20261.7 s
Jun 27, 20261.7 s
Jul 4, 20261.7 s
Jul 11, 20261.7 s
Jul 18, 20261.7 s
Jul 25, 20261.7 s
Aug 1, 20261.7 s
Aug 8, 20261.7 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.7 s
Sep 12, 20261.6 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.7 s
Oct 10, 20262.0 s
Oct 17, 20262.0 s
Oct 24, 20262.1 s
Oct 31, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
197 ms119 msMay 16Oct 31185 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026131 ms
May 23, 2026128 ms
May 30, 2026131 ms
Jun 6, 2026136 ms
Jun 13, 2026137 ms
Jun 20, 2026141 ms
Jun 27, 2026146 ms
Jul 4, 2026146 ms
Jul 11, 2026146 ms
Jul 18, 2026146 ms
Jul 25, 2026147 ms
Aug 1, 2026153 ms
Aug 8, 2026155 ms
Aug 15, 2026155 ms
Aug 22, 2026154 ms
Aug 29, 2026157 ms
Sep 5, 2026160 ms
Sep 12, 2026170 ms
Sep 19, 2026179 ms
Sep 26, 2026187 ms
Oct 3, 2026187 ms
Oct 10, 2026188 ms
Oct 17, 2026183 ms
Oct 24, 2026181 ms
Oct 31, 2026185 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of whygolf.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. whygolf.com at 0.5 s0.5 s
  2. whygolf.com at 1.1 s1.1 s
  3. whygolf.com at 1.6 s1.6 s
  4. whygolf.com at 2.1 s2.1 s
  5. whygolf.com at 2.7 s2.7 s
  6. whygolf.com at 3.2 s3.2 s
  7. whygolf.com at 3.8 s3.8 s
  8. whygolf.com at 4.3 s4.3 s

Speed

11 to fix61
  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and Intercom and others), adding 7.3 MB and 924 ms of main-thread time.

  • Improve image delivery

    300 ms · 980 KiB

    20 images could be 980 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    750 ms

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • Reduce unused JavaScript

    732 KiB

    About 732 KiB of JavaScript is downloaded but never used on this page.

  • Shopify adds 39 ms

    39 ms

    Shopify costs a phone 39 ms of main-thread work and 5.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 398 ms

    398 ms

    Google Tag Manager costs a phone 398 ms of main-thread work and 825 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    388 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (388 KiB).

  • Main-thread work: 2.8 s

    A phone's processor spends 2.8 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,351 HTML elements

    The page has 2,351 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 95 ms

    95 ms

    Klaviyo costs a phone 95 ms of main-thread work and 330 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 140 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    31 KiB

    Polyfills for old browsers add 31 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Time to Interactive: 20.3 s

    20.3 s

    The page becomes fully interactive after 20.3 s. Good is under 3.8 s.

  • Largest Contentful Paint: 7.8 s

    7.8 s

    Your largest element takes 7.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Speed Index: 9.3 s

    9.3 s

    Visually, the page fills in at 9.3 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 41% slower for real visitors

    +41%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 131 ms to 185 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • 21 images without width and height

    21 images have no width and height attributes, so the layout jumps as each one loads.

  • Total Blocking Time: 262 ms

    262 ms

    Scripts block taps and scrolling for 262 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 154 ms

    154 ms

    Real visitors wait 154 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 610 ms

    610 ms

    Real visitors wait 610 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.012

    0.012

    The layout barely moves while loading (CLS 0.012, good is under 0.1).

Images and page weight

3 to fix60
  • Page weight: 9.1 MB in 314 requests

    9.1 MB

    Your homepage downloads 9.1 MB in 314 requests on a phone: media 4.1 MB (6), scripts 2.0 MB (103) and images 1.8 MB (44). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    whygolf-golf-app-hero-mobile.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image far larger than shown

    83 KiB

    1 image is downloaded at several times the size a phone draws it, for example darker_hero.png at 1,800 px wide, shown at 390 px. Resized copies would save about 83 KiB.

  • 3 images in older formats

    3 images (238 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (144 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 2.6 g of CO₂ per visit

    2.58 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.58 g of CO₂e: 309.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 8994
  • 9 tap targets too small

    9 tap targets are too small or too close together to hit reliably with a finger.

  • Elements must only use permitted ARIA attributes (7 elements)

    Elements must only use permitted ARIA attributes: 7 elements on the page fail this check, rated serious by axe-core.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 37 links without text

    37 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 76 images in the HTML carry an alt attribute.

  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9288
  • 3 H1 headlines

    There are 3 <h1> headlines (“”, “PRACTICE SMARTER.SUCK LESS.” and “WhyGolf creates golf training aids and a mobile a…”). One clear main headline is easier for people and search engines.

  • Meta description is long (191 characters)

    Your meta description is 191 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 188 internal links, 28 external

    The homepage links to 188 pages on whygolf.com and 28 external pages.

6 checks passed
  • Title: 41 characters

    Your title is a healthy 41 characters: “WhyGolf | Shop premium golf training aids”.

  • Canonical URL set

    The canonical URL is https://whygolf.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://whygolf.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,135 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://whygolf.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://whygolf.com/pages/build-your-bundle, https://whygolf.com/pages/quiz-v2 and https://whygolf.com/pages/reviews have no meta description, so Google writes the search snippet from whatever text it finds.

  • 7 pages without an H1

    https://whygolf.com/products/putting-thing, https://whygolf.com/products/wrist-x, https://whygolf.com/products/pressure-plate, https://whygolf.com/products/alignment-disc, https://whygolf.com/products/putting-system and https://whygolf.com/products/alignment-disc-lite and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 55 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 2 broken images

    2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=355011369&tm=gtm002&Ver=2&mid=e970353c-678c-4cea-b4b2-ed56fea12fa2&bo=1&sid=3dc08830dbd111f1b61c55d5fd4eb94b&vid=3dc0bb20dbd111f181c0d922d811bab5&vids=1&msclkid=N&gtm_.

  • 9 small tap targets

    9 of 39 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix93
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 975 words of copy

    The homepage carries about 975 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP EARLY BIRD SALE ->”.

  • 22 calls to action

    The homepage has 22 calls to action, for example “Shop best sellers”, “Shop” and “Shop all training aids”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 36 testimonial or review blocks, a star rating, 1 trust badge and “OVER 200,000 SATISFIED CUSTOMERS”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 36 cookies set on arrival

    36

    Opening the homepage sets 36 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 42 other companies contacted

    Loading the homepage contacts 42 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at whygolf.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 9 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Klaviyo Email Marketing Sms · Uppromote Affiliate · Redo · Judge Me Reviews · Affliate By Secomapp · Intercom · Stape Remix · trafficmanager.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Shopify

Hiring

Hiring
2 open roles
Job board
careers page

Company

Headquarters
Escondido

Upkeep, stack, hiring and company data from programmable.info

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